Cover art for podcast HBR IdeaCast

HBR IdeaCast

716 EpisodesProduced by Harvard Business ReviewWebsite

A weekly podcast featuring the leading thinkers in business and management from Harvard Business Review.

16:54

433: How to Change Someone's Behavior with Minimal Effort

Steve J. Martin, coauthor of "The Small Big: Small Changes That Spark Big Influence," on the little things that persuade.

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