Cover art for podcast Innovating Music

Innovating Music

75 EpisodesProduced by Gigi JohnsonWebsite

In this Innovating Music podcast, we talk about disruptive technologies in music. Hosted by Gigi Johnson and produced by the UCLA Center for Music Innovation at the UCLA Herb Alpert School of Music, we bring together unique voices from inside and outside of the music industry. As Kevin Kelly has b… read more

36:48

Combining Unrelated Ideas as Music Innovation

Dmitri Vietze, CEO of Rock Paper Scissors and StoryAmp, joins us to share stories of how new combinations of unrelated ideas create innovation in music. Our conversation ranges from his own background in activism, ways to unlock new businesses, the slow/fast dynamics of music change, and the richness of human relationships in music. He discusses the blurring of creator and fan, and the challenges of making innovation work in the marketplace.

Our Guest: Dmitri Vietze, rock paper scissors and Story Amp

Dmitri Vietze is CEO of rock paper scissors, which started by helping global musicians market in the US, and now works as well with tech companies in music. He also launched and is the CEO of StoryAmp, which helps companies tell their stories through PR. Born in Nashville, Dmitri moved to NYC where he played in the subways while studying music at LaGuardia “the Fame High School” for Music and the Arts. After earning his business degree, he developed workshops using global music to show cultural differences as opportunities. He helped Portland record distributor Allegro set up a PR department, Dmitri started rps to focus on his global music and entrepreneurial passions. Dmitri is known for his crazy pants, infinite stream of ideas, and joyful engagement whether in writing, speaking one on one, or presenting at conferences ranging from SXSW to SF Music Tech. Rock Paper Scissors runs publicity campaigns for globally-minded performers, labels, festivals, websites, etc.

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Listen to Innovating Music

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://musicinnovation.libsyn.com/rss

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens