How to Draw a Startup

8 EpisodesProduced by Mark Grambau

A miniseries that explores why illustration blossomed in the tech industry, how illustrated brands are crafted, and where illustrators fit in creative teams.

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Introducing How to Draw a Startup

December 18th, 2018

2:38

Look around you. Technology is everywhere, and chances are, that technology …

Step 1: Get in the door

December 20th, 2018

35:21

A decade ago, the tech landscape looked a lot different. For our inaugural episode, we explore how one young startup's decision to put illustration …

Step 2: Trust the process

January 3rd, 2019

29:14

Illustration isn’t child’s play, witchcraft, or snake oil. It’s the product of practical, proven processes. And alliteration.

Show notesToday’s …

Step 3: Design, seal, deliver

January 17th, 2019

33:07

There’s a big difference between a “style” and a “system.” One is fragile, the other is flexible. One is pretty, the other is proven. This week, we …

Step 4: Humanize, don't ostracize

February 1st, 2019

41:50

When humanizing technology means illustrating humans (or even human-like characters), opportunities and risks abound. A tone-deaf approach could …

Step 5: Stand out

February 14th, 2019

38:31

Is the boom of illustration in tech all quantity, no variety? This week: the roots and risks of visual monoculture. Why do trends catch on and how do …

Step 6: Sweat the small stuff

February 28th, 2019

49:19

Do you remember when you first discovered design? The balance of form and function? This week, hear how four young creatives—and the tech industry—came to embrace design and illustration.

Step 7: Stay Nimble

March 22nd, 2019

1:13:53

Change is nature, it’s inevitable. When it comes your way, do you resist or adapt? In our final chapter, we explore technology’s effects on …

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