Cover art for podcast Business of Software Podcast

Business of Software Podcast

154 EpisodesProduced by Business of SoftwareWebsite

Business of Software is a place that brings together the brightest minds and greatest practitioners in software into one place.World-Class software leaders such as Joel Spolsky, Gail Goodman, Seth Godin, DHH, Dharmesh Shah, & Kathy Sierra come to teach everything except the code in how to scale grea… read more

1:07:58

How To Sell Using... Sales | Steli Efti | BoS USA 2015

The inbound dream: Every sale you make comes to you magically through the internet with no human touch.
Does that mean you can’t do better? Is there another way to more sales?
Steli has accelerated sales in some of the fastest growing Silicon Valley startups as well as growing his own SaaS business, Close.io. Steli offers some proven techniques to grow your sales revenue and improve your sales processes. You can apply many of the same ideas to get things done in your own organization, regardless of your role. As Dan Pink said, ‘To Sell Is Human‘.

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