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Heddels Blowout

39 EpisodesProduced by HeddelsWebsite

Clothing history...and more!

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UNLOCKED - The Denim Cult of Tony Alamo

May 3rd, 2021


Unlocked from our Heddels+ Blowout feed, the middle part of a Venn diagram that includes denim jackets, cults, and rampant abuse.

We’re talking about …

36 - Canada's Shameful Denim Jacket Olympics

April 15th, 2021


The Canadian Olympic team announced their outfits this week and their closing ceremony jacket is a doozy. David, Reed, and Albert Muzquiz discuss that as well as the Met Gala's "American Fashion" theme, the benefits of …

35 - Flight Jacket History 2; Aces of WWI

April 13th, 2021


In our last episode we talked about the earliest experiments of humans with aviation, which mostly included people covering themselves with feathers and jumping off of tall buildings. However, that lineage eventually …

34 - Flight Jacket History 1 - We Don't Talk About Jackets

April 6th, 2021


Strap in and put on your oxygen, we're taking off on another ambiguously long historical series! Aside from jeans, I can't think of another garment that tracks the history of the twentieth century better than the flight …

33 - White Oak's Legacy with Ralph Tharpe (teaser)

March 30th, 2021


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When you think of the legendary Cone Mills White Oak plant, you should also think of …

32 - The Hard Part of Easy Pants

March 28th, 2021


We're running down the posts of the past week with the Heddels team featuring Albert Muzquiz, James Smith, Reed Nelson, and David Shuck. Hear about our product picks, a history of abuse at a Buffalo Exchange franchise, …

31 - Miko Underwood of Oak & Acorn on Indigo's Untold Histories

March 18th, 2021


The history of America is often one of oppression and exploitation, and the stories of American clothing are no different. Even more important than the details and the fabrics of uniforms and work clothes is who was …

30 - The Blue Denim (1959) Bait and Switch (teaser)

March 15th, 2021


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We review and discuss the elusive tale of denim and teen pregnancy, Blue Denim from …

29 - Eric Kvatek 10 Years After Fukushima

March 9th, 2021


On March 11, 2011, a massive earthquake rocked the country of Japan. It moved the entire country over two meters west and reset the Earth's axis and caused a subsequent tsunami that hit the east coast of the Japanese …

28 - The Denim Cult of Tony Alamo (teaser)

February 28th, 2021


To hear the full episode, subscribe at

We’re talking about Tony Alamo, and yes that’s spelled like Alamo as …


February 28th, 2021


Shameless plug here for our new membership program Heddels+ that'll get you more Blowout episodes, more written content, up to 2 product giveaways a month, a Discord forum where you can show us your pants, and discounts …

27 - Denim Trend Tea Reading with Amy Leverton

February 24th, 2021


We all know her, we all love her, we all follow her. Amy Leverton, aka Denim Dudes, has been at the bleeding edge of the denim business for almost …

26 - Denim History 13; The Story of Japanese Denim

February 19th, 2021


This is the end, my denim friends, the end. After over 7 hours of denim history, the beginning of Japanese denim will be our last stop on our 13-part denim history series. Learn all about why Japanese people became …

25 - Denim History pt. 12; The Stretched and the Distressed

February 12th, 2021


At least 99% of denim on the market today isn't raw, it's been stonewashed, lasered, or sandblasted into what mimics an authentically worn pair of jeans. But this wasn't always the case, pre-distressed denim is a …

24 - Denim History pt. 11; The Workwear of Civil Rights

February 5th, 2021


We’ve talked about gold miners, we’ve talked about ancient sailors, we’ve talked about cowboys, soldiers, and poets. Today we’re going to get into …

23 - Denim History pt. 10; The Teen Jean Scene

January 17th, 2021


We've arrived at the Baby Boomer section of our indigo narrative. The transgressive postwar counterculture may have been the first to embrace denim …

Bonus Blowout - The Wild One (1953) Riff Over Commentary

January 13th, 2021


What's up, Frogface? We're here with a bonus episode of Reed and David talking over all 80 glorious minutes of Marlon Brando's biker bad boy flick The Wild One. The movie is not good, with lots of gender dynamics that …

22 - Denim History pt. 9; Rebels Without a Cuff

January 11th, 2021


The US government did it's best to reintegrate the young people returning from WWII, but an sizeable portion returned wanting nothing to do with it. Instead of getting a middle class job and starting a family, they …

21 - We Talk Take Ivy with W. David Marx

January 7th, 2021


While on a road trip through New England in the summer of 1965, eight Japanese men unwittingly created some of the most influential images of late …

20 - A Very Blowout 2020 Year in Review

December 31st, 2020


This was quite the year for a variety of reasons. And what better way to reflect upon it than to count down the most read articles on a pants website? Reed and David are joined by Heddels Features Editor James Smith to …

19 - The Secret Life of Zippers with John Gluckow

December 17th, 2020


Like the light switch and the steering wheel, zippers are one of those things that we interact with so much they just seem like perpetual fixtures of everyday life. The story of the humble zipper, however, is one of …

18 - Denim History pt. 8; JEANS AT WAR!

December 13th, 2020


DATELINE DEC 14, 2020:  JEANS GO TO WAR! As the United States exited the Great Depression, the world had to contend with a few other new powers flexing their military might on a global stage. And America did so in …

17 - Navy SEALs Wore Jeans in Vietnam with Chris Danforth

December 10th, 2020


When stalking the jungles of Vietnam, many of the elite US Navy SEALs didn't sport their standard issue camo, but rather opted for Levi's 501 and 505 denim jeans instead. We're talking with Chris Danforth, a writer and …

16 - Denim History pt. 7; Jeans End the Great Depression

December 7th, 2020


Denim soldiers forward through one of the darkest times in recent American history, the Great Depression. Reed and David explore the denim histories …

15 - Harley-Davidson vs. Japan with Eric Kvatek

November 29th, 2020


This week we're on with renowned photographer and former vintage dealer / cigarette security guard Eric Kvatek. After getting an initial lucky break, Eric has shot for everyone from 45rpm, Strongarm, Battenwear, …

14 - Denim History pt. 6; The Cowboy Episode

November 22nd, 2020


Saddle up, partner! We're here to talk about how the image of the cowboy is a manufactured piece of myth-making that helped spread denim pants all across these United States. In part 6 of our denim history marathon, …

13 - Denim History pt. 5; The Rise of the Big Three

November 15th, 2020


As the rivet cold war subsided out west, blue jeans went national. We dig into the effects rail connectivity had on the expansion of jeans eastward …

12 - Denim History pt. 4; The 17 Year Rivet War

November 9th, 2020


We're back in 1870s San Francisco and Reed and David are exploring the fallout of Levi Strauss and Jacob Davis's exclusive patent to put rivets on pants, creating the first iteration of what we know as jeans today. The …

11 - The Politics of Pants

November 1st, 2020


It's nearly the end of the 2020 election in the United States. And David's taking this week's episode to explain why something seemingly innocuous as a pair of jeans is very much a product of and affected by our …

10 - Denim History pt. 3; Levi Strauss, Jacob Davis, and We Actually Talk About Jeans!

October 26th, 2020


We did it, I swear we actually talk about jeans in this one! It's only taken about 90 minutes of background history for us to go from fabric to pants made out of that fabric. In this episode we delve into the rough …

9 - Denim History pt. 2; The Most Unwittingly Evil Man in America

October 19th, 2020


The story of denim continues—into the newly formed United States! David and Reed explore the development of mass production textiles in the early days of America and what life was like in these mill towns of 1800s New …

8 - Denim History pt. 1; Serge de Nîmes and Italian Sailors

October 11th, 2020


Denim is the thrust of what we discuss on Heddels - and our original namesake in Rawr Denim. It’s become the people’s fabric, democratized into ubiquity around the world in just 150 short years.

But how did it get …

7 - The Rise and Fall of Made in USA

September 27th, 2020


We could put a man on the moon, but recently we couldn't put a piece of fabric on our collective faces. What happened to the mythical "Made in USA" …

6 - Are People Buying Fall Clothes?

September 1st, 2020


Reed and David discuss what fall fashion and the typical "back to school" buying season will look like as they wear their respective basketball …

5 - Postal Problems, Retail in NY, Too Much PR Plop

August 31st, 2020


Heddels writer Reed Nelson and managing editor David Shuck run down the issues of the day including the mass exodus of retail in NYC (and what's left …

4 - NYC Garment District with Blluemade's Alex Robins

July 28th, 2020


In the early twentieth century, it's estimated that 70%-95% of all clothing worn in America was made in a small section of midtown Manhattan. In 2020 it's less than 3%, but NYC's Garment District is still one of the …

3 - Ruedi Karrer aka Swiss Jeans Freak

July 15th, 2020


The man, the myth, the legend. We've got an hour with the most passionate man in denim, a Swiss geographer named Ruedi Karrer who also has one of the …

2 - Veganism in Denim, Jaime Wong of Raggedy Threads Vintage

July 8th, 2020


We're back this week with another two discussions. First we chat with our editor James Smith about a recent article of his documenting his journey buying clothes as a vegan and avoiding all animal products (

1 - Introducing Blowout, Corona Closures, Mohsin Sajid

June 29th, 2020


We're back! Unfortunately a lot of other brands and retailers aren't. In this Heddels podcast reboot, David talks with writer Albert Muzquiz on his …

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