Digital Dialogue

49 EpisodesProduced by Digital Dialogue Website

Welcome to Digital Dialogue, where we discuss all things digital marketing!

episodes iconAll Episodes

Episode 50- Meet Our Designers

September 17th, 2019

14:32

On this week's episode of Digital Dialogue, we sitting down with part of Yelling Mule's design team! Emily and Lindsey take us through their design …

Episode 49- Hypergrowth Overview

September 10th, 2019

13:28

Katelyn and Scott had the opportunity to attend an awesome event hosted by Drift called Hypergrowth. The conference brought together people from companies of all shapes, sizes and industries. In this week's episode, …

Episode 48- Buying Followers

August 27th, 2019

7:24

On this week's episode of Digital Dialogue, Katelyn and Scott are talking about growing one's social media through purchasing fake followers and why …

Episode 47- Our Favorite Marketing Campaigns

August 20th, 2019

8:59

On this week's episode of Digital Dialogue, Katelyn and Scott are sharing their favorite marketing campaigns. From Spotify to Google, they share the unique marketing concepts that made an impact on them. 

Episode 46- Young Professionals Networking Night

August 6th, 2019

5:12

On this week's episode, Katelyn and Scott and talking about an awesome networking event called Young Professionals Networking Night. Yelling Mule and …

Episode 45- The Best Times to Post on Social Media

July 30th, 2019

8:25

On this week's episode of Digital Dialogue we’re talking about what days of the week and times of the day work best when posting your content on social media. 

Episode 44- What are Social Media Insights?

July 23rd, 2019

7:52

On this week's episode of "Digital Dialogue", Katelyn and Scott are talking about social media insights and why they are so valuable when managing any social media account. 

Episode 43- Social Media Analysis

July 16th, 2019

7:42

This week's episode dives into how to conduct a social media analysis and why they are vital part in your overall marketing strategy. 

Episode 42- Apps We Love

July 9th, 2019

14:07

On this week's episode we have Colleen joining the dialogue again! Along with our #SocialMediaMinute of the week we are sharing our favorite apps and …

Episode 41- Social Media Etiquette

July 1st, 2019

9:54

This week's episode of "Digital Dialogue" is centered around social media etiquette. While many look at the world of social media as a place with no …

Episode 40- Buyer Personas

June 21st, 2019

7:15

On this week's episode, Katelyn and Scott talk about buyer personas and why they are so important to a marketing strategy. 

Episode 39- Live Video Strategy

June 18th, 2019

7:54

This week's episode of Digital Dialogue is streaming live. Katelyn and Scott talk all about live video strategy and why you don't hear about it as much as you did a few years ago. They also talk video strategy and why …

Episode 38- Women's World Cup

June 11th, 2019

13:03

FIFA Women's World Cup 2019 in underway! Katelyn and Scott are joined by Colleen as they watch USA play their first game.  The last time the …

Episode 37- The Management Tools We Use In Our Web Design Process

June 4th, 2019

15:21

On this week's episode, Katelyn and Scott sit down with Colleen, our Junior Web Developer, to learn how she successfully populates and launches …

Episode 36- Our Thoughts on Game Of Thrones

May 28th, 2019

19:31

This week's episode is a little different because Bekah, Nicki and Colleen are joining Digital Dialogue to discuss all things Game Of Thrones. For …

Episode 35- Influencer Marketing

May 21st, 2019

9:16

Katelyn and Scott kick off this week's episode of Digital Dialogue with their #SocialMediaMinute, which includes the following stories. Instagram has …

Episode 34- Mental Health & Social Media

May 14th, 2019

9:35

On this week's episode, we talk about the effects social media is having on mental health. Over the past several years, online communities catering to health needs and challenges have shown considerable uptake. These …

Episode 33- Our Favorite Social Media Tools

May 7th, 2019

8:56

This week's episode is all about the social media tools that help us implement our marketing strategy. Katelyn and Scott share a few of their …

Episode 32- Social Media Marketing Strategy

April 30th, 2019

8:08

This week's episode kicks off with our #SocialMediaMinute where we share two major social media stories that have been circulating the news. There …

Episode 31- Blogging Tips

April 23rd, 2019

8:43

This week's episode of Digital Dialogue starts off with our #SocialMediaMinute, which includes Facebook's testing out a new stories- like layout for news feed and Instagram is testing out a new hiding "likes counts" to …

Episode 30- Networking

April 16th, 2019

9:02

Katelyn and Scott start off the episode with this week's #SocialMediaMinute, which includes Facebook adding 'Dark Mode' as a new messenger feature …

Episode 29- Paid Social Media

April 9th, 2019

9:42

On this week's episode, Katelyn and Scott start off with this week's #SocialMediaMinute, which includes why marketers are shifting their efforts to focus on Generation Z and how Twitter is testing out new labels to help …

Episode 28- Psychology in Marketing

April 2nd, 2019

8:25

On this week's episode of Digital Dialogue, Katelyn and Scott dive into the psychology of marketing. Using psychology to share your marketing message …

Episode 27- The Branding Process

March 26th, 2019

5:34

On this week's episode of Digital Dialogue, Katelyn and Scott kick off with two major social media news stories which include Youtube scaling back on TV like programing and Instagram launching its new 'Checkout' …

Episode 26- Helpful Branding Tips

March 19th, 2019

4:54

Katelyn and Scott kick off this week's episode with two recent social media stories and share a few helpful branding tips.  

Episode 25- How To Grow Your Engagement Through IG Stories

March 12th, 2019

7:13

On this week's episode of Digital Dialogue, Katelyn and Scott share two major social media news stories and a few key ways to help grow your engagement through Instagram Stories. 

Episode 24- Copywriting Tips

March 5th, 2019

5:24

On this week's episode, Katelyn and Scott recap two major social media news stories and share some pretty helpful copywriting tips. 

Episode 23- Our Web Design Process (Populating and Launch)

February 27th, 2019

8:01

On this week's episode we wrap up the web design process series with Colleen, our junior web developer here at Yelling Mule. Colleen shares with us …

Episode 22- Our Web Design Process (Development Team Perspective)

February 19th, 2019

8:44

On this week's episode, Katelyn and Scott sit down with Yelling Mule's Senior Web Developer, Stan. Stan dives into the backend coding process and …

Episode 21- Our Web Design Process (Design Team Part II)

February 12th, 2019

7:18

Developing a website is complex. Over the next couple of weeks, we are sitting down with various departments at Yelling Mule to help better …

Episode 20- Social Media Strategies Used During Super Bowl LIII

February 5th, 2019

7:16

On this week's episode, Katelyn and Scott discuss the social media strategies brands used during this year's Super Bowl Sunday. 

Episode 18- Our Web Design Process (Sales Team Perspective)

January 15th, 2019

9:37

Over the next few episodes of Digital Dialogue, Katelyn and Scott are exploring the process of developing a website based on the perspectives of the …

Episode 17- SEO 101

January 8th, 2019

5:40

Digital Dialogue is back with new episodes for the new year! This week, Katelyn and Scott dive into SEO and share a few key ways to help make sure …

Episode 16- Podcast Growth Flow

December 18th, 2018

5:53

Katelyn and Scott start off the episode by talking about Instagram's new 'countdown' sticker feature for stories and Twitter / Facebook are …

Episode 15- Cross-posting vs. Cross-promoting

December 11th, 2018

5:47

If you’re not familiar with the term, cross-posting is when one posts the same content across multiple social media networks all at once. On this …

Episode 14- What's your #Hashtag Strategy?

December 4th, 2018

4:57

Do you have a #hashtag strategy in place? In this week’s episode of Digital Dialogue, we break down the usage of hashtags and share the social media news story that turned us on to the topic.

Episode 13- How to Focus Your Marketing Efforts in the New Year

November 27th, 2018

5:56

This week, Katelyn and Scott start off the first segment by sharing two top stories affecting the social media world. In the second portion of the …

Episode 12- Sales Tips

November 20th, 2018

9:50

This week, Katelyn and Scott sit down with Mike, Yelling Mule's sales guru. Mike shares a few of his key takeaways when it comes to finding success …

Episode 11- Sitting Down with Yelling Mule's CEO James Shiner

November 13th, 2018

5:07

This week, Katelyn and Scott sit down with Yelling Mule's CEO James Shine. They learn all about how he started his own business and what his …

Episode 10- How To Grow Your Social Media Following

November 6th, 2018

9:42

Katelyn and Scott start off the first segment of Digital Dialogue by sharing three top news stories in the world of social media. In the second portion of the episode they share a few key ways to organically increase …

Episode 9- Young Women in Digital Conference Recap

October 30th, 2018

12:34

After taking a short hiatus Digital Dialogue is back! This week, Marie is here to share her experience at the Young Women in Digital Conference held at Google’s office in Cambridge, MA.

Episode 8- Email Clients and Web Browsers

August 24th, 2018

16:20

Marie is back for this week's episode! She, Matt and Katelyn are discussing email clients, web browsers and a bunch of other stuff (as they tend to occasionally go off topic).

Episode 7- Social Media Pet Peeves (part 2)

August 20th, 2018

23:16

This week's episode is a little different. Marie's out of the office, so Matt and Katelyn are joined by YM's creative team (Nicki, Bekah, Colleen) …

Episode 6- Social Media Pet Peeves (part 1)

August 10th, 2018

18:34

This week, Matt, Marie, and Katelyn open up about what annoys them the most on social media. There's a lot to cover, so please enjoy the first segment of social media pet peeves!

Episode 5- How are Beer Brands Engaging with Social Media?

August 3rd, 2018

13:42

Happy International Beer Day! To celebrate, Matt, Marie and Katelyn discuss how beer brands and breweries are marketing themselves on social media!

Episode 4- Social Media in the Workplace

July 27th, 2018

16:14

Happy Friday (and Roll Tide)! Today, Matt, Marie and Katelyn discuss social media etiquette in the workplace.

Episode 3- Apps We Actually Like

July 18th, 2018

18:06

On this week's episode, we are sharing the apps that are making our lives easier and the apps we could do without

Episode 2- Instagram Updates (part 2)

July 13th, 2018

12:26

Join us as we conitue to discuss the latest Instagram features!

Episode 1- Instagram Updates

July 5th, 2018

17:44

Welcome to the first ever episode of Digital Dialogue! Join us as we go over the latest Instagram updates!

Loading ...

Listen to Digital Dialogue

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://anchor.fm/s/5330cd4/podcast/rss

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens