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Business of Software Podcast

154 EpisodesProduced by Business of SoftwareWebsite

Business of Software is a place that brings together the brightest minds and greatest practitioners in software into one place.World-Class software leaders such as Joel Spolsky, Gail Goodman, Seth Godin, DHH, Dharmesh Shah, & Kathy Sierra come to teach everything except the code in how to scale grea… read more

58:48

Ep 33: What To Do About Your Audience’s Real Roadmap Questions (with Rich Mironov)

Your product roadmap is not a model, an algorithm or an artifact, it is an ongoing political process that requires careful management of the relevant stakeholders. One major challenge is that your stakeholders DO NOT WANT the same things. To make a Roadmap useful, you need an allocation model and a selling strategy that helps you: understand; manage the expectations of; deliver value to people across the organization who prioritize very different things. Rich explains some approaches to help you understand and manage a roadmap’s stakeholders so that your products and customers are prioritized over the requirements of other stakeholders.

Recorded live at Business of Software Conference USA 2018 in Boston, MA

For more great talks, visit businessofsoftware.org/videos

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