Converge Coffee

34 EpisodesProduced by Sean Sullivan

Converge Coffee connects you with experts who have succeeded or scraped their knees and elbows from lessons learned. You get each speaker's wisdom like you were sitting right across the coffee table. Each episode will be packed with information at your finger tips. Think of this podcast as talking t… read more

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Episode 34: How the EQ Secret Improves Your Marketing Messaging

April 12th, 2019


In this episode, I sit down with Christine Miles is the founder and president of EQUipt, a woman owned business focusing on helping people tap into and improve their EQs (emotional intelligence). We dive into what …

Episode 33: Focus on Your Marketing Fundamentals

December 7th, 2018


In this episode, I sit down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a …

Episode 32: Play the Way You Practice with Venue Marketing

November 30th, 2018


In this episode, I sit down with Jim Martin, Founder and President of Venue Intelligence. We dive into why any company needs a venue playbook. Jim explains what Venue Intelligence does and how to market a SaaS product …

Episode 31: How Referral Systems are Broken and How WarmUp will Fix That

November 16th, 2018


In this episode, I sit down with Mike Hurley, CEO and co-founder of Warmup. We dive into why referral systems are broken. Mike explains why he built …

Episode 30: How to Build Customer Journeys with Actionable Tech

November 9th, 2018


In this episode, I sit down with Claudyne Wilder, president of Wilder Presentations and founder of TorchMetrics. We dive into why presenters need to communicate clearly. Claudyne explains - in her vast experience - …

Episode 29: How Indiana University Fosters Experience through Learning Spaces

November 2nd, 2018


In this episode, I sit down with Julie Johnston, director of Learning Spaces for Indiana University and co-owner of VisionLoft. We dive into what …

Episode 28: Great Customer Experience Starts with the Employees to Market the Business

October 26th, 2018


In this episode, I sit down with Ben Walker, CEO of Transcription Outsourcing. We dive into why customer experience is so important in the transcription world. Ben dives deeper on what markets need transcriptions the …

Episode 27: How Marketing and Sales Should Communicate with Prospects, Clients, and Partners

October 19th, 2018


In this episode, I sit down with Brett McGrath, VP for Go to Market at RICS Software. We dive into how marketing and sales should communicate. Brett …

Episode 26: How This Marketing Tech Company Listens to Their Customers

October 12th, 2018


In this episode, I sit down with Ashley Ward, digital marketing strategist at SEMrush. We dive into how SEMrush is going from a search engine …

Episode 25: How to You Market HR Program and Health Benefits AND Find the Right Audience

October 5th, 2018


In this episode, I sit down with Dawn Lively, COO of FullStack PEO. We dive into how to market Professional Employer Organizations (PEOs) and health …

Episode 24: How Build Your Brand through Good Messaging

September 28th, 2018


In this episode, I sit down with Mary Shores, owner of Midstate Collections and author of Words That Work. We dive into how Mary became the business …

Episode 22: How to Build Trust to Improve Your Marketing

September 14th, 2018


In this episode, I sit down with Edwin Richardson, owner and president of Richardson Strategy. We dive into Edwin's extensive military background. He goes onto explain what he learned transitioning into the public side. …

Episode 21: What Design Reveals about Brand Experience

September 7th, 2018


In this episode, I sit down with Nakita Pope, Chief Chick and primary brand strategist of Branding Chicks. We dive into how teaching at the Creative Circus parallels to real life design work. Nakita explains how good …

Episode 20: Why Customer Experience Plays a Huge Role in Running a Profitable Service Firm

August 31st, 2018


In this episode, I sit down with Josh Brammer. He helps business owners streamline their business, so they can deliver predictable revenue and faster growth for their service firm. We dive deeper into why customer …

Episode 19: What are the Two Rule of Marketing and How to Apply to Your Startup

August 24th, 2018


In this episode, I sit down with Mike Seidle, co-founder and COO of WorkHere. We dive into why to stick with the two rules in marketing: Do …

Episode 18: Why Design Thinking Helps Find the Right Customers

August 17th, 2018


In this episode, I sit down with Andrew Curtis, president and creative of Fuel VM. We dive into why B2C and B2B companies have problems targeting customers. Andrew goes deeper explaining companies have flaws when coming …

Episode 17: Why Marketing is a Partnership and NOT a Transaction

August 10th, 2018


In this episode, I sit down with Raj Kapur, managing director of &Marketing. We dive into why small to medium sized companies need help with their marketing. Raj goes deeper on his philosophy to partner with …

Episode 16: How to Market Internship Programs

August 3rd, 2018


In this episode, I sit down with Paul Waltz, program director at Apprenace. We dive into why companies need internship programs and how Apprenace …

Episode 15: How to Build a Community with Design

July 27th, 2018


In this episode, I sit down with Johnathan Grzybowski, co-founder of Penji. We dive into why Johnathan started Penji. He goes deeper into why connecting an underserved market with great people not able to find jobs. …

Episode 14: How Helping Your Current Customers Builds Your Marketing

July 20th, 2018


In this episode, I sit down with Casey Gauss, Founder and CEO of Viral Launch. We dive into how Viral Launch got started. Casey goes deeper into why customer experience is crucial for the company's marketing in the …

Episode 13: Going All in Blockchain Marketing

July 13th, 2018


In this episode, I sit down with Jeremy Epstein, CEO of Never Stop Marketing, co-founder of Cryto Explorers, and has written a few books. We dive into why everyone needs marketing and never stop learning about …

Episode 12: How the HE-Doublle Hockey Sticks Do You Brand Yourself

June 22nd, 2018


In this episode, I sit down with Erik Deckers, president of Pro Blog Service and co-author of Branding Yourself, and its never too early to start your brand. We dive deeper into the importance of personal branding and …

Episode 11: Marketing an International Design Tech Product

June 15th, 2018


In this episode, I sit down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency, Tailor Brands, and talk about how to market a design tech/SaaS product and how to teach computers how to design products …

Episode 10: Paid Acquisition and Media Buying Strategic Steps

June 8th, 2018


In this episode, I sit down with Jack Paxton, owner of Paxton Project and co-founder of Vyper, and talk about the steps to be an effective paid marketer today. We dive deeper on Jack's experience spending more than $100 …

Episode 9: How Should Product, Customer Success, and Marketing Work Well Together

May 18th, 2018


In this episode, I sit down with Eric Prugh, COO, at PactSafe, and talk why product, customer success, and marketing should openly talk to help the …

Episode 8: Why Marketing Should Focus on Agile and Employee Engagement

May 4th, 2018


In this episode, I sit down with Eva Jackson, Director of Marketing Operations, at Emplify, and talk why companies need agile marketing and employee engagement. We dive deeper on how Emplify builds a framework for …

Episode 7: How Startups and VCs Market Themselves

April 27th, 2018


In this episode, I sit down with Srikar Kalvakolanu, Strategy & Innovation Specialist, at High Alpha, and talk how startups and venture capital …

Episode 6: Grow Your Event Marketing Through Community Based Relationships

March 28th, 2018


In this episode, I sit down with Jason Williams, Executive Director, at Centric Indy, and talk about how to put on a great event. We dive deeper on how to draw the right crowd and get sponsors by building strong …

Episode 5: Don't Let Your Talent Strategy Flounder with Poor Marketing

March 14th, 2018


In this episode, I sit down with Brent Shopp, senior consultant, at KSM Consulting, and talk about part of a strong talent strategy is employer …

Episode 4: Building an Influencer Marketing SaaS Product

November 1st, 2017


In this episode, I sit down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and I dive deeper into …

Episode 3: Putting Heart into Your Marketing to Scale Your Company

October 26th, 2017


In this episode, I sit down with Terri Levine, founder of Heartrepreneur, and talk about how she owned 6 businesses all sold for many millions of …

Episode 2: Marketing a Growth Hacking Product

October 16th, 2017


In this episode, I sit down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he …

Episode 1: A Novel (Writing) Approach to Content Marketing

October 9th, 2017


In this episode, I sit down with Erik Deckers, president of Pro Blog Service, and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives 4 …

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