Cover art for podcast DC Marketing Mixer

DC Marketing Mixer

17 EpisodesProduced by Dominic CorriveauWebsite

Being a leader is more than just being a manager. I've been a leader of teams for more than a decade, but I'm far from being great. However, I truly believe in anyone and everyone, they just need a good leader and coach to help. This podcast is for me to discuss what I've been doing to become a bett… read more


Your Personal Brand is All About You | Leadership in Marketing

Yes, I’m still talking about personal brand. Before you skip, this  one is an extremely personal message and insight into why I think  personal brand is so important. My personal brand isn’t about what other  people think; It’s about what I think when I see myself. It’s personal.

I’ve said before that the reason I make these videos, posts and more  is to help me get better at being a leader and a person. This week’s  message is a personal note to myself about why I make these videos,  newsletters, podcasts and more. Personal branding, for me, is not about  traditional branding. In marketing, we all know why brand is important.  Brand is what people think and say when you’re not around. Some time ago  my personal brand became important because I wanted to make sure that  when I look in the mirror, the person looking back represents all the  things I think are important – To me.

This goes for everything. The creative work I’m producing and what  I’m putting into the public. My fashion. My work. My relationships. When  I look in the mirror, am I doing the things I want to represent me?  When I think of the things I’ve done, is that it impress others? Or did I  do it for me?

I want that answer to always be I did it for me. So that when I look  in the mirror, the man I see is the doing the work, the art,  relationships I want to be looking back at me.

You might say, I’m doing it for the man in the mirror…


This is part of my Get better Friday, all about being a better leader.  Each piece is about me describing what I’ve been practicing to help me  become a better leader and coach for my team, my career and my personal  life.

Contact me

Would love to hear from you on this topic!


Twitter: @domcorriveau

Need even more? Check out my sister podcast Go With The Heat.   We just relaunched the show after going through all of the 80’s   goodness that was Miami Vice. The updated show is now going deeper into   the greatest era of action movies, 1975 – 1995.

Go With The Heat Podcast

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Music“Werq”, “Basic Implosion” Kevin MacLeod ( Licensed under Creative Commons: By Attribution 3.0 License

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