Cover art for podcast Cause Talk Radio: The Cause Marketing Podcast

Cause Talk Radio: The Cause Marketing Podcast

276 EpisodesProduced by RashPixel.FMWebsite

Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics and need-to-know news with Engage for Good’s Megan Strand in this weekly podcast.

22:07

1: Facebook cause marketing requires horse sense

Facebook will roll out Timeline for brands at the end of the month. Joe, Megan and John discuss how this could potentially be used for sharing cause marketing stories even more effectively in this medium. ‘Like for donation’ campaigns are popular but also a dime a dozen. How nonprofits have upped the ante when it comes to Facebook voting contests. Two Facebook Valetine’s Day cause marketing promotions and how online translates to offline engagement. Companies and causes tend to be commitment shy in this medium and why that should change. Also, how to keep updated on all things Facebook and why you should want to. Plus how you could win a copy of Facebook Marketing for Dummies by our own John Haydon.

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