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Everything Coworking

The Everything Coworking podcast shares trends and how-tos for coworking operators and anyone following this exploding trend. Jamie owns coworking spaces in Chicago and Palo Alto under the brand Enerspace Coworking. She is the president of the League of Extraordinary Coworking spaces, a global netwo… read more

10:42

Just Jammin' with Jamie - Case Study: Premium Pricing and Positioning

I love examples from other industries that make me think about aspects of the coworking industry.

This case study is about a summer camp that charges $100 more a week than the other neighborhood camps and how they explain this on their website. It's about both tangible and intangible benefits. Food for thought!

Scroll all the way down on this page to see the example that I talk about in the podcast. https://avid4.com/day-camps/california/burlingame-skills/

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