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INspired INsider Podcast

1113 EpisodesProduced by Dr. Jeremy WeiszWebsite

INspiredINsider Poddcast with Dr. Jeremy Weisz features interviews with successful entrepreneurs, Ecommerce founders, Agencies, & visionary leaders. CEO's and Leaders reveal deeply personal stories and explore the tough journey, big challenges, and mistakes that they overcame to achieve success.Y… read more

12:49

[One Question] Why Company Culture Makes All the Difference with Tom Kulzer Founder of AWeber

Today we have Tom Kulzer founder of AWeber.They are one of the top email marketing providers on the planet and help over 100,000 businesses build their audience. They started all the way back in 1998.

Here’s a glimpse of what you’ll learn:
  • [1:30] Jeremy introduces his guest, Tom Kulzer.
  • [2:15] Tom talks about the culture he’s created at AWeber.
  • [7:00] The lowest moment in the journey so far.
  • [9:00] Milestones that Tom is proud of.
  • [10:00] Tom talks about how AWeber has impacted client businesses.
In this episode…

Have you ever worked in an environment that sapped your morale? How long did you have to endure working there? What steps have you taken as a business leader to create a positive company culture that people are proud to be part of? On this episode of Inspired Insider, you’ll hear from innovator and business leader, Tom Kulzer. In his conversation with Jeremy, Tom opens up about the company culture at AWeber, some of the challenges he faced along the way, milestones he is proud of, and much more! You don’t want to miss a minute of this engaging episode featuring Tom!

Let’s face it, collaboration and communication trumps isolation and confusion any day! So why don’t more organizations work hard to make sure their employees are on the same page and enjoy a collaborative environment? The truth is, creating that type of company culture requires time, energy, and resources while the opposite is the norm. If you want to enjoy a healthy and vibrant work culture, you’ve got to be willing to go against the grain. If you end up going down that path, you’ll discover what Tom Kulzer and his team at AWeber discovered, collaboration is worth the extra effort!

While Tom Kulzer would like to look back at his career and his time building his company, AWeber with a load of milestones he could point to, he says all that stuff is fleeting. The one thing that stands out from all the rest in Tom’s perspective is the core values they’ve been able to build upon over the years. Central to those core values is the concept of connecting people in better and more efficient ways. You can tell, listening to Tom that he is especially proud of that key value enshrined in his company. Tom is able to look back and point to specific examples where that significant value played out and to this day, continues to keep his company delivering top quality service all these years later.

Resources Mentioned on this episode Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

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