Cover art for podcast Eventful: The Podcast for Meeting Professionals

Eventful: The Podcast for Meeting Professionals

100 EpisodesProduced by Northstar Meetings GroupWebsite

Hosted by Northstar Meetings Group, Eventful invites you to listen in on insightful conversations about hot topics in the meetings and events industry. Tune in for interviews and analysis of the editorial coverage in Meetings & Conventions, Successful Meetings, Meeting News and Incentive.

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The Impact of Controversial Laws on Meetings and Participants

June 12th, 2023


Attorney Joshua Grimes provides a legal perspective on duty of care, cancellation clauses and more when planning events in states with controversial legislation.
Many meeting professionals believe controversial issues …

10 Future Trends for Meetings, Life and Work

October 26th, 2022


What does the future hold for our business and personal lives? Risk-management expert Bruce McIndoe, president of McIndoe Risk Advisory, LLC, …

What to Do When a Hurricane Hits Mid-Meeting

September 29th, 2022


Creating an emergency response plan is one of the many responsibilities that fall on an event planner's plate. While they hope to never need to execute it, sometimes disaster strikes mid-meeting.

On this episode of …

The 2022 Salary Survey: What Do the Numbers Mean?

September 7th, 2022


Salaries have recovered, but the pay gap between women and men has widened.

In conjunction with the publications of the 2022 Northstar Meetings Group/Meetingjobs-Cadre Salary Survey, we discuss the findings with Dawn …

The Misguided Relationship Between Planners and Virtual-Event Tech

August 16th, 2022


Bob Mitchell, an integrated marketing and event strategist with a background in the television industry, believes virtual-event tech platforms are scrambling for business now because the entire business model of the …

The Reinvention of Meeting Professionals International

July 12th, 2022


President and CEO Paul Van DeVenter discusses how the events industry organization had to find ways to remain viable during the pandemic — lessons …

Truth or Lies? Business Advice From a Body-Language Expert

June 28th, 2022


Deception is rampant in the business world today, says body-language expert Traci Brown. After suffering significant losses, meeting planners and suppliers are more apt to bend the truth or omit important information to …

Beyond the Pledge: How to Put Sustainability Goals Into Action

June 14th, 2022


Over the past few years, hundreds of meeting and event planners have made commitments to achieve carbon-neutral operations by 2030, 2040 or 2050. To date, however, relatively few have taken significant steps to …

State of the Industry: Third-Party Planning Firms

June 1st, 2022


In March 2020, David Peckinpaugh was running Maritz Global Meetings, the third-party planning division of Maritz Holdings. By this past January, …

Using Event Design to Effect Change

May 17th, 2022


Now that meeting and event professionals are once again focused on in-person gatherings, it's the perfect time to rethink the design of the program in order to make sure attendees are getting the most out of the event. …

The Event Safety Lessons We Haven’t Learned

May 3rd, 2022


Be prepared for high-profile disasters — as well as the many incidents that are more likely to arise.
Event-safety training might cover a weather event or active shooter scenario, but will you know what to do if an …

A Futurist’s Guide to Audience Engagement

April 19th, 2022


How to surprise, delight and engage meeting and event attendees

Traditional presentations generally too long, too dull and fail to hold an audience’s …

Rethinking DEI: How to Move Beyond an Industry Buzzword

April 5th, 2022


Tonya Hempstead of American Express GBT discusses how the organization is building a more mature diversity and inclusion strategy, and how others can do the same.
Diversity within the meetings and travel industries has …

The Race to Net Zero: Moving From Pledge to Action

March 22nd, 2022


The events industry must take action to shape the sustainability policies that will govern our business.

In Scotland this past November at COP26, the …

Moving Meeting Planning From a Pandemic to an Endemic Mindset

March 9th, 2022


Kevin Iwamoto of Bizly talks about what event planners should be doing differently right now.

As pandemic concerns ease and gathering restrictions …

Incentive Program Trends for 2022

February 22nd, 2022


In 2022, incentive planners and program owners continue to grapple with the pandemic and other challenges.
Following the Incentive Research …

Government Meetings Are Ramping Up

February 8th, 2022


In this episode of Eventful, The Podcast for Meeting Professionals, we're talking with Brett Sterenson, president of Hotel Lobbyists, a 15-year-old …

Food and Beverage Trends for 2022

January 25th, 2022


Marriott International's Dana Pellicano discusses how the brand adjusted for the pandemic, how event food and beverage has changed for good.
In the early days of the pandemic, Marriott International put in place a …

Beyond Covid: Current Challenges for Associations

January 11th, 2022


Omicron will subside soon, believes Gregg Talley, but organizations should prepare for longer-term effects of the pandemic

For associations …

3 Hotel Contract Trends for 2022

December 8th, 2021


As 2022 approaches, meeting planners still are grappling with the changes the pandemic has wrought on the events industry. For this podcast, Jonathan T. Howe Esq., president and founding partner of Chicago’s Howe & …

Why Now Is a Good Time for Meeting Planners to Change Jobs

November 23rd, 2021


The job market has swung wildly over the past two years, but as in-person meetings have returned, so have planners’ opportunities for career advancement. As demand for skilled candidates has grown, meeting professionals …

Why and How to Make a Net-Zero Pledge in the Events Industry

November 3rd, 2021


At the United Nations climate-change conference, COP26, now underway in Glasgow, Scotland, governments and industries from around the globe are presenting the strides they've made toward reducing the carbon footprint of …

How to Create a High Level of Safety at High-Profile Events

October 18th, 2021


Managing Covid tests and mask mandates can get complicated even for a small gathering—but what about a high-profile series of events across multiple …

How L.A. Tourism and CLEAR Partner to Boost Meetings Safety

October 5th, 2021


Their turnkey solution helps event professionals ensure their L.A. events and attendees are in compliance with the latest health protocols.

Working …

Event Tech Lessons Learned From 18 Months of Disruption

September 28th, 2021


We are in a particularly crucial moment in the evolution of events and event technology. The pandemic accelerated many trends towards digitization …

Why IMEX America Is Requiring Participants to Be Vaccinated

September 14th, 2021


IMEX America, the meetings industry trade show that will take place Nov. 9-11 at the Mandalay Bay Resort & Casino in Las Vegas, announced last …

Is There Such a Thing as a Covid Pandemic Clause?

August 31st, 2021


Attorney Jonathan Howe offers advice on the latest legal questions facing the meetings and events industry.

As the Covid-19 Delta variant has shaken up plans for many upcoming in-person events, meeting planners are …

Covid and Meetings: A Reality Check

August 24th, 2021


Meeting planners are getting nervous again — with good reason, according to risk-management expert Bruce McIndoe. If we don’t act collectively to …

How DMOs Can Better Serve Their Communities

August 17th, 2021


Destinations International’s Jack Johnson discusses why destination marketers should focus first on making their cities better places to live.
We …

Covid Protocols at the Olympic Games

August 3rd, 2021


Jason Gewirtz, editor and publisher of SportsTravel, has been covering the Olympics for several years, but this year's Games have been an experience like no other. Even with no spectators permitted, an estimated 50,000 …

How to Extend the Life (and Value) of Virtual and Hybrid Events

July 20th, 2021


Event Specialists’ Mahoganey Jones shares tips for leveraging audience data, monetization opportunities and more.
The restrictions on in-person gatherings over the past 16 months gave meeting planners the opportunity to …

How Creating Sustainable Events Will Benefit the Meetings Industry — and the World

July 13th, 2021


The events sector must transform itself in order to address the issue of global climate change, stresses Fiona Pelham, CEO of Positive Impact Events. With COP26 — the United Nation’s 26th Climate Change Conference — …

How to Plan Virtual and Hybrid Events More Strategically

July 6th, 2021


John Nawn explains how creating impactful hybrid and digital events requires thorough analysis well in advance of the gatherings.
Event planners must …

How Meeting Planners Can Help Celebrate Pride Month 2021

June 23rd, 2021


Pride Month is here. A time to celebrate, support and uplift members of the LGBTQ+ community. While diversity issues have taken on greater prominence over the past year, there is still much work to be done, and the …

Is it Time to Rethink the DMC Business Model?

June 9th, 2021


A new white paper from ADMEI lays out ways planners can strengthen their relationships with destination management partners.

One of the key resources for many meeting planners is the destination management company that …

Ensuring Attendee Safety at In-Person Meetings and Events

May 25th, 2021


Mary-Ann Urbanovich discusses how the Pandemic Compliance Advisor designation makes health an enduring priority.

As more face-to-face events resume, …

Maximizing Revenue Opportunities With Hybrid Meetings

May 11th, 2021


MeetingPlay's Joe Schwinger discusses how to get the most value from events with both in-person and virtual audiences.

After a year in which most found themselves only attending events remotely, the value of in-person …

How Going Digital Made VidCon Bigger Than Ever

April 29th, 2021


The conference for online creators transformed its annual gathering into a year-long online offering. 

Pulling off a successful virtual event is no …

How Meeting Wellness Has Changed

April 27th, 2021


Global Wellness Institute’s Nancy Davis discusses how the pandemic has transformed the way we think about attendee wellness.

As meeting planners navigated the Covid-19 pandemic this past year, concerns about attendee …

How to Engage Online Attendees

April 13th, 2021


More than a year into a global pandemic, if there’s one thing meeting planners have learned, it’s that connecting with at-home attendees presents distinct challenges. In the virtual environment, every detail needs to be …

Can You Require Attendees Be Vaccinated?

March 31st, 2021


Jonathan Howe discusses the latest legal issues facing meeting planners.

Can meeting planners require attendees to be vaccinated? And what privacy issues does this raise? These are among the thorny questions that …

How the Meetings Industry Can Help Stop Asian Hate

March 23rd, 2021


Bizly's Kevin Iwamoto discusses why now is the time for meeting professionals to speak out.

Last week, a gunman killed eight people in Atlanta, six …

How SXSW Will Deliver High Production Value to Remote Attendees

March 9th, 2021


Brightcove’s David Bornstein discusses how they’re helping to transform the cultural event into must-watch TV.
In normal years, the month of March …

How Can You Ensure Attendees Follow Covid-Safety Guidelines?

March 2nd, 2021


Meetings consultant Liz Warwick discusses the EIC’s Code of Conduct and how attendees play a part in creating a safe event.
A safe gathering during …

Will Attendees Need a Covid Passport?

February 23rd, 2021


Travelocity founder Terrell Jones says digital health apps can restore confidence in flying and meeting.
How can we restore confidence in traveling and attending in-person events? Proof of a negative Covid test is …

Event-Security Lessons from the Capitol Riot

February 12th, 2021


IAVM’s Mark Herrera discusses how risk assessment is evolving.

When it comes to identifying and reducing event security risks, planners must navigate …

How Destination DC Is Navigating a Tumultuous Time

February 3rd, 2021


Elliott Ferguson discusses the Capitol riot, inauguration and the future of event security.

While meeting planners had high hopes that the new year …

Why IMEX Decided to Cancel its 2021 Frankfurt Event

January 25th, 2021


CEO Carina Bauer discusses what the cancellation means — and does not mean — for the meetings industry more broadly.

Earlier this month, IMEX Group …

What Should You Do If a Meeting Attendee Tests Positive for Covid-19?

January 6th, 2021


As coronavirus cases continue to surge and vaccines are slowly rolled out, meeting planners should be considering protocols for in-person events when …

How to Create Accessible Digital Events, Part 2

December 22nd, 2020


Samantha Evans of the International Association of Accessibility Professionals, provides specific ways every meeting planner can ensure their virtual or hybrid event is welcoming to all.
The growth of digital and hybrid …

What's Next for Meetings and Diversity?

December 18th, 2020


Jason Dunn reflects on an eventful year and how far the industry has yet to go.

While lack of diversity has long been an issue within the meetings …

How to Create Accessible Digital Events

December 3rd, 2020


Holding meetings virtually can open up opportunities for those with disabilities.
One of the few silver linings of 2020 and the necessity to meet …

Promoting Safe Travel in a Covid-19 World

November 24th, 2020


Risk management expert Bruce McIndoe on when group travel will safely return.
Covid-19 has upended many companies’ plans for group gatherings, …

How the Power of Song Can Boost Digital Events

September 30th, 2020


SongDivision CEO Andy Sharpe shares how his company pivoted to online events.

After pivoting to virtual events, meeting planners now face a new challenge: how to keep attendees engaged and battle Zoom fatigue? One …

How to Rethink F&B in the Age of Covid-19

September 16th, 2020


To address these new imperatives, Northstar Meetings Group recently hosted a webcast featuring Tracy Stuckrath, owner of Thrive! Meetings & Events and an expert on food safety and allergies. She discussed the range …

How to Travel Safely During a Pandemic

September 1st, 2020


Since Covid-19 hit, so much has changed about how we approach travel, and how individuals and organizations assess the risks of going to another city or country. Today, event planners and individual business travelers …

Survival Skills for Meeting Professionals

August 18th, 2020


David Kliman discusses navigating the current crisis and thriving in a challenging environment.

When the Covid crisis hit, David Kliman, president of The Kliman Group, watched his business plans disintegrate. “The day …

How to Prepare for Hybrid Events and Other COVID-Driven Realities

August 5th, 2020


Bizly’s Kevin Iwamoto explains how meeting planners can adapt to a changed world.
The meetings industry as a whole is experiencing the five stages of …

Are Meeting Planners Liable if an Attendee Catches COVID-19?

July 29th, 2020


Legal expert Jonathan Howe on the latest legal risks for meeting professionals.
The COVID-19 pandemic has created plenty of legal issues for the events industry, from grappling with force majeure clauses to negotiating …

How the GBAC Star Program Is Helping Meetings to Restart Safely

July 21st, 2020


This certification helps assure event stakeholders of their venues’ commitment to health safety.
As the meetings industry continues to grapple with …

Best Practices for Hybrid Events

July 14th, 2020


How to enhance the meeting experience for both in-person attendees and remote viewers

The freeze on live-in-person events in the midst of the COVID-19 pandemic has forced many meeting planners to become more comfortable …

How Travel Managers Are Getting Ready for a Return to the Road

July 8th, 2020


Elizabeth West of the BTN Group details the current and future realities of business travel.

Not many employees are on the road right now, but travel …

How to Attract Sponsors for Virtual Events

June 30th, 2020


While our meetings may be taking place online, they still offer many unique revenue-generating opportunities.

Restrictions on face-to-face gatherings have led to a surge in virtual meetings. But while webcasts and …

How to Make Tough Choices During Disruptive Times

June 23rd, 2020


Global trend-watcher Vikram Mansharamani advises planners to consult experts when necessary, but take responsibility for the big decisions.

At a time …

Striving for Inclusion During Pride Month

June 18th, 2020


June is Pride Month, but this year the rainbow flag that celebrates freedom of sexual expression has perhaps been overshadowed by Black Lives Matter flags, signs and banners, as the issue of racial inequality drawn …

The Future of International Association Meetings

June 16th, 2020


Gregg Talley discusses how associations are managing events amid the pandemic.

The "glory days" of international conferences are probably over, says Gregg Talley, CAE, FASAE. As president and CEO of Talley Management …

Focusing on Diversity in Meetings

June 9th, 2020


Black meeting professionals share their thoughts on the Black Lives Matter protests and how the industry should respond.

The past two weeks have seen …

How Event Technology Is Being Transformed

June 2nd, 2020


Entrepreneur and investor Marco Giberti discusses the meetings tech changes we can expect in the years to come.

The rapid shift away from face-to-face events due to the COVID-19 pandemic has meant a steep drop in …

How to Engage Virtual Attendees

May 27th, 2020


Expert tips on connecting with an audience that isn’t in the room.
As planners have had to cancel face-to-face gatherings of all sizes, digital meetings have become a vital alternative. But for those accustomed to …

Case Study of a COVID-Era Event: The Voice of Healthcare Summit

May 18th, 2020


No mask? No problem. Based on attendee pushback, a coronavirus test at the door will be the only health safety measure for this business event.

Do attendees want to wear masks and keep their distance when meetings …

Why a Health Security Plan Is Critical for a Return to Meetings

May 12th, 2020


Jonathan Spero of InHouse Physicians describes what it will take to give attendees the confidence to meet again.

When can we start meeting again? There’s no simple answer to this question, considering the various local …

Planning Your Career Comeback During the Pandemic

May 5th, 2020


Dawn Penfold, an executive recruiter for the meetings industry, offers advice for event professionals.
The unprecedented job losses and economic …

Why Michael Dominguez Thinks the Meetings Industry Recovery Can Begin Now

April 28th, 2020


Michael Dominguez, president and CEO of Associated Luxury Hotels International, sees reasons for hope for the meetings industry — and not just in the distant future. "I see a light at the end of the tunnel and it's not …

How the Meetings Industry Will Come Out of COVID Stronger

April 21st, 2020


Meetings Mean Business Co-Chair Trina Camacho-London on how the industry must be proactive in the face of global challenges.

Last Tuesday, April 14, was supposed to be Global Meetings Industry Day — the annual day of …

How COVID-19 Changes the Global Role of the Meeting Planner

April 14th, 2020


Positive Impact Events' Fiona Pelham outlines how the events industry will need to get more strategic in the wake of the pandemic.

The COVID-19 pandemic has profoundly affected the global economy, public health and the …

How Your Business Can Weather the COVID-19 Pandemic

April 7th, 2020


Crisis management expert Edward Segal shares his tips for getting through such unprecedented times.
These are challenging times for any meeting …

How to Get Things Done at Your Meeting

March 31st, 2020


Productivity guru David Allen offers tips on how to cut out wasted time at meetings and events.

While the industry continues to reel from the …

How to Prepare for an Economic Downturn

March 25th, 2020


These are unpredictable times, to say the least, with all signs pointing to a dramatic economic downturn. When conditions improve, many businesses will not look the same as they once did. Instead of just bracing …

What’s Next for Meetings?

March 17th, 2020


The world has been turned upside down in the past week by the spread of COVID-19, and even the most knowledgeable experts are unsure of what it will mean to the travel and meetings business in the months and even years …

Coronavirus and Event Insurance: What Are Your Options?

March 11th, 2020


The fast spread of the coronavirus (COVID-19) has led a large number of event and meeting organizers to ask tough questions about changes they might need to make to the event or whether it can be held at all. At the top …

The Lessons of Puerto Rico’s Resilience

March 3rd, 2020


Puerto Rico has seen more than its fair share of adversity in recent years. Just this year, it has experienced a 6.4-magnitude earthquake and …

Realities of Coronavirus: How to Travel and Meet Safely

February 19th, 2020


Each day brings alarming headlines about the fast-spreading coronavirus, with the numbers of people infected and countries impacted rising steadily. Health concerns haven’t just halted travel in China, they’ve taken a …

How – and Why – to Reduce the Carbon Footprint of Your Meetings

February 11th, 2020


Last year saw a surge of public interest in climate change — and the impact of travel and meetings on the environment. Since travel, consumption and producing waste are often components of large-scale gatherings, …

PCMA’s Sherrif Karamat on the Evolving Role of Event Organizers

February 5th, 2020


As we dive into a new decade, it’s a good time to stop and consider the value that events and the people who plan them provide — both in a direct, revenue-generating sense and in a more big-picture way. To discuss the …

USTA's Roger Dow on the State of the Meetings Industry

January 21st, 2020


In a time of unpredictability, instability and security concerns, the meetings industry has proven surprisingly resilient, enjoying more than 10 straight years of growth. But while the outlook remains positive, it is …

Why Meeting Planners Should Care About Cannabis

January 8th, 2020


The fast-changing legal status of cannabis has introduced some important issues for meeting professionals. These include ensuring that attendees know …

Boredom-Busting Tips for Creating Engaging Meetings

December 20th, 2019


It's a phrase plenty of meeting planners have heard before: "meetings are boring." It's often true, but it doesn't have to be. What needs to change so that the audience is excited, engaged — and not tempted to check …

Best Practices for Medical and Pharmaceutical Meetings

December 17th, 2019


Planning a med-pharma event requires navigating a complex maze of regulations and laws on the federal and state levels — not to mention new rules in …

How to Ensure Your Meeting Destination Is Inclusive

December 12th, 2019


Fostering a sense of inclusion is of growing importance for any meeting or convention today, and key to accomplishing that is the selection of a destination. A city that creates a sense of welcome to attendees of a wide …

A Call to Action on Sustainable Meetings

December 3rd, 2019


Fiona Pelham, CEO of Positive Impact Events, discusses how business events can play a role in the United Nations' 17 Sustainable Development Goals, …

Appealing to Gen Z Meeting Attendees

November 26th, 2019


To understand how the youngest members of the workforce are approaching meetings differently than those who came before them, we speak with David and Jonah Stillman. David, a longtime researcher and expert on …

How Wynn's Energy Strategy Enhances the Meeting Experience

November 18th, 2019


From the producers of Eventful: The Podcast for Meeting Professionals, this special podcast episode, created in partnership with Wynn Resorts, …

How to Create Incentive-Level Experiences in Domestic Cities

November 12th, 2019


Domestic cities offer cost savings and logistical ease compared to more far-flung options. But can they also work as an incentive destination — providing immersive experiences as motivating as any posh getaway? For this …

The Reimagination of Convention Centers

November 5th, 2019


Convention centers are changing. Rather than huge boxy buildings set on the outskirts of a city, ambitious new facilities are being fully integrated …

Welcoming LGBTQ Attendees

October 29th, 2019


Are your meetings and events welcoming environments for LGBTQ participants? The meetings industry has made progress, but there is plenty of room for improvement. In the latest episode, we spoke with Jim Clapes, …

How to Enhance Your Meeting With Tech Tools

October 15th, 2019


Innovation in the meetings industry is moving at a fast pace. New tools and creative solutions are making it easier than ever for planners to create …

How to Plan Truly Accessible Meetings and Events

October 8th, 2019


How accessible is your event? Meeting the requirements of the Americans with Disabilities Act is not nearly enough to fully accommodate attendees …

How Planners Can Get More from CVBs

September 24th, 2019


Convention and visitor bureaus have traditionally been viewed by planners as a handy resource — an organization with useful info about a …

New Risks Facing Meetings

September 17th, 2019


Bruce McIndoe, president and founder of WorldAware, discusses the risks that meetings planners must consider, including why monitoring social media is a key component of protecting your meetings and why it's vital to …

How to Ensure Your Meeting Is Inclusive

August 30th, 2019


Melissa Majors, CEO of Melissa Majors Consulting, works with organizations to help them develop an approach to diversity that fosters genuine …

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