Cover art for podcast Cause Talk Radio: The Cause Marketing Podcast

Cause Talk Radio: The Cause Marketing Podcast

284 EpisodesProduced by RashPixel.FMWebsite

Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics and need-to-know news with Engage for Good’s Megan Strand in this weekly podcast.

23:13

181: Omni Hotels Books Meals for Needy with "Say Goodnight to Hunger"

Today on Cause Talk Radio, Megan and Joe talk to Peter Strebel, Chief Marketing Officer at Omni Hotels & Resorts, about Say Goodnight to Hunger (#SayGoodnightToHunger). This action-triggered donation program feeds a family of four dinner for an entire week whenever guests book a stay directly at OmniHotels.com.

Since the programs launched in June, Omni Hotels has donated 3 million meals. Donations support Feeding America and local food banks in the 42 communities where Omni's 60 hotels are located.

On the show, Megan, Peter and Joe discuss:

  • Joe's love of Boston Cream Pie and its connection to the Omni Parker House in Boston.
  • How Omni Hotels got involved with Feeding America and the kick-off ofSay Goodnight to Hunger in June.
  • How Omni Hotel employees have supported the program in their communities. Feeding America's local footprint made it a perfect nonprofit match for Omni!
  • How the program is geared toward Millennial customers and employees. 45% of Omni employees and 25% of Omni customers are Millennials.
  • How being the father of a Millennial (who works at TOMS!) inspired Peter to take the next step in Omni's social responsibility efforts.
  • How support for this program began at the very top of the Omni organization.
  • What has surprised Peter the most since the launch of the program.
  • What Feeding America brings to the table as a partner of Omni Hotels.
  • How Omni Hotels is communicating with employees about the program to show the impact of their efforts.

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