Clicks And Leads | For Entrepreneurs | Digital Marketing | Success Thinking | Being A Digital Nomad

50 EpisodesProduced by Nicola Cairncross - Author, Speaker, Podcaster & Digital Marketing Strategist

Nicola Cairncross explores the entrepreneur mindset, success thinking & digital marketing insights

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Zapping Tolerations (Revisited)

December 19th, 2018


Tolerations are insidious things that subliminally annoy you and sap your energy so it’s really important to zap them. While making a list of the …

All Change Again!

December 12th, 2018


On a week where there are three big changes happening, I’m wondering how well we cope with change even though really, there is nothing but change in …

What’s Your Alternative?

December 5th, 2018


On my live Clicks & Leads Academy calls I allow my clients a couple of minutes to have a quick moan. And when my best friend Kim and I meet up, we allow ourselves 15 minutes. But then we ask ourselves a very …

Fairytales In Business

November 28th, 2018


Just off to Write Club and we recorded our “Fairytales” episode for This is appropriate because following on from last …

Nothing’s Happening! What To Do?

November 21st, 2018


When you think you are taking loads of action but it turns out it’s all going on in your head, how do you pull yourself out of the dark, negative, …

So Where Did The Vzine Go?

November 14th, 2018


I took a break from the Vzine in July and it never really got going again due to a proliferation of visitors and house guests out here in Greece. I …

Entrepreneurial Thought Leaders: Kenny Goodman

September 5th, 2018


Kenny is the Founder and CEO of Find The Edge – an online magazine and coaching service for high value service businesses. In this lively interview …

Entrepreneurial Thought Leaders: Jason Swenk

August 6th, 2018


Jason Swenk is a digital entrepreneur, author and podcaster. He is known for his out of the box thinking and out-spoken points of views.

About Jason Swenk

Jason first discovered digital marketing at Arthur Anderson in the …

Entrepreneurial Thought Leaders: John Lee Dumas

July 2nd, 2018


Interviewing today’s most inspiring and successful entrepreneurs, John Lee Dumas has been featured in both TIME and Inc. Magazine, and is the founder …

Valuing Outsourcers

June 27th, 2018


How do you compare outsourcers? Especially when you keep hearing about outsourcing to the Philippines for $10 an hour, how do you work out who to hire? If someone is more experienced and skilled but charges £25-£50 an …

What Are You Avoiding Doing?

June 20th, 2018

Nicola Cairncross is back from a Write Club Lite meeting, where they get together and do anything BUT write. Planning future episodes of the podcast, …

Alexa Skills Goes Live!

June 13th, 2018

Google’s CEO says over 20% of search enquiries are by voice now and we want to be found! Having podcasts will help but Amazon is a massive search engine where the inhabitants have buying intent. Alexa unlocks that so we …

Allowing Creative Force

June 6th, 2018

While working on a new project, Nicola Cairncross felt something was wrong so she stopped to think and regroup. Taking a couple of days off proved to …

Entrepreneurial Thought Leaders: Ilana Wechsler

June 4th, 2018

Ilana Wechsler is the founder and director of Green Arrow Digital, a boutique digital agency, specialising in Pay Per Click (PPC) marketing. About Ilana Wechsler Ilana, a former Data Analyst, turned PPC expert has …

New Clicks & Leads Masterclass Coming!

May 30th, 2018

Nicola Cairncross is working on some brand new content to complement her ‘Be Everywhere Online’ training so keep an eye on your inbox! Before you can …

Playing To Win

May 23rd, 2018

It's hot in Greece and Nicola Cairncross is trying to make up lost time after a power cut knocked her internet out for a whole day. As that week had …

Dancing In The Future

May 16th, 2018

The future is very much on her mind, as Nicola Cairncross has been speaking for the International Coach Federation at County Hall on this very topic. …

Lessons From A Mossie Net

May 9th, 2018

As Nicola Cairncross prepares to go to the UK to speak at the International Coach Federation Annual Conference, UKICF, she reflects on the lessons …

Catch Up, Will You?

May 2nd, 2018

As many business owners finally realise they've got to grips with marketing online, the landscape changes again. If you are not capturing leads from your website and email marketing effectively yet, you may as well give …

When Everything Goes Wrong

April 25th, 2018

What do you do when everything goes wrong? From persistent drilling interrupting podcast and FB Live recording, to banned FB ad account to client’s website pointing at not so salubrious sites, it’s not been the easiest …

Inspiring Facebook Lives For Business

April 18th, 2018

Without an ad account to play with, Nicola Cairncross is inspired by Minesh Bhindi and James Schramko, both of whom produced inspiring Facebook Lives …

Business Sucker Punch

April 11th, 2018

Nicola Cairncross received a big blow this week as Facebook disabled her ad account, but after the initial shock, she’s working to resolve the issues …

You Bring The Magic

April 4th, 2018

If you've experienced success then failure, you can lose your self-confidence and wonder if you can ever make it work again. However, if you knew that every endeavour has only a 50/50 chance of success and that YOU …

Entrepreneurial Thought Leaders: Heather Cairncross

April 2nd, 2018

Classical and jazz singer shares the ups and downs of life on the road and how to make money in between. Heather Cairncross, is of course, also lucky …

How To Be More Efficient

March 28th, 2018

It might feel like harder work at the time but there are several ways to become more efficient and when you have a big enough incentive to close your computer you get a lot more done! Clicks And Leads is a "tongue in …

Marketing Versus Sales

March 21st, 2018

What is the difference between marketing your business and making sales and, prompted by a client request to promote a high ticket event for him, …

Ethics In Business

March 14th, 2018

After a conversation with a potential client, Nicola Cairncross is very aware that, if she cared less about doing the "right thing", she could make …

Keep Focused On Income Producing Activities

March 7th, 2018

When you start out your To-Do List is never ending. However, by staying focused on what are the income producing activities (think public output rather than behind the scenes tasks) you can make sure that your content …

Entrepreneurial Thought Leaders: Chris Barrow

March 5th, 2018

Described as “Marmite for Dentists”, dental business coach and The E-Myth Dentist co-author, Chris Barrow, astonished us all by appearing on “The Island With Bear Grylls” Series 1. Very fit in his 60's, Chris describes …

Who Drives Your Business?

February 28th, 2018

When talking to clients, Nicola Cairncross often has to remind them to follow up with suppliers and late payments, to find out what's happening. You …

Will You Just Stay Focused For A Minute?

February 21st, 2018

I've noticed prevarication gets worse when you haven't decided on a focus yet, and if you keep changing your mind about your focus, you'll keep prevaricating! Make your mind up and keep it made up until you have tested …

Big Hairy Audacious Goals And A Starman

February 14th, 2018

In the week Elon Musk sent Falcon Heavy into space and left his own Tesla Roadster up there with a Starman driving past Mars, Nicola Cairncross is …

Creating The Impossible

February 7th, 2018

Down to earth though she is, Nicola is definitely up for trying new fun things. Michael Neill's new book "Creating The Impossible" was recommended by …

Entrepreneurial Thought Leaders: Denise Duffield-Thomas

February 5th, 2018

Enjoy my very lively interview with Denise Duffield-Thomas – the money mindset mentor for the new wave of online female entrepreneurs. Her best-selling books “Lucky Bitch” and “Get Rich, Lucky Bitch” give a fresh and …

Delay Is Increasingly Expensive

January 31st, 2018

When you've done your research and you know what you want to do, there comes a point where you just have to take that leap of faith. Every day that …

What To Do When You Are Feeling Meh

January 24th, 2018

Much as we'd like, we can't all be like Gary Vee every day, so what do we do when we just don't feel like it? Nicola shares some of her favourite …

All Marketers Are Evil!

January 17th, 2018

Do you believe that marketing and sales are evil? If you do (somewhere deep inside) then this will hold you back from helping people who need your …

How To Get Out Of Your Own Way

January 10th, 2018

Overthinking things is one of biggest challenges my workshop delegates brought up and apparently it means you get right in your own way a lot of the …

Leverage Your Content Till It Squeaks!

January 3rd, 2018

Nicola is at Gatwick hosting her Clicks & Leads Workshop and after a question from the audience about old articles and blog posts, she's thinking …

Entrepreneurial Thought Leaders: Justin Brooke

January 1st, 2018

Proud southern businessman obsessed with being the best father and marketer in the world, Justin Brooke has the determination and track record to reach his goals. Justin Brooke’s meteoric rise is due to his media buying …

How To Make 2018 Rock (& A Little Look Back At 2017)

December 27th, 2017

Sticking with the "Habits Of Highly Effective People" theme, Nicola looks back over 2017 and thinks about what she wants 2018 to look like and feel …

Be Proactive & Begin With The End In Mind

December 20th, 2017

The end of a year is a great time to take stock. Simply ask yourself what worked last year, what didn't and what could you have done differently? If …

Seek First To Understand

December 13th, 2017

When something or someone upsets you, are you able to take a step back, take a deep breath and seek first, to understand what's really going on here? It’s hard to do but if you can, it will be so much easier to seek a …

Back Joining Up The Dots

December 6th, 2017

Do you ever do something for free? Not knowing what, if anything it will lead to? There's a difference between being a doormat and doing something as a Joint Venture, where both parties get something out of it, or where …

Entrepreneurial Thought Leaders: Stephanie Hale

December 4th, 2017


Cherish Your Creativity

November 29th, 2017

Nicola Cairncross has been setting up a podcast for her writing group and finds it's stimulating her creativity in many areas as well as attracting …

A Doughnut A Day

November 22nd, 2017

If you just do one tiny thing a day to move your online business forwards, you'll be 365 steps forwards and Nicola's heard of a great way of making …

Getting Anywhere?

November 15th, 2017

Two clients today talked about the marketing campaign midway slump (where you want to give up as it feels like you're not getting anywhere) before telling me that, in less than 12 weeks, they'd more than doubled their …

Early Twenties? You’ve Got All The Time In The World

November 8th, 2017

I've got an important message for all the young people rushing into corporate jobs because they think they are falling behind. If you are lucky enough to have supportive parents, experiment for a while! Clicks And …

Entrepreneurial Thought Leaders: Daniel Priestley

November 6th, 2017

Daniel Priestley started out as an entrepreneur at age 21 and built a multi-million dollar event, marketing and management business before the age of …
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