eCommerce Matters
eCommerce Matters is the UK’s first ecommerce pricing podcast, brought to you by BlackCurve. Each episode explores how retailers and digital marketers within e-commerce, can better understand competitor pricing, and use pricing insights to improve their digital marketing performance.
Featured episodes
Ep. 031 - UNLOCK: Improve CPA with Pricing
WE ARE BACK! The first episode of season 2, not only sees Philip Huthwaite (BlackCurve Founder & CEO) and Rob Horton (BlackCurve Product Director) record in person together, for the …
Ep. 030 - Your Pricing Checklist
In this, the last episode in the first Series of eCommerce Matters, Philip and Rob discuss how and why maintaining your position in the market gives you a tactical and strategic edge. Not …
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