Since launching their first line of products in 2017, Sarah Lee and Christine Chang’s skincare brand Glow Recipe has been a driving force in the Korean beauty wave, particularly in the US—and it’s not hard to see why. From their colorful packaging to alluring scents, Glow Recipe’s products are designed to be a multi-sensory experience, and, at times, a method of storytelling into Korean culture. In this episode, Lee and Change dive into their philosophy of “skintertainment" and the learning curves of growing a top-selling brand in three years.
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