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Content in Practice

9 EpisodesProduced by Content Strategy IncWebsite

From Content Strategy Inc, it’s the Content in Practice podcast. Hosted by senior strategist Blaine Kyllo, who explores content operations problems and solutions through in-depth conversations with people doing the work of content.

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Sophia Hoosein and Jessica MacQueen from the Government of Alberta

August 18th, 2020


Sophia Hoosein [LinkedIn] and Jessica MacQueen [LinkedIn] from the Government of Alberta talk about how content works within the public sector where …

Lisa Gibson from Microsoft Canada

May 1st, 2020


Lisa Gibson (Twitter, LinkedIn), who leads the communications team at Microsoft Canada, talks about the content challenges that come when companies need to communicate during a crisis. Produced by Kathy Wagner and …

Alanna Schulz from the City of Surrey

November 22nd, 2019


Alanna Schulz (Twitter, LinkedIn) talks about challenges to creating and managing digital content for the City of Surrey, a bustling metropolis on …

Padma Gillen on digital transformation at and his new book, Lead With Content

August 30th, 2019


Padma Gillen Gillen (Twitter, LinkedIn), author of Lead with Content, talks about successful digital transformations and the success of …

Peter Kelly from Maple Leaf Sports and Entertainment on the Raptors, the Maple Leafs, and more

July 29th, 2019


Peter Kelly (Twitter) talks about content operations for an organization that includes 7 professional sports teams, including the NBA champion Toronto Raptors and the Toronto Maple Leafs. Produced by Kathy Wagner and …

Geoffrey Daniel from the Allard School of Law at UBC

June 21st, 2019


Geoffrey Daniel (Twitter, LinkedIn) talks about bringing a user focus and content governance to the website of the Allard School of Law at the …

Hilary Marsh on associations

March 25th, 2019


Hilary Marsh is a content strategist with experience helping associations and non-profits to solve content problems. She’s worked with lawyers, …

Elizabeth Braitenbach from Tourism Saskatchewan

February 26th, 2019


Tourism Saskatchewan, which promotes the Canadian province and supports the local tourism industry, is undergoing a digital transformation. Elizabeth Braitenbach, manager of the communications team, is one of the …

Brandon Young and Chelsea Watt from BC Hydro

January 26th, 2019


BC Hydro is a crown corporation that provides electricity to most of the Canadian province of British Columbia. The company's website is managed by …

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