Today, software is the power that moves society. To stay in control over their intellectual property and remain competitive on the market software publishers and intelligent device manufacturers need to integrate top-notch protections against counterfeiting, reverse engineering, and tampering and im… read more
Excerpt from an interview by the Allianz Industrie 4.0 Baden-Württemberg
Host: Lukas Schleicher, Allianz Industrie 4.0
Guest: Oliver Winzenried, CEO and Founder, WIBU-SYSTEMS AG
Intellectual property is increasing with the exponential growth of digital transformation. The IP relates not just to finished products, but also to all the technical know-how that is created in beforehand and often protected by legal means. In the mechanical industry, it used to be that hardware played the biggest role; with the advent of software though, new business models have emerged where after-sale on-demand features can be activated or disabled real-time. Encryption against copy and reverse engineering and versatile licensing become key elements of the new digital economy.
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