Cover art for podcast CAREhER - A community learning & development platform for women leaders in the APAC

CAREhER - A community learning & development platform for women leaders in the APAC

120 EpisodesProduced by CAREhERWebsite

CAREhER 是亞太高階女性的領導力共學交流平台。提供全球觀點的內容如組織管理、DEI(Diversity 多樣性、Equity 公平性、Inclusion 共融性)、ESG(Environment 環境保護、Social 社會責任、Governance 公司治理)、虛擬貨幣及 NFT(非同質化代幣)和 Podcast 語音專訪、會員專屬的精緻交流學習活動,以及大型策展論壇,透過共學和交流,成為想像中的領袖。 CAREhER 目前有兩個 Podcast 節目,分別是「Future Makers」和「Leading Ladies」,「Future Makers」中 CAREhER 團隊的 G… read more

30:17

EP.85 紐約時尚圈之後,她選擇用自己的視角發掘更多的美好 — <br/> 前《Vogue》與紐約精品百貨 Bergdorf Goodman Social Media Manager 班筠 Grace Ban

妳看過 Netflix 影集《Emily in Paris》或者是《The Bold Type》,並注意到這群專門掌管社群媒體,卻不僅只是小編,而是更堅守理念、自信又俐落地進一步透過社媒影響來主導話題的女主角們感到好奇嗎?曾在紐約為精品百貨 Bergdorf Goodman 以及 Vogue 擔任社群經理的 Grace,在回到台灣後,將自己定位成協助國外客戶溝通品牌理念的顧問,用她獨特的視角,介紹她稱為 thoughtful business 的店家和品牌,並透過她迅速累積聲量的 IG ( @lagracieuse ) ,發掘更多台灣的美。新世代的 Grace,在品牌經營這一塊,更有想法,也正透過她的鏡頭和社群影響力,訴說更多的故事。
【內容重點】
1. 幫助品牌從根本認識自己、回想 brand mission
2. 印象最深的品牌故事:打從一開始就很清楚品牌理念的義大利女創業家
3. 不是那麼 sexy 的產業如何做社群?
4. Social media 已是生活的一部分。網路很虛幻嗎?她卻編織出屬於自己的 support net
5. 在紐約時尚產業的人真的有影集中這麼勢利嗎?
【閱讀這集】https://careher.net/podcast-ep85-grace-branding/
【到 CAREhER 找資源】https://careher.net/
【FB 粉絲頁】https://www.facebook.com/Careher
喜歡 CAREhER 精心製作的原生內容嗎 ? 在 Apple Podcast 給本節目評分留言,就是對團隊最大的支持

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