Cover art for podcast Converge Coffee

Converge Coffee

149 EpisodesProduced by Sean SullivanWebsite

Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong… read more

149 Episodes | 2017 - 2023

Episode 149: How Companies Are On the Clock and Need to Find the Perfect Time

December 1st, 2023

12:38

In this episode, Erik Deckers sits down with Jay Baer, owner of Ursus 10 and author of the new book, The Time to Win. They discuss how a company's speed is now the new differentiator. Jay also talks about how companies …

Episode 148: How Focusing on Strategic Growth Offer Solutions in Plain Sight and Improves Experiences

October 27th, 2023

31:21

In this episode, Sean sits down with Bruno Pesec, corporate consultant, co-author of Augmented Strategy, and doctorate student in organizational …

Episode 147: How Architecting Better Data Models and Building Better Customer Experience Cadences Drastically Improves Churn

October 27th, 2023

26:41

In this episode, Sean sits down with Sharon Park, CEO and President at Sage Digi. They dive into why Sharon started Sage Digi after many years at …

Episode 146: Why is Understanding the Research and Development Process is Essential for the Customer Experience

October 13th, 2023

29:49

In this episode, Sean sits down with Dr. Soum Rakshit, Co-Founder & CEO of award-winning sexual health company, MysteryVibe. They dive into why Soum started MysteryVibe. They go deeper into his experience from …

Episode 145: How Staying Curious and Keeping in the Customer's Narrative Improves Customer Experience

October 6th, 2023

25:17

In this episode, Sean sits down with Sara Weldon, Founder and CEO at TruFinCo. They dive into why Sara started TruFinCo. They go deeper into her experience getting into finance and fintech. Sarah gives some great …

Episode 144: How Using Revenue Operations Strategies Improves Customer Experience

September 29th, 2023

35:03

In this episode, Sean sits down with Eddie Reynolds, Founder and CEO of Union Square Consulting. They dive into why Eddie started Union Square …

Episode 143: How to Bridge the Sophistication Gap in Marketing to Create Better Customer Experiences and Achieve Revenue Growth

September 8th, 2023

24:36

In this episode, Sean sits down with Stacey Danheiser, founder of Shake Marketing Group. They dive into why Stacey started Shake Marketing Group. They go deeper into her marketing experience in B2B and B2C and how to …

Episode 142: How Building Journey Orchestrations Creates Better Customer Experiences

August 18th, 2023

25:07

In this episode, Sean sits down with Annette Franz, founder and CEO of CX Journey Inc. They dive into why Annette started CX Journey and her +30 years of CX experience. They go deeper into her thoughts on customer …

Episode 141: How Effective Thought Leadership Creates Better Content and Deeper Customer Experiences

August 4th, 2023

26:30

In this episode, Sean sits down with Ashley Faus, marketer, writer, and speaker by day, and a singer, actor, and fitness fiend by night. Oh, she is alos the director of integrated product marketing at Atlassian. They …

Episode 140: Why Taking a Buyer's Journey Perspective Enhances Customer Experiences and Decreases Churn

June 16th, 2023

21:12

In this episode, Sean sits down with Farzad Rashidi, lead innovator at Respona, the link-building outreach platform that helps businesses increase their organic traffic from Google. They dive into why Farzad started …

Episode 139: What Can a Bunch of Guys in Togas Teach Us about Leadership

June 9th, 2023

14:07

In this episode, Erik Deckers sits down with his friend, Scott Monty, a strategic communications and leadership coach who works with C-suite executives. They discuss the problems leaders are having today, and what …

Episode 138: Why Enabling Your Team to be Subject Matter Experts Creates Great Customer Experiences

April 28th, 2023

24:41

In this episode, Sean sits down with Patti Mara, author of UpSolutions and business coach. They dive into why Patti wrote UpSolutions and her passion …

Episode 137: Why Influencer Marketing is More than Just Getting Likes and Views

April 21st, 2023

18:38

In this episode, Erik Deckers sits down with his co-author Jason Falls, Executive Vice President, Marketing at Cipio.ai. They discuss how Jason pivoted from social media marketing to influencer marketing. Jason also …

Episode 136: How to Remove Bias to get Good, Actionable Customer Experience Data

April 14th, 2023

22:23

In this episode, Sean sits down with Evan Klein, founder and president of Satrix Solutions. They dive into why Evan started Satrix Solutions and why …

Episode 135: How Packaging Gratitude with a Sale Creates Customer Experiences

March 31st, 2023

17:30

In this episode, Sean sits down with Steve Buzogany, founder of Appreciation Advocate. He is a realtor and small business owner. They dive into why Steve started Appreciation Advocate. They go deeper into his experience …

Episode 134: How Solving Problems with Podcasts Created Great Customer Experiences

March 31st, 2023

26:05

In this episode, Sean sits down with Roger Nairn is the Co-Founder and CEO of JAR Audio. He is a brand podcaster whose has over 20 years experience. They dive into why Roger co-founded JAR Audio. They go deeper into his …

Episode 133: How to Build Great Customer Experiences with Product Led Growth

March 31st, 2023

28:18

In this episode, Sean sits down with Mark Herschberg, creator of Brain Bump and author of The Career Toolkit, Essential Skills for Success That No …

Episode 132: Why Demand Creation Resonates Better with B2B Customers

March 17th, 2023

29:12

In this episode, Sean sits down with Nemanja Zivkovic, founder & CEO of Funky Marketing. He is a wonderful demand creator who constantly makes a …

Episode 131: How Great Customer Experience Comes from Great Human Writers and Not AI

March 17th, 2023

30:30

In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service. He is a content writer and editor with over 30 years experience. They dive into why Erik thinks ChatGPT won't take away entry level jobs …

Episode 130: How Living through the Remote Work Experience Creates Better Journeys to Coach Clients

March 17th, 2023

28:25

In this episode, Sean sits down with Tim Hickle, a management coach who helps remote and hybrid teams move faster, get more done, and feel less busy. They dive into why Tim started Your Remote Work Coach. They go …

Episode 129: How Breaking Down the Fear of Being Judged Creates Wonderful Customer Experiences

March 10th, 2023

28:17

In this episode, Sean sits down with Sean Tyler Foley managing director of Total Buy In, where he works with executives and CEOs, helping them show …

Episode 128: Why Great Customer Experience Starts with Leadership Caring about Their Employees

March 10th, 2023

19:52

In this episode, Sean sits down with Robin Bowling, SaaS Growth Marketing Leader. She is an awesome facilitator bringing a centralized focus for …

Episode 127: How Personal Passion Creates Deeper, Better Customer Experiences

February 24th, 2023

14:34

In this episode, Sean sits down with Limor Bergman, Career Coach and Mentor at LBG Consulting Services. She has over 20 years experience in software …

Episode 126: How Companies Do Not Need to Sacrifice Great Customer Experience for Profit

February 24th, 2023

28:19

In this episode, Sean sits down with Kasten Spethmann, business strategist and fractional executive. She is a retired professional windsurfer, recovering Venture Capitalist, non-conforming, near death surviving, …

Episode 125: How Focusing Intrinsic Values Helps Scale Customer Experience

February 24th, 2023

29:25

In this episode, Sean sits down with Anthony Coppedge, Principal Agile Digital Sales Global Transformation Lead at IBM. He has lead the vision to execution for how business agility is infused in digital sales. His main …

Episode 124: How Personal Growth Creates Wonderful Customer Experiences

February 24th, 2023

35:20

In this episode, Sean sits down with Kevin Palmieri, CFO and founder of Next Level University, and Podcast co-host. He had it all - beautiful …

Episode 123: How Great Customer Experience Starts with Your Mindset

February 24th, 2023

31:53

In this episode, Sean sits down with Dr. Vic Manzo, founder of Empower Your Reality. He is a business mindset coach, certified, pediatric chiropractor, 3 time author, podcaster, and speaker. They dive into why Dr. Vic …

Episode 122: How Great Customer Experience Starts with a Human Hello

January 13th, 2023

28:47

In this episode, Sean and Erik sit down with Tanyette Colon. She is the Head of Partnerships with Overpass, a Brooklyn based start-up that gives …

Episode 121: How Stewarding Yourself and Your Resources Scales When You Help Others

December 16th, 2022

18:13

In this episode, Sean sits down with Josh Rhodes founder of Crypto Y’all. He is a full time crypto investor, enthusiast, and business owner. They …

Episode 120: How Being a Better Guest Creates a Better Podcast Experience

October 21st, 2022

17:51

In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service, a content marketing agency with clients around the world. Spoiler Alert: He is now the co-host of Converge Coffee! They dive into why …

Episode 119: Creating Great Experiences from a Healthy Mindset

May 20th, 2022

24:32

In this episode, Sean sits down with Josh Wilson, principal broker and owner of Kingdom Syndicate and host for The Deal Scout and Uncensored Advice for Men podcasts. They dive into why Josh has focused on his failures …

Episode 118: How Moving with Purpose Created a Community

April 15th, 2022

26:06

In this episode, Sean sits down with Gabi Bradley, Learning & Development Consultant and Animal Flow coach and regional leader. They dive into …

Episode 117: How Leaders Work to Build Brands and Foster Great Customer Experiences

March 18th, 2022

29:03

In this episode, Sean sits down with Tiffany Sauder, CEO of Element Three. They dive into how Tiffany helps her team build better brands for the company's customers. They go deeper into her experience from leading E3 …

Episode 116: How Combining Rev Ops and Key Metrics in an Industry Led a Company to Pivot toward Exponential Growth

December 10th, 2021

31:18

In this episode, Sean sits down with Mike Seidle, CTO and cofounder of PivotCX. They dive into how Mike co-founded PivotCX (originally WorkHere). They go deeper into his experience with pivoting a company towards …

Episode 115: How Rooting Your Team in the Company Values Creates Better Experiences

November 12th, 2021

28:30

In this episode, Sean sits down with Carly Pallis, VP of Marketing at Pavilion. They dive into how Carly joined Pavilion from becoming a member to running Pavilion's marketing. They go deeper into her experience how …

Episode 114: How Simplifying the Hiring Process Delivers Better Candidate Experiences

October 15th, 2021

30:24

In this episode, Sean sits down with Carolyn Estelle, Director of Executive Search at Captivate Talent. They dive into why Carolyn joined Captivate …

Episode 113: How Listening to Customers Created a Business Focused Community

October 15th, 2021

28:29

In this episode, Sean sits down with Rock Felder, COO at SquadCast. They dive into why Rock and his co-founder Zach started the company. They go deeper into his experiences and view about product led growth in the …

Episode 112: How to Leverage Your Podcast to Build Great Customer Experiences

October 15th, 2021

18:43

In this episode, Sean sits down with Alex Sanfilippo. They dive into why Alex started PodMatch and PodcastSOP and his need to help solocasters …

Episode 111: How Comfort Creates Genuine, Positive Experiences

October 1st, 2021

25:36

In this episode, Sean sits down with Jen Marr. They dive into why Jen started Inspiring Comfort and why comfort creates better experiences and sustains relationships better than empathy. They go deeper into her research …

Episode 110: How to Make a Business Idea a Reality

October 1st, 2021

15:36

In this episode, Sean sits down with Zach Frantz. They dive into why Zach started Wildland Coffee. They go deeper into his passion to make lean companies serving niche customers. Zach explains his process about how he …

Episode 109: How to Survive a Startup - Learning About the Murky Middle

October 1st, 2021

17:10

In this episode, Sean sits down with Steve Hoffman, aka Captain Hoff. They dive into why Steve started Founders Space and why he wrote Surviving a Startup. They go deeper into his experience helping hundreds of startups …

Episode 108: Building a One Brand Conglomerate to Serve Different Customer Needs

October 1st, 2021

28:41

In this episode, Sean sits down with Brandon Green. They dive into why Brandon started Chapter2Ventures. They go deeper into how he bridged his different business lines into one company. Brandon shares insights how to …

Episode 107: Why Focusing on Sleep Helps Everyone Win

July 30th, 2021

25:10

In this episode, Sean sits down with Riley Jarvis, TheSleepConsultant.com. They dive into why Riley started the Sleep Consultant out of his own …

Episode 106: How Personal Brands Deliver the Best Experiences and Drive Revenue

July 30th, 2021

32:07

In this episode, Sean sits down with Rich Keller, CATALYST Effect Officer at TheRichKeller.com. They dive into why Rich quit his cushy corporate job and went on to be entrepreneur. They go deeper into his life …

Episode 105: How to Build a Stand Out Marketing Team to Make Customers Look Like Rockstars

July 9th, 2021

20:08

In this episode, Sean sits down with Daniel Incandela, CMO at Terminus. They dive into why Daniel joined Terminus early this year. HINT: Daniel …

Episode 104: How to Clarify Your Message to Deliver Great Customer Experiences

July 9th, 2021

23:10

In this episode, Sean sits down with Kacy Maxwell, Executive Director at Ramsey Solutions. They dive into why he joined Ramsey Solutions. They go …

Episode 103: How to Build Brilliant Connections Without Selling

July 9th, 2021

25:53

In this episode, Sean sits down with Bart "BD" Dalton, CEO of Bart Dalton Consulting and Director of the [Rockfine Group](www.rockfine.co.uk). They …

Episode 102: Marketing Lessons from Guiding Startup Founders

July 9th, 2021

32:19

In this episode, Sean sits down with Drew Beechler, Director of Marketing at High Alpha. They dive into why Drew joined High Alpha and his path on to the venture studio. They go deeper into his experience from taking an …

Episode 101: How to Be Great at Sales Without Being "Salesy"

July 9th, 2021

19:00

In this episode, Sean sits down with Robby Slaughter, Principal at AccelaWork and Author of 5 Books including The New Science of Time Management. They dive into why Robby started to write his new book about better …

Episode 100: How to Launch a Company in Stealth Mode

July 9th, 2021

28:35

In this episode, Sean sits down with Brett McGrath, VP of Marketing at The Juice. They dive into why Brett joined The Juice and the initial trials marketing a pre-launch company. They go deeper into his experiences how …

Episode 99: How to Align Best Customers for Your Services

June 18th, 2021

28:18

In this episode, Sean sits down with Joe Dudeck, President + Founder of Keyhole Marketing. They dive into why and how Joe started Keyhole. They go …

Episode 98: How to Balance a Well Executed Podcast while Growing an Agency

June 18th, 2021

30:23

In this episode, Sean sits down with Erin Sparks, President of Site Strategics and Host of EDGE of the Web Radio. They dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year …

Episode 97: Create Business Growth by Having Marketing at the Wheel

June 18th, 2021

25:00

In this episode, Sean sits down with Bryan Wish, Founder of BW Missions. They dive into why and how Bryan started BW Missions after supporting Allen …

Episode 96: Trust Your Instincts about Your Customers

March 19th, 2021

25:17

In this episode, Sean sits down with Whitney Vredenburgh, CEO at Nested Spaces. They dive into why Whitney started her company. They go deeper into her experiences being an entrepreneurial woman. Whitney shares insights …

Episode 95: How Focusing on One Segment Maximizes Customer Experience

March 19th, 2021

26:06

In this episode, Sean sits down with Peter Birsinger, CEO & Founder at Podscribe. They dive into why Peter started Podscribe and how the company …

Episode 94: How to Spin Off a Company with a Distinct Focus on Product & Customer Experience

March 19th, 2021

22:14

In this episode, Sean sits down with Josh Mitchell, co-founder at Design on Tap. They dive into why Josh's company spun out another company, [Product Forward](productforward.com), from Design on Tap. They go deeper into …

Episode 93: How to Leverage Content Creators to Create Great Customer Experiences

March 19th, 2021

26:49

In this episode, Sean sits down with Jack Paxton, owner of Top Growth Marketing, Vyper, and Hyax. Jack is not a stranger to Converge Coffee. They dive into why Jack focuses on content creators being a focal point around …

Episode 92: How to Market Locally Online

March 19th, 2021

32:05

In this episode, Sean sits down with Tim Flint, Principal and Strategist at Flint Analytics. They dive into why Tim started Flint Analytics and how …

Episode 91: The Digital Product's Life is the Customer Experience. Build the Right Thing and Building the Thing Right.

March 19th, 2021

39:38

In this episode, Sean sits down with Mike Reynolds, CEO at Innovatemap. They dive into how Mike started the company and how the customer landscape …

Episode 90: Adapt to Change by Listening to Your Customers

March 19th, 2021

34:24

In this episode, Sean sits down with Rocky Walls, CEO at 12 Stars Media. They dive into why Rocky started the company over 13 years ago and what changes were made to fit the current customer market. They go deeper into …

Episode 89: How to Pivot Your Company to Be More of a Solution Guide

March 19th, 2021

25:23

In this episode, Sean sits down with Mike Peck, CEO at Outside Source. They dive into how Mike started off in marketing which led him to lead OS. They go deeper into how Mike pivoted the company from a marketing agency …

Episode 88: How Leaders Should View the Digital Workplace

March 19th, 2021

26:56

In this episode, Sean sits down with Neil Miller, host of The Digital Workplace. They dive into why Neil started The Digital Workplace and lessons learned from guests. They go deeper into how why digital meetings are …

Episode 87: Create Great Experience By Focusing on Your Passions and Community

February 5th, 2021

25:05

In this episode, Sean sits down with Ryan Hunley, owner and art director at Second Street Creative. They dive into why Ryan started Second Street and …

Episode 86: How Building Your Personal Brand Creates Opportunities

February 5th, 2021

29:39

In this episode, Sean sits down with Adam Gulla, Business Development Manager at Briljent. They dive into how Adam went from being a writer to a …

Episode 85: Delivering Great Experience by Getting Rid of Perfection

February 5th, 2021

31:25

In this episode, Sean sits down with Alex Perry, CEO of Practically Speaking and the author of Minivan Mogul. They dive into why Alex started her …

Episode 84: Building Great Podcast Engagement Through Customer Experience and Community

December 4th, 2020

29:08

In this episode, Sean sits down with Jen Edds, Head Broad in Charge of The Brassy Broadcasting Company. They dive into why Jen started her podcasting company. They go deeper into what is the epicenter for podcasting …

Episode 83: How Small Pivots Make Huge Impacts

December 4th, 2020

26:58

In this episode, Sean sits down with Bryan Kramer, co-founder of H2H Companies. They dive into why Bryan co-founded H2H Companies and came up with the H2H Model. They go deeper into how make small changes can make a …

Episode 82: Creating Great Customer Experiences to Drive Industries Out of the Ashes

December 4th, 2020

30:41

In this episode, Sean sits down with Thor Wood, CEO and co-founder of SnapShyft. They dive into why Thor co-founded SnapShyft. They go deeper into how his company works on balancing a great customer experience with a …

Episode 81: How to Build Customer Experience in a Slow to Change Industry

December 4th, 2020

31:53

In this episode, Sean sits down with Jeff Wraley, founder of Groundwork. They dive into why Jeff started Groundwork and his journey to lead to …

Episode 80: Why You Need to Burn the Boats

December 4th, 2020

20:43

In this episode, Sean sits down with Lorraine Ball, founder of Roundpeg. They dive into how Lorraine started her business by going all in and not straddling the fence. They go deeper into how her mindset helped improve …

Episode 79: Creating a Value Based Business in a Pandemic

December 4th, 2020

25:55

In this episode, Sean sits down with Kate Gahimer, CEO and co-founder of Senler Studio. They dive into why Kate started a social media marketing agency during the pandemic. They go deeper into entrepreneurial mental …

Episode 78: How to Build Your eCommerce Empire

December 4th, 2020

29:46

In this episode, Sean sits down with Ann Sieg, founder of eCommerce Business School. They dive into how anyone can start their online empire Ann …

Episode 77: How Digital Transformation Helps See Clear in Blurry Times

December 4th, 2020

35:32

In this episode, Sean sits down with Douglas Karr, founder of Martech Zone and VP/Partner at HighBridge. They dive into why Doug goes by Douglas and …

Episode 76: Evolve to Grow - Not Remaining Complacent

December 4th, 2020

19:22

In this episode, Sean sits down with Tristan Wright, founder of Evolve to Grow. They dive into how Tristan's career path on how he ended up starting …

Episode 75: Marrying Digital with a Personal Experience

October 23rd, 2020

39:53

In this episode, Sean sits down with John Surdakowski, founder of Avex Designs. They dive into how John's career path on how he ended up starting a Shopify Plus Partner agency. They go deeper into the unique marketing …

Episode 74: Not Only Knowing the Tech, You Need to Have the Focus and Drive

October 23rd, 2020

31:35

In this episode, Sean sits down with Darrell Alfonso, an award winning Martech and marketing operations professional. They dive into how life at Amazon has been treating him his first few years. They go deeper into how …

Episode 73: Building a Listening Culture to Redefine Sales and Customer Experience

October 23rd, 2020

43:49

In this episode, Sean sits down with Adam Grossman, co-founder of The Selling Factory. They dive into why he helped start The Selling Factory. They go deeper into what Selling Farm Systems are and how companies are …

Episode 72: How to Build an Incredible Mindset Using Techniques like Meditation, Mindset, and Visualization.

October 23rd, 2020

19:29

In this episode, I sit down with Kevin Bailey, CEO of Dreamfuel. We dive into why Kevin started Dreamfuel. We go deeper into mindset training and how our mind impacts our daily lives. Kevin also gives some great …

Episode 71: Understanding the Development Mind to Help Consumers

October 23rd, 2020

24:53

In this episode, Sean sits down with Stephanie Cox, VP of Sales and Marketing at Lumavate. They dive into what's new what No Code means and how Lumavate has leveraged this. They go deeper into progressive web apps and …

Episode 70: Testing Fast and Not Failing Fast

October 23rd, 2020

18:48

In this episode, Sean sits down with Matt Barnett, Papa Bear at Bonjoro. They dive into Matt's early days in his career and the school of hard …

Episode 69: Build Your Brand - Beyond the Resume and Create Trust

October 23rd, 2020

23:35

In this episode, Sean sits down with Anthony Gaenzle, Head of Marketing and Business Development at Granite Creative Group. They dive into Anthony's journey of building his personal brand. They go deeper on his focus …

Episode 68: Establishing a Focus Around Your Branding and Your Customers

October 23rd, 2020

17:03

In this episode, Sean sits down with Mike Strohl, co-founder of Integrated Sport Nutrition and Red Leaf Nutrition. They dive into why Mike started a nutrition company and his perspective not coming from the nutrition …

Episode 67: Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing

October 23rd, 2020

25:02

In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value …

Episode 66: Building Relationships with Specific Social Influencers with Gripping Narrative to Amplify Your Brand's Story

October 23rd, 2020

19:46

In this episode, Sean sits down with Kenzie Kittle, Founder of A.M. Kittle Consulting, a digital marketing agency. They dive into Kenzie's background …

Episode 65: Creating Your Brand's Story

October 23rd, 2020

18:17

In this episode, Sean sits down with Evan Knox, CMO of Caffeine Marketing. They dive into why Evan started his marketing company. They go deeper into …

Episode 64: Marketing Software Having Your Back

October 23rd, 2020

20:24

In this episode, Sean sits down with Eric Vardon, CEO at Morphio. The dive into why Eric started Morphio. They go deeper into why companies need more marketing security software. Eric mentions a people are central to …

Episode 63: Helping Brands the Market Products in the "Elephant in the Room" Marketplace

October 23rd, 2020

26:24

In this episode, Sean sits down with Peter Lazarz, VP of Marketing at SupplyKick. They dive into B2C marketing and what makes that different than B2B …

Episode 62: Help Others Solve Their Problems

October 23rd, 2020

14:11

In this episode, Sean sits down with Josh Miles, CMO, keynote speakers, and caffeine addict. They dive into how Josh became the CMO at SMPS. They go deeper into why the right messaging within creative storytelling is so …

Episode 61: Make Your Experiences Matter. Marketing in a One Button Click World.

October 23rd, 2020

25:01

In this episode, Sean sits down with Adam Voss, Executive Creative Producer, at Echelon Design. They dive into why Echelon makes the statement, "Make Your Experience Matter". They go deeper into the company's 12for12, …

Episode 60: Focusing Your Product to Serve Your Customers

January 31st, 2020

20:24

In this episode, Sean sits down with Jack Paxton, co-founder of Vyper.io. They dive into what's new with Vyper since over a year since the last …

Episode 59: How to Nurture and Evolve a Company's Brand

January 24th, 2020

23:23

In this episode, Sean sits down with Holly Enneking, VP of Marketing at Lev Digital. They dive into what enticed her to lead Lev's marketing. They go …

Episode 58: How to Build Your Online Brand from the Ground Up

January 17th, 2020

15:31

In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of Mattress Clarity. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube …

Episode 57: Marketing Lessons with an Early Stage Community

January 10th, 2020

24:15

In this episode, Sean sits down with Harry Howe, Founder of Indy Grit Community. They dive into why he started the community. They go deeper into what marketing lessons he has learned. Harry leaves the episode with a …

Episode 56: How Brands of all Sizes Can Leverage Influencer Marketing

January 3rd, 2020

23:07

In this episode, Sean sits down with Tom Augenthaler, founder of 551 Media LLC, an influencer marketing consultancy that helps clients around the …

Episode 55: Build Company Brands from Inside Out

November 22nd, 2019

25:52

In this episode, Sean sits down with Daniel Herndon, CEO and Principal at MilesHerndon, a branding and advertising agency and co-founder of Gavel, a …

Episode 54: Building an Experience rather than a Solution

November 15th, 2019

25:05

In this episode, Sean sits down with Kate Swanson, Executive Director of zWORKS, a co-working and entrepreneurial center in Zionsville, Indiana and former Executive Director of the Mitch Daniels Leadership Foundation. …

Episode 53: The Evolution of PR and Creating a PR Process

November 8th, 2019

15:53

In this episode, Sean sits down with Rae Hostetler, Founder of Hostetler Public Relations. They dive into why she started her own PR agency and what has changed in PR over the years. They go deeper into the PR process …

Episode 52: Small Actions Make Big Impact Using Design Thinking

November 1st, 2019

20:46

In this episode, Sean sits down with Terri Wada, President of Collabo Creative, a Service Design company that partners with service-conscious …

Episode 51: Marketing Isn't Only to Your Customers. Employees Matter Too.

October 25th, 2019

19:31

In this episode, Sean sits down with Myra Cocca, Founding Principal of IronStrike, a strategic communications firm based in central Indiana. They dive into why Myra started her company. They go deeper into what is the …

Episode 50: Marketers Arent the Only Storytellers

October 18th, 2019

24:39

In this episode, Sean sits down with Wes Windham, Founder and CEO at Woven- Evidence-based developer hiring platform. They dive into why Wes wanted …

Episode 49: Using Social Media Enabled eBooks to Market Your Book

October 15th, 2019

34:11

In this episode, Sean sits down with Mitchell Levy, The AHA Guy at AHAthat who empowers experts, marketers, thought leaders, and businesses to share their genius. They dive into how Mitchell started AHAthat and how to …

Episode 48: Marrying Design and Tech Together to Build a Better Customer Experience

October 14th, 2019

15:10

In this episode, Sean sits down with Marcus Hall, President and Partner of California Closets. They dive into how you marry design and tech together. …

Episode 47: How Design Leads to Better Customer Engagement

October 13th, 2019

17:34

In this episode, Sean sits down with Nemanja Zivkovic, Director of Operations at Default Design. They dive into why defining conversions first is …

Episode 46: Lessons from Starting Up

October 12th, 2019

22:26

In this episode, Sean sits down with Jeroen Corthout, co-founder and CEO of Salesflare. They dive into Jeroen's passion to make CRMs easier for clients which lead him to create Salesflare. They go deeper in first …

Episode 45: Building Great Paid Digital Media Structures

October 11th, 2019

23:06

In this episode, Sean sits down with Jennifer Denney, Founder and CEO of Elevated Marketing Solutions. They dive into Jennifer's extensive marketing …

Episode 44: The Growth of Podcasting

October 10th, 2019

22:51

In this episode, Sean sits down with Justin Schenck, Founder of Growth Now Movement and Begin Podcasting Now. They dive into why he started his podcast businesses. They go deeper into podcast marketing essentials a lot …

Episode 43: Digital Advertising Solutions and Expectations: Insights from the Sales Side of the Table

October 9th, 2019

19:56

In this episode, Sean sits down with Doug Mankiewicz, VP of Business Development at Orange142. They dive into how his team sells digital advertising …

Episode 42: Messaging in a Wild West Industry

October 8th, 2019

27:28

In this episode, Sean sits down with John McDonald, CEO of ClearObject. They dive into how his team markets internet of things (IoT). They go deeper into how to ClearObject has partnered with educational institutions to …

Episode 41: Creating Mad Marketing with Customer Experience

October 7th, 2019

27:43

In this episode, Sean sits down with Mohammed M. Mahdi and Anthony Duncan, co-founders of The Mad Optimist. They dive into why they started the company. They go deeper into how to the company's messaging and pivot more …

Episode 40: Agile Marketing Framework

October 6th, 2019

25:09

In this episode, Sean sits down with Anthony Coppedge, Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" - Mission, …

Episode 39: Message Testing with Micro Experiments and Simplicity

October 5th, 2019

22:14

In this episode, Sean sits down with Michael Woodward, CEO and Founder of jumbleThink. They dive into Michael's passion to help others and why he started jumbleThink. They chat about creating Micro Experiments to test …

Episode 38: Performance Based Marketing

October 4th, 2019

18:57

In this episode, Sean sits down with Marcia Barnes, CEO and Founder of Valve+Meter. They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance …

Episode 37: Building out Partnerships to Serve Locals

October 3rd, 2019

21:43

In this episode, Sean sits down with Kristin Van Busum, Founder of Project Alianza. Kristin has an interesting background working for RAND Corporation

Episode 36: Break the Wheel: Focus on Making the Best Marketing Decision for Your Customers

October 2nd, 2019

30:29

In this episode, Sean sits down with Jay Acunzo, Founder of Marketing Showrunners and Unthinkable Media. Jay has an excellent career spanning from Google to HubSpot to NextView. They dive into how he saw patterns that …

Episode 35: How to Learn from Marketing Failures and Grow the Company

October 1st, 2019

18:34

In this episode, Sean sits down with Kyle Lacy, CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website …

Episode 34: How the EQ Secret Improves Your Marketing Messaging

April 12th, 2019

25:48

In this episode, I sit down with Christine Miles, founder and president of EQUipt, a woman owned business focusing on helping people tap into and improve their EQs (emotional intelligence). They dive into what emotional …

Episode 33: Focus on Your Marketing Fundamentals

December 7th, 2018

37:57

In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a …

Episode 32: Play the Way You Practice with Venue Marketing

November 30th, 2018

41:52

In this episode, Sean sits down with Jim Martin, Founder and President of Venue Intelligence. They dive into why any company needs a venue playbook. Jim explains what Venue Intelligence does and how to market a SaaS …

Episode 31: How Referral Systems are Broken and How WarmUp will Fix That

November 16th, 2018

22:13

In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup. They dive into why referral systems are broken. Mike explains why he …

Episode 30: How to Build Customer Journeys with Actionable Tech

November 9th, 2018

22:28

In this episode, Sean sits down with Claudyne Wilder, president of Wilder Presentations and founder of TorchMetrics. They dive into why presenters need to communicate clearly. Claudyne explains - in her vast experience …

Episode 29: How Indiana University Fosters Experience through Learning Spaces

November 2nd, 2018

23:15

In this episode, Sean sits down with Julie Johnston, director of Learning Spaces for Indiana University and co-owner of VisionLoft. They dive into …

Episode 28: Great Customer Experience Starts with the Employees to Market the Business

October 26th, 2018

16:32

In this episode, Sean sits down with Ben Walker, CEO of Transcription Outsourcing. They dive into why customer experience is so important in the transcription world. Ben dives deeper on what markets need transcriptions …

Episode 27: How Marketing and Sales Should Communicate with Prospects, Clients, and Partners

October 19th, 2018

24:35

In this episode, Sean sits down with Brett McGrath, VP for Go to Market at RICS Software. They dive into how marketing and sales should communicate. …

Episode 26: How This Marketing Tech Company Listens to Their Customers

October 12th, 2018

25:02

In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush. They dive into how SEMrush is going from a search engine …

Episode 25: How to You Market HR Program and Health Benefits AND Find the Right Audience

October 5th, 2018

20:20

In this episode, Sean sits down with Dawn Lively, COO of FullStack PEO. They dive into how to market Professional Employer Organizations (PEOs) and …

Episode 24: How Build Your Brand through Good Messaging

September 28th, 2018

25:14

In this episode, Sean sits down with Mary Shores, owner of Midstate Collections and author of Words That Work. They dive into how Mary became the …

Episode 23: How to Focus on the Customer through the Sales and Delivery Process

September 21st, 2018

22:29

In this episode, Sean sits down with Joe Mills, business development manager at Element Three and co-owner of Summit Fitness. They dive into what …

Episode 22: How to Build Trust to Improve Your Marketing

September 14th, 2018

25:03

In this episode, Sean sits down with Edwin Richardson, owner and president of Richardson Strategy. They dive into Edwin's extensive military background. He goes onto explain what he learned transitioning into the public …

Episode 21: What Design Reveals about Brand Experience

September 7th, 2018

31:41

In this episode, Sean sits down with Nakita Pope, Chief Chick and primary brand strategist of Branding Chicks. They dive into how teaching at the Creative Circus parallels to real life design work. Nakita explains how …

Episode 20: Why Customer Experience Plays a Huge Role in Running a Profitable Service Firm

August 31st, 2018

33:12

In this episode, Sean sits down with Josh Brammer. He helps business owners streamline their business, so they can deliver predictable revenue and …

Episode 19: What are the Two Rules of Marketing and How to Apply to Your Startup

August 24th, 2018

36:43

In this episode, Sean sits down with Mike Seidle, co-founder and COO of WorkHere. They dive into why to stick with the two rules in marketing: Do …

Episode 18: Why Design Thinking Helps Find the Right Customers

August 17th, 2018

29:27

In this episode, Sean sits down with Andrew Curtis, president and creative of Fuel VM. They dive into why B2C and B2B companies have problems targeting customers. Andrew goes deeper explaining companies have flaws when …

Episode 17: Why Marketing is a Partnership and NOT a Transaction

August 10th, 2018

19:03

In this episode, Sean sits down with Raj Kapur, managing director of &Marketing. They dive into why small to medium sized companies need help with their marketing. Raj goes deeper on his philosophy to partner with …

Episode 16: How to Market Internship Programs

August 3rd, 2018

27:55

In this episode, Sean sits down with Paul Waltz, program director at Apprenace. They dive into why companies need internship programs and how …

Episode 15: How to Build a Community with Design

July 27th, 2018

30:20

In this episode, Sean sits down with Johnathan Grzybowski, co-founder of Penji. They dive into why Johnathan started Penji. He goes deeper into why connecting an underserved market with great people not able to find …

Episode 14: How Helping Your Current Customers Builds Your Marketing

July 20th, 2018

29:09

In this episode, Sean sits down with Casey Gauss, Founder and CEO of Viral Launch. They dive into how Viral Launch got started. Casey goes deeper into why customer experience is crucial for the company's marketing in …

Episode 13: Going All in Blockchain Marketing

July 13th, 2018

26:39

In this episode, Sean sits down with Jeremy Epstein, CEO of Never Stop Marketing, co-founder of Cryto Explorers, and has written a few books. They dive into why everyone needs marketing and never stop learning about …

Episode 12: How the HE-Doublle Hockey Sticks Do You Brand Yourself

June 22nd, 2018

35:03

In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service and co-author of Branding Yourself, and its never too early to start your brand. They dive deeper into the importance of personal branding …

Episode 11: Marketing an International Design Tech Product

June 15th, 2018

25:16

In this episode, Sean sits down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency, Tailor Brands, and talk about how to market a design tech/SaaS product and how to teach computers how to design products …

Episode 10: Paid Acquisition and Media Buying Strategic Steps

June 8th, 2018

30:57

In this episode, Sean sits down with Jack Paxton, owner of Paxton Project and co-founder of Vyper, and talk about the steps to be an effective paid marketer today. They dive deeper on Jack's experience spending more …

Episode 9: How Should Product, Customer Success, and Marketing Work Well Together

May 18th, 2018

32:58

In this episode, Sean sits down with Eric Prugh, COO, at PactSafe, and talk why product, customer success, and marketing should openly talk to help …

Episode 8: Why Marketing Should Focus on Agile and Employee Engagement

May 4th, 2018

30:30

In this episode, Sean sits down with Eva Jackson, Director of Marketing Operations, at Emplify, and talk why companies need agile marketing and employee engagement. They dive deeper on how Emplify builds a framework for …

Episode 7: How Startups and VCs Market Themselves

April 27th, 2018

37:26

In this episode, Sean sits down with Srikar Kalvakolanu, Strategy & Innovation Specialist, at High Alpha, and talk how startups and venture …

Episode 6: Grow Your Event Marketing Through Community Based Relationships

March 28th, 2018

27:55

In this episode, Sean sits down with Jason Williams, Executive Director, at Centric Indy, and talk about how to put on a great event. They dive deeper on how to draw the right crowd and get sponsors by building strong …

Episode 5: Don't Let Your Talent Strategy Flounder with Poor Marketing

March 14th, 2018

36:50

In this episode, Sean sits down with Brent Shopp, senior consultant, at KSM Consulting, and talk about part of a strong talent strategy is employer …

Episode 4: Building an Influencer Marketing SaaS Product

November 1st, 2017

31:57

In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive …

Episode 3: Putting Heart into Your Marketing to Scale Your Company

October 26th, 2017

33:34

In this episode, Sean sits down with Terri Levine, founder of Heartrepreneur, and talk about how she owned 6 businesses all sold for many millions of …

Episode 2: Marketing a Growth Hacking Product

October 16th, 2017

39:23

In this episode, Sean sits down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and …

Episode 1: A Novel (Writing) Approach to Content Marketing

October 9th, 2017

26:29

In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service, and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives …

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