Cover art for podcast Goal Talk Podcast

Goal Talk Podcast

16 EpisodesProduced by WordStreamWebsite

It’s cliche, but it’s true—small businesses keep the American economy afloat. They employ half of the population and create two-thirds of the new jobs in the United States. When small businesses succeed, everyone else succeeds with them.That’s why WordStream is committed to making online advertising… read more

38:45

Episode 16 - SEO Tips For Your Small Business

Search engine optimization is one of the essential pieces of your marketing strategy. What does SEO help your business achieve? It helps pages on your website rank well on search engines like Google and Bing so you can get be found by in market searchers with high intent. SEO is a mostly free tactic that will allow Google to scan your website content and rank it for a search query, based on the information on your website and the search itself. In this episode, WordStream's in-house SEO manager Gordon Donnelly breaks down the essential elements of starting out in SEO, tips for optimizing your site, and resources for finding the right keywords for your business to focus on. Remember to watch on YouTube @wordstream and follow us on Twitter @goaltalkpodcast & @WordStream.

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