Cover art for podcast ūüĒłInside Orthopedics

ūüĒłInside Orthopedics

41 EpisodesProduced by Tiger BufordWebsite

An inside look at the Orthopedics industry. Brought to you by Tiger, an Orthopedics industry insider, blogger, and recruiter for early-stage Orthopedics companies. Support this podcast: https://anchor.fm/tigerbuford/support

episodes iconAll Episodes

#42 - Anatomy of a startup - Q&A with Bill Hunter, CEO of Canary Medical (55 mins)

August 18th, 2021

54:31
I predicted about the coming of Smart Implants on OrthoStreams back in 2012. Today, Bill Hunter and his small team at Canary are actually doing it. They are bringing ‚Äútalking‚ÄĚ orthopedic implants to market that can ‚Ķ

#41 - How to prevent yourself from ever joining a Startup (5 mins)

August 16th, 2021

4:25

This is about career sabotage.  Orthopedic professionals miss out on startup opportunities every day by doing these 10 things. 

--- Support this podcast: https://anchor.fm/tigerbuford/support

#40 - Anatomy of a startup - Q&A with the Founding CEO of Ossio (51 mins)

February 11th, 2021

51:31

The holy grail of biologic fixation has arrived.  Yes, I am talking about biologic bone fixation with the strength of a metal implant. 

--> Enter …

#39 - The new Digital Playbook for Orthopedic Procedures with ExplORer Surgical co-founder and CEO Jennifer Fried (38 mins)

September 15th, 2020

38:02

It's rare that the perfect tools are available at the perfect time.

--> Enter ExplORer Surgical

ExplORer  offers tools for orthopedic device …

#38 - Intelligent surgery and the future of orthopedics with the Peter Verrillo, the CEO of enhatch (53 mins)

July 7th, 2020

53:02

Software is slowing eating orthopedics.  Enhatch is exhibit one here. 

Enhatch is a pure software player, but they are not actually eating orthopedics so much as they are making the hardware better (implants, …

#37 - The Future of Surgery Support with the Avail CEO, Daniel Hawkins (60 mins)

June 27th, 2020

59:34

Once COVID hit, reps were kicked out hospitals making it difficult to support orthopedic surgeries. 

Enter Avail Medsystems.  

Avail has the …

#36 - The Birth of Orthopedics 3.0 (10 mins)

June 21st, 2020

9:51

In this crazy year in 2020, I realized that we are entering a whole new world in the orthopedics industry, that I call it Orthopedics 3.0.  

So let …

#35 - How to capture sales leads in the new COVID world (9 mins)

May 1st, 2020

9:03

In this new world of less human touch, I am going to show you how to use Digital Marketing to get in front of surgeon customers and capture new sales leads.

Orthopedic sales process will be less "human touch". …

#34 - Orthopedics is going bespoke (13 mins)

March 2nd, 2020

12:50

Today, I am declaring today that…  Orthopedics is going bespoke and nobody can stop it!    In future procedures, implants will be designed and manufactured to fit the patient for better outcomes.  This will be the end …

#33 - Anatomy of a Startup - Q&A with the Founder and CEO of Augmedics (29 mins)

February 4th, 2020

28:58

Augmedics just brought real life "x-ray vision" to US spine surgeons in real time.  I our discussion, CEO Nissan shares the story of how Augmedics started in 2014 and how they are leading augmented reality in spine …

#32 - The New Business Model in Orthopedics (10 mins)

October 6th, 2019

10:14

Software is changing Orthopedics forever.  Believe it or not, in the near future, many Orthopedic companies will discount or even give away “medical devices", in exchange for the data.  

TODAY most orthopedic companies …

#31 - Anatomy of a Startup - Q&A with Mark Foster, CEO @ Trice Medical (42 mins)

September 20th, 2019

41:33

Mark provides insight into how a disruptive little startup, called Trice Medical, has created a brand new category in orthopedics and how they are executing today. Please excuse the cell phone skips during our …

#30 - Sacred Cows in Orthopedics (8 mins)

September 13th, 2019

7:49

A¬†‚ÄúSacred Cow‚Ä̬†is¬†a firmly held belief that is rarely questioned. The big orthos are not immune to Sacred Cows because of their defensive mindsets driven by a short-term finance goals. ¬†I share 7 Sacred Cows that I see ‚Ķ

#29 - The Founder Effect in Orthopedic Startups (12 mins)

September 12th, 2019

11:52

An analysis of how the background of the Founder creates strengths/weaknesses for the startup business in the early years.  The Founder's strengths help to create the Founder's blind spots.  I dissect 7 Founder types by …

#28 - The End of Big Ortho Dominance (6 mins)

September 11th, 2019

5:47

I will share the one blindspot that the Big Orthos have that could bring them down in the future.  Time will tell if this Achilles Heal will kill …

#27 - How can Orthopedic device companies leverage digital marketing (58 mins)

July 3rd, 2019

57:56

This is a deep dive into how Orthopedic Companies can leverage Digital Media using new strategies and techniques. 

Lisa Denison and I cover these …

#26 - Anatomy of a Startup - How little Danek became the largest spine company in the world (68 mins)

June 26th, 2019

1:08:12

The first time this story has been told.  This is the real story of Danek as told by Ted Bird. Ted was there. He was one of the early employees at …

#25 - Anatomy of a Startup - Q&A with Marty WynKoop, co-founder of OrthoHelix (58 mins)

May 8th, 2019

58:27

An inside look into a  successful orthopedic startup (OrthoHelix) from inception to being acquired.  The story is told by Marty Wynkoop, co-founder …

#24 - Anatomy of a Startup - Q&A with Dr. Brett Sanders, Founder of Tensor Surgical (34 mins)

May 5th, 2019

33:56

This is a look inside a surgeon-founded startup that is disrupting the orthopedics industry, in this case, arthroscopy.   An interview with Dr. Brett Sanders is an Orthopedic Surgeon who has re-invented trans-osseous …

#23-Real Career Advice for Engineers working in Orthopedics (12 mins)

May 2nd, 2019

12:30

I share 16 specific pieces of advice.  This is real-life coaching for Engineers who want to accelerate their careers in our industry.  Nobody else in going to tell you this stuff.  I wish I had know these stuff when I …

#22 - Six Hiring Mistakes that can Kill an Orthopedic Startup (8 mins)

April 22nd, 2019

9:49

Don't blow it early.  The first 5 to 10 people that you hire in will either set your company up for success or break your company.  I discuss six hiring mistakes that I have seen in early stage orthopedic companies. 

…

#21 - How to create innovation in orthopedics (10 min)

April 16th, 2019

10:03

Want innovation?  Interation could be the killer app for creating game-changing innovation today in orthopedics. 

Successful innovation giants that …

#20-Anatomy of a startup - 1st conversation with Erik Paul, CEO of Exiom who is bringing 3D printed casts to the US for better early fracture immobilization (17 mins)

April 1st, 2019

17:06

3D printing is the most significant advance in fracture immobilization in decades and Exiom has the best solution.

Listen to this "live" interview …

#19-Anatomy of a startup - 1st conversation with the Micro C Founder, Dr. Greg Kolovich (30 mins)

April 1st, 2019

30:17

How does a surgeon take an idea and turn it into a solution that will change imaging in the operating room forever?  

Listen to this "live" interview …

#18 - A Random discussion between Joe Hage and Tiger Buford (41 mins)

March 13th, 2019

40:46

Eavesdrop into a cell phone conversation between Joe and Tiger.  We discuss a variety of topics, including:  orthopedics buying decisions, LinkedIn, building medical device communities with digital marketing, the future …

#17 - The 7 Benefits of Working Inside a Startup (7 mins)

February 9th, 2019

7:03

This one is for my orthopedic friends who think they might want to work inside a startup but don’t really understand the upsides.  I share the 7 real-world advantages of startup work in orthopedics. 

--- Support this …

#16 - Why good people get stuck inside big Orthopedic companies (5 mins)

February 5th, 2019

4:39

This one is for orthopedic professionals working in big orthopedic companies and have an interest in moving to a smaller orthopedic company.  I share insights into how good people stuck and become "institutionalized". …

#15 - Are you ready for a Startup? (9 mins)

February 3rd, 2019

8:44

Most people do not know if they would excel inside a startup.  Answer 8 simple questions to see if you have the RIGHT STUFF.  Take the startup test …

#14 - An inside look at a successful startup ‚Äď Ellipse Technologies (17 mins)

February 3rd, 2019

16:59

How did Ellipse go from a product concept to  an irresistible takeover target 8 years later?  I share 10 insights into this real-life success story from the early days to acquisition.  I was there.  

--- Support this …

#13 - Who is Reinhold Schmieding? (20 mins)

January 30th, 2019

19:32

The story of how the Arthrex founder went from a startup to the king of Sports Medicine using a different focus and style from all the other Orthopedic giants.   Today, this little known executive is worth $5.9B (the …

#0 - Introduction to Inside Orthopedics (2 mins)

January 25th, 2019

1:58

In this series, you will hear unique insights into the orthopedic industry. Tiger will share trends,  emerging startups that he believes are poised …

#11 - The Secret Weapon for Orthopedic Startups (8 mins)

January 23rd, 2019

8:05

Startups can use RISK as a competitive weapon.  I share the experience at Ellipse Technologies where we used this weapon to blow past the competition …

# 9 - Why you should Fire your Marketing Leader (9 mins)

January 21st, 2019

8:32

Marketing leaders make alot of mistakes, especially in Orthopedics. 

Here I share 6 Red Flags to look for that you may need to make a change to your Marketing leadership.

--- Support this podcast: …

#8 - Why you should fire your R&D Leader (6 mins)

January 18th, 2019

6:21

If your new product pipeline is not robust, then your R&D Leader could be the problem.  I review 8 specific Red Flags to look for in your R&D …

#7 - Six Early Hires that will Breed Success in your Orthopedic Startup (8 mins)

January 16th, 2019

8:01

Startup CEOs often ask for advice on the what kind of people to bring in early and in what order.  I will share my thoughts on the first six people to add. 

--- Support this podcast: …

#6 - Dynamite for your Orthopedic Company (9 mins)

January 10th, 2019

9:02

5 traits to look for when hiring entrepreneurs to inject innovation into your orthopedic company. 

--- Support this podcast: https://anchor.fm/tigerbuford/support

#5 - Dear CEO, the Future of Orthopedics is Software (7 mins)

January 6th, 2019

6:50

Something happened in 2018.  I saw the Orthopedic world shift.  It was subtle but real. This a wake-up call for my orthopedic peers as we head into the 2020 decade. 
Dear CEO, the future of orthopedics is software.

---

…

#4 - An Open Letter to Orthopedic Companies (5 mins)

January 6th, 2019

5:10

Stop being ordinary!!!!   It's time to be Remarkable.

--- Support this podcast: https://anchor.fm/tigerbuford/support

#3 - Why the orthopedic startup IDEA doesn't matter (5 mins)

December 15th, 2018

5:07

Orthopedic startups, your execution is more valuable than your idea. Here is why.

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Support this podcast: https://anchor.fm/tigerbuford/support

#2 - Hot Startups in Orthopedics *just my opinion* (19 mins)

December 15th, 2018

18:55

Tiger shares the 12 hot startups that he is watching in Orthopedics (19 mins)

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Support this podcast: https://anchor.fm/tigerbuford/support

#1 - The Future of Marketing in Orthopedics (10 mins)

December 5th, 2018

10:31

Advice for Orthopedic manufacturers.
Why today's marketing techniques are broken.
A look at how marketing will be executed in the future.

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Support this podcast: https://anchor.fm/tigerbuford/support

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