Your community could be your neighborhood, your family, your friends, a Facebook group of like-minded people, or a group of entrepreneurs and creatives that you collaborate and share ideas with. When you find a safe place to connect and relate to people it gives you a sense of belonging and that’s very important to have as a human being - especially with the increase of depression and anxiety levels right now. Keep your community close if you have one, and if you don't, start exploring your options online or create a community of your own!
Stay consistent with your presence on social media. You want to keep posting content and show people what you're doing and how you’re working from home and what your behind the scenes look like. Although the economy is going through a rough time right now, I think it's very important that we stay consistent with selling and buying (when we can afford to). So it might feel weird to keep showing up and selling and pushing business when we're going through something like this but I think it's important that we keep fueling small businesses during this time and working just as hard, if not harder, to keep ours growing and moving.
Use the extra time where you might have been running around, to get organized. As a service-based business, I have realized that I put a lot of the “little things” on the back burner. Things like website design updates or contacts and email list copy. Those little things are really important. Even things like your Instagram bio or the services that you offer on your website or your Facebook page. Sometimes we are just so caught up in the movement of our business that we forget to change and update them until somebody brings it up themselves. The worst case is when it's a client. These little details hold a lot of value and they're just as important as anything else.
SPLIT & STRATEGIZE YOUR DAYS
I have found two things that really work for me when it comes to breaking down my days and strategizing. They are:
#1 Sectioning off my workdays. I have found myself splitting my days in half depending on the priority. My family has two local hospitality businesses and we have all hands-on deck as a family right now. That is my priority. However, that shouldn’t mean I should have to drop everything I’ve worked on to build up a business with clients and entrepreneurs who trust me. Splitting my days in half ensures me that I will get the time-sensitive tasks out of the way, leaving enough time to work on things for myself and my business.
#2. The night before, I will write out three main tasks or goals to complete the next day. They're usually time-sensitive which is why it's important that I mark them down in order. Having those 3 main to-do’s for the next day keeps the list simple and keeps you on track.
I hope you enjoyed this episode and just wanted to remind you that we are in the home stretch! Keep checking in on your friends, family and community on a daily basis and don't forget to keep making time for YOU.
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