Who's our guest?
Troy-Jeffrey Allen, who is a comic book writer and a member of the Consumer Marketing department for Diamond Comics Distributors. You might have seen him in the PREVIEWSworld Weekly videos on YouTube, along with being a contributing writer for a variety of online publications, a co-creator over at Rexco Comics, and he is also in charge of marketing for Urban Action Showcase.
Why should you care?
Troy-Jeffrey Allen shares with us best avenues for reaching comic buyers and about the importance of pre-ordering through comic shops. We talk about how the comics business works in regards to how comics are distributed, the parallels between comic books and the vinyl industry in music, reaching out the different types of casual audiences, along with comic books history in regards minority representation.
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