Scott is the Co-Founder of Promote The Brew and the Market The Brew Podcast.
During his 30 plus years in marketing, Scott spent most of his time developing the Harley-Davidson worldwide dealer promotional products program. He also had the pleasure of working with Snap-on Tools, Miller Brewing, Kohler, Baxter, ERDMAN, and GE Healthcare.
Most days, you will now find Scott and his brother Steve working with craft breweries on their retail merchandise programs.
They not only help with actual products, but they also help develop Product Timelines and Product Plans to help breweries increase profitability through reduced inventory.
They also offer several educational programs on apparel and social media at marketthebrew.com.
Since March, they have been helping more companies with their messaging and digital media marketing. They've been helping them engage with customers who are adjusting to new ways of doing business, including working from home.
And in this episode, Scott will be sharing with us his knowledge and strategies that he and his brother have used to help his clients get through the challenging 2020 year!
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