Cover art for podcast Chronicles Of A Modern Beast

Chronicles Of A Modern Beast

70 EpisodesProduced by Pedro MenesesWebsite

From rock bottom and $500 to my name, I moved to the US, left everything behind seeking answers to turning my life around, becoming an entrepreneur, and thriving in business. This show will take you from good to great, from fearful to fierce, from average to the most elite version of yourself, by he… read more


Differentiating Your Brewery And Identifying Your Ideal Customers To Make More Sales w/ Mike Claudio

If you have a sales team in your brewery, or you supply equipment, raw ingredients, and other services to breweries of all sizes...

You don't want to miss this episode!

This week, I have the honor to bring as a guest Mike Claudio.

Mike is a Business Development and Sales professional with 15+ years of experience. He spent 9 years being trained in a corporate environment by one of the top training companies in the country.

He took that sales and business development training and spent 6 years translating it to a system that works in the construction industry.

He has helped several companies grow and generate millions of dollars in revenue by implementing this structured approach to communication, follow-through, and follow up. Now he strives to help make a positive impact so that quality contractors can stand out amongst the rest.

In 2018, he started WinRate Consulting, focusing on coaching contractors on sales and communication practices to help them create a more consistent pipeline.

Everything he does is based on identifying the right clients and projects, knowing how to target them, properly qualifying the opportunities when they come in, and how to differentiate yourself to close the deal.

He took his experience in sales and working directly for construction companies and decided he wanted to help more businesses.

In this episode, he will share with us how the same systems and systems and processes can apply to the Craft Beer Industry and your business and make more sales.

Enjoy the Show, Cheers! 🍻

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Make sure to join our community on Facebook for Craft Beer Professionals  Brewing Business Network!

If you're a Brewery owner eager to grow and scale your business go to and fill out the form to get started!

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