Cover art for podcast Cold Star Project

Cold Star Project

132 EpisodesProduced by Jason KaniganWebsite

The Cold Star Project digs into the challenges of scaling fast that tech and Space manufacturing founders encounter. Money does not solve all problems--so what now? Listen in to discover what scaling problems you'll be running into soon, and get a serious advantage in starting to solve them before t… read more


Dave Schneider - Building An MVP, Iterating, Then Selling SaaS - The Cold Star Project

NinjaOutreach was a 4 year startup SaaS for founder Dave Schneider. He and a co-founder worked with this idea for years, developing an MVP and then improving it until the opportunity to sell the product came along.  

Dave's story is unlike the typical "We're perfect and did everything right" tale you'll hear spun by most SaaS founders. In this episode of the Cold Star Project you'll hear honesty about capabilities, marketing, churn and more that will make you sit up and take notice of what it really takes to succeed in the SaaS world.  

While other founders will give you a snow job about how well they're doing and the performance of their product, Dave Schneider steps up to the plate to share the reality of what the SaaS experience is like for a whole lot of founders who choose this path. 

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