We are meeting Scott Talley, CEO and founder of Network in Action. Network In Action Franchise (NIA) applies innovative principles to an industry that has long needed an update! There are an estimated 28 million small business in the United States and every one of them needs some type of marketing plan. According to their research if a business just has the funds for one marketing effort, networking provides the greatest return on investment! Network In Action, a Houston-based networking franchise that has revolutionized the industry with its innovative use of technology, has created a Try Before You Buy program. The initiative gives entrepreneurs the option to go through a day in the life of a being a Network In Action group leader/franchisee, try the business model out by going through a five day training, recruit members, host their own meeting and then decide if they want to be a part of Network In Action within 48 hours. There is no fee associated with this initiative.
The average business owner does not have 100 plus hours annually to attend weekly business networking meetings. NIA’s monthly meetings opens up an entire new market of business owners who wish to network. Additionally, by offering monthly meetings NIA groups tend to enjoy more owners as members than a group that meets weekly.
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