Instant X-Pertise: Marketing
Marketing and business insights from a pair of 30-year marketing experts who founded an agency together in their 20’s. Find a key learning in every episode.
EP 12: Is Corporate Slang Killing Your Message?
Is your message not getting through to your audience? It may be time to evaluate your language. Shari and Yvette discuss the importance of clarity and the cons (and a few pros) of using corporate speak, cultural slang, and metaphors in your marketing communication.
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