10,000 people per day are turning 65.
This makes the baby boomer generation the largest demographic with disposable income...to the tune of 8 billion dollars.
On today's episode, Quinn and Kinsley host, Mary Van Orman, Director of Project Strategy for Dawn House, the wellness division of Ergomotion. In this episode, Orman discusses the habits and expectations of this aging generation. Gone are the days of assisted living and nursing homes. This generation is bringing the assisted care amenities into their private homes, starting with sleep products (think: adjustable bases with health monitoring features). Listen or watch as they discuss the mindset of the aging consumer, technological advancements, and ways to incorporate these products into your sales strategy.--- Send in a voice message: https://anchor.fm/mattresspodcast/message
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