Can You Make It Pretty? is the podcast for community college marketers, communicators, and leaders. Your peers and other experts share their experiences, tips, and knowledge to help you do your job better – and hopefully make the day a little easier. Tune in the third Thursday of the month for new e… read more
We’ve heard it a lot: Areas outside marketing don’t really know what we do. One way they get around that at Cape Cod Community College in Massachusetts is to approach areas like admissions and enrollment and say, “You tell us the stats.” By brainstorming with Student Services, marketing ensures the message focuses on the right students – and what they care about. Our guests are Patrick Stone, Cape Cod’s director of strategic communication and marketing, and the college’s digital marketing specialist, Jonathan Fonseca. Plus, it’s Jeff’s final episode co-hosting with Stephanie … so things get just a little off the rails.
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