Get Sh!t Done
The Get Sh!t Done Podcast teaches entrepreneurs how to gain traction and successfully grow businesses that scale generational impact. Access the stories and steps taken by badass entrepreneurs who have successfully scaled $1M+ businesses. You’ll learn what they did to grow and how they did it so you… read more
#88: How to Use Organic Marketing to Scale to 7 Figures (Ceata Lash, PuffCuff) (2022)
Ceata Lash is a self proclaimed "independent hustler", creative with a wealth of graphic design experience, and successful entrepreneur. She has built a multi-million dollar brand from nothing more than an idea. PuffCuff LLC is a female-owned and certified minority business that was developed in 2013 from a simple idea: Create a tool that not only makes it easy to achieve stylish looks without stressing your hair or causing pain but one that is sanitary, durable and affordable too. PuffCuff ® offers easy-to-use simple hair clips that create stylish up-dos, buns and ponytail styles for naturally curly hair without causing headaches or hair damage.
Here's what you're going to learn from Ceata:
- How to build your community of customers and engage with them
- How to build a company with social media marketing and finding the right balance between paid promotion and organic growth
- How she still owns 100% of her company after nine years despite needing a lot of capital along the way
- How to own and leverage patents for your intellectual property.
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