Rick Anderson, President of Tempur Sealy International, sat down with Dos Marcos to talk about the reunion with Mattress Firm, their evolution as a marketing company, and the value of a brand (hint: it's $3.5 billion).
We talk about Tempur-Pedic's new power base that automatically detects and responds to a snoring event. Snoring is the #2 reason people stay awake.
Rick came to the mattress industry from Duracell, the battery company. Find out how he uses that background in "portable power production" to influence his work in the bedding business.
Thank you to all our listeners who submitted questions for this interview on the Dos Marcos Facebook page.
Thank you to our headline sponsor Nationwide Marketing Group. Nationwide serves more than 5,500 retail members with tools, resources, training and technology to help their businesses grow.
Also, thanks to our sponsor, PureCare. PureCare designs essential elements necessary to create a healthy sleep environment. PureCare manufactures the official mattress and pillow protectors of both the National Sleep Foundation and the Woman’s Choice Award.
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