Cover art for podcast HALO Talks

HALO Talks

100 EpisodesProduced by Pete MooreWebsite

Entrepreneurs in the Health, Active Lifestyle and Outdoor ("HALO") sector sharing their stories

31:30

Episode #282: Kevin McHugh, COO, The Atlantic Club

Kevin is a 28 year veteran of the beautiful, 44 acre Atlantic Club.  33% of its business comes from the health club, and 67% from ancillary revenue. They have one of the biggest day spas and tennis programs in the country and most managers have been with the organization for over 20 years. "During COVID we had to ask ourselves what would we need to be in the future . . . Pretty much everything has changed. We are a completely different company . . . also we also learned our competition can be our friends, they don't have to be enemies." 

Pete and Kevin chat about how they survived (and in some ways thrived) during COVID, the conversion of their 22,000 square foot  fieldhouse into one of the largest training areas in the industry, what they did with their cycling studio to maximize revenue, their use of shipping containers (!) why the future looks especially bright for the larger facilities, and more thoughts on marketing, medical fitness, new pricing strategy, and more!

Click here to download transcript.

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Listen to HALO Talks

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://halotalks.libsyn.com/rss

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens