Keys to Transformation - Mindset Facilitation
January 17th, 2019
What's the best way to change? Leisa Reid, a mindset facilitator, joins Jon to share her distinct perspective on how to approach transformation in business and life.
tags: business, advice, leadership, change, …
Women in Leadership - A Fresh Perspective
December 28th, 2018
What does a lifetime climbing the corporate ladder teach a woman? Jon Umstead finds out as Kim Bartley, Chief Marketing Officer at White Castle, shares her experiences and gives advice to women in leadership and for …
The Business Impact of #MeToo
December 21st, 2018
How should you navigate gender parity in the age of #MeToo? Janice Ellig, CEO of Ellig Group, joins Jon to share her insight. She also announces her …
How to Stay True and Be of Value
December 13th, 2018
Businesses are releasing holiday ads this time of year and it can difficult to know what kind of promotion you should do. In the most recent blog …
December 5th, 2018
How is marketing changing and where do podcasts fit in? The "Video Girl," Kimberly Scott, joins Jon Umstead to talk about her podcast and answer these critical business questions. Kimberly hosts the Industry Celebrities …
Will Your Business Plan Work?
November 28th, 2018
What will it take to make your business viable? In this three-part mini-series, Jon is joined by Justin T. Weller, President & CEO of TrueChat, …
Is There a Market for Your Business?
November 13th, 2018
Is your business viable? In part-two of this segment, Jon and Justin explore how to determine if there is a market for your product or service. Part one focused on the questions you need to examine to determine if you …
How to Execute Your B2B Sales Strategy
November 6th, 2018
The sales process is constantly evolving and keeping up with the times is more essential than ever. Steve McCullough works with businesses who sell …
Is Your Startup Viable?
October 30th, 2018
Jon Umstead and Justin T. Weller examine the process of determining if you and your startup can work. With so many business ideas, it can be …
The Importance of a Network and How to Find It
October 24th, 2018
You can't do it all alone. Michael, the founder of Awakened Innovations, joins Jon to discuss the importance finding vendors you can trust. It might sound easy, but sometimes things are too good to be true. Awakened …
How to Make Dual Careers Work
October 10th, 2018
Is it possible to balance multiple careers? The nature of being an entrepreneur often requires it. Jon's guest is a public servant and runs her own …
Out of the Darkness
October 3rd, 2018
Why is suicide so misunderstood and why is a business podcast talking about it? Jon is joined by Lance Jackson and Justin T. Weller from The State of Us podcast to breakdown the issue.
Good to Great - The Power of Books
September 25th, 2018
How important are books and what lessons can be learned from "Good to Great?" Jon and Mike Smith, CPA, explore the book and its wisdom.
Ohio State as a Human Resources Case
September 18th, 2018
Internal processes and external communication might not sound exciting, but these operations can make or break an organization. What can be learned from The Ohio State University case?
Breaking Through Your Barriers
September 12th, 2018
What's the key to success? You can start by learning to recognize your barriers and how to overcome them. Tim Burgess joins Jon to examine the process.
Unlock Your Power in Business
September 4th, 2018
Do you need a coach for your business? How can you unlock your full potential? Charlotte Anderson, founder of Transformation Keys, join Jon to answer …
The Importance of a Business Identity
August 28th, 2018
What is the difference between a company's brand and its identity? Joseph Lewin from The Business Identity Company joins Jon again to expand on this critical topic.
How to Manage Change - Papa John's
August 21st, 2018
Managing change can be hard, but there are steps to make it easier. What can we learn from the Papa John's crisis? Justin T. Weller, CEO of TrueChat, joins Jon to explain.
What is Responsible Leadership?
August 14th, 2018
Is responsible leadership valuable? Alan Lindeman, co-founder and CEO of Maximizing Results, joins Jon to explain the effects of leadership and …
Why Does the Customer Experience Matter?
July 31st, 2018
How should you be handling the customer experience? Andy Schulkind, a Chief Experience Officer, joins Jon to explain the challenges organizations …
The Life of a Startup & What You Need to Know
July 24th, 2018
What should you expect when starting a business, how can you get funding, and when do you sell? Travis Pine joins Jon to answer these questions about …
What Must You do to Ascend to Small Business Success?
July 17th, 2018
Donerik Black, a Senior Partner at Jasper Brown LLC, shares his insight with Jon on the common mistakes and simple solutions that small businesses …
How Can You Understand Your Customers?
July 10th, 2018
What is a business identity consultant and should small businesses use them? Joseph Lewin from The Business Identity Company joins Jon to explain the …
Is Research Valuable for Businesses?
July 3rd, 2018
Should businesses invest in research and what type of return should you expect? Dr. Christa Ward, a Qualitative Researcher and instructor at Texas …
What I've Learned About Marketing
June 5th, 2018
Business is ART host's Jon Umstead did not have a background in marketing commodity products such as his book, Business is ART and his business strategy planning and management software Plan Canvas, but has been …
We Need Institutional Change!
May 22nd, 2018
Education is always a hot-button topic and Jon Umstead is getting into the fray, becoming an adjunct professor. Cam joins to discuss what changes Jon …
Powerful Personal Brands
May 15th, 2018
What does it mean to have a personal brand, and how is it different from a product or company brand? Guest Ben Baker shares his expertise on this and more.
May 1st, 2018
Storytelling in business isn't like your typical children's book and it isn't a passing fad. Hear Jon's guest, Michael Davis, explain why it's important and how you can get better at it.
April 24th, 2018
It's no big secret - the success rate of strategy execution improves dramatically when employees are engaged. Employees are more engaged when they work in an environment that fosters creativity. But how do you do that? …
Predictive Analytics In Hiring Decisions
April 17th, 2018
The cost of one wrong hiring decision can equal multiple times the base pay of the new hire. Is that just a cost of doing business, or can we do …
Leading Effective Discussion
April 10th, 2018
Arguments, finger pointing and vitriol aren't productive anywhere, but in business, they put things at an unnecessary level of increased risk that …
Leadership's Impact on Employee Engagement
March 27th, 2018
How does the manager or leader make an impact on employee engagement, and why should anyone care? Our guest, Andrea Davis helps explain.
All Businesses Are in the Media Business
March 20th, 2018
Whether you are aware of it or not, if you have a business or run an organization, you are probably in the media business - and if not, perhaps you …
What Does Wealth Mean to You?
March 13th, 2018
"Attitude determines altitude." On this episode of Business is ART, Jon and his guest, Bob Sager, discuss the 5 types of wealth and how attitude …
Business is ART on Business is ART - Part 3
March 6th, 2018
In this 3rd and final segment we review Chapter 6 of the book Business is ART - all about business planning. Plans are usually too complex and serve the wrong audience. Find out how they can serve you and your business …
Business is ART on Business is ART - Part 2
February 27th, 2018
In this second installment of a multi-part series, Jon and co-host Camden Pierce review Chapters 3 and 4 - Strategic Planning and Strategic …
Business is ART on Business is ART
February 13th, 2018
It's been awhile since we've really talked about why this show and the book are called "Business is ART" and some of the concepts in the book itself. With our subscriber rate growing rapidly of late, we felt it was time …
Carrying On After a Major Loss
February 6th, 2018
What happens when you wake up one day to find your leader, mentor, and friend is no longer with you? Hernan Olivas shares the experience his team at O'Neil & Associates went through not so long ago, how they coped, …
January 30th, 2018
So you want to be an entrepreneur but you don't want to go through all of the pains associated with startups? You might check into Search Funds. Micah Dickson is on hand as our guest to explain what they are and how …
Innovation Inspired by Generational Diversity
January 23rd, 2018
Who has time for quibbling over stereotypical, generational differences when we can harness much more power and innovation by bringing generations together across the entrepreneurial spectrum? Guest Jim Sugarman …
January 16th, 2018
Inbound Outreach may sound like an oxymoron but it isn't. It can be a very effective means of ensuring your customer's journey leads to your business, product or service. Guest Johua Lisec explains.
Business is Stewardship
January 9th, 2018
The term "stewardship" means different things to different people. Jon and his guest, Brent Foley, discuss what it means to them, why it's important, …
"Culture Eats Strategy for Lunch" is Wrong
January 2nd, 2018
How do you create a company culture that supports the strategy? Jon explains why he thinks the question is flawed while Camden co-hosts and offers …
Your Authentic Self
December 19th, 2017
What does it mean to live an authentic life? How do you determine what that means for you and how does fear play a part? Our guest, Anastasia Button, explains.
December 12th, 2017
Where are robotics headed? Do they take away jobs or create opportunity. Jon and his guest, Scott Preston "The Robot Guy" talked about robotics, AI, VR, AR and more in this episode of Business is ART.
December 5th, 2017
What is influencer marketing and how does one incorporate it into their business or corporate strategy? How does one become an influencer in the first place? Jon and his guest, influence marketing expert Tom …
Tips for Podcasting
November 28th, 2017
On the 100th episode of Business is ART we bring back the original crew of episode 1 and talk about how the podcast has improved and what Jon has learned.
November 21st, 2017
It's inevitable. Someday you will exit your business. When is the best time to begin planning that day? The day you startup your business. Certified Business Broker Kate Vriner explains in this episode of business is …
What it Takes to Attract Top Talent
November 14th, 2017
Hiring is different than it was even a few years ago. What does a prospective employer have to do in order to attract the top talent and how does a prospective employee make sure the employer recognizes them as top …
Leading in Isolation
November 7th, 2017
To be a more effective leader, continually learn from and share your knowledge with other leaders outside of your organization. Jon offers 7 options for doing so in this episode of Business is ART.
The Value of a Mastermind
October 31st, 2017
Do you feel like you have no one to talk to, or could really use the advice of someone who's been there? Do you have the urge to help others out with …
The Truth About Leadership
October 17th, 2017
You can't be everything to everybody, so figure out what type of leader you want to be and what your organization needs. Some will fall out. The rest …
October 10th, 2017
Barbara Carneiro, Senior Strategist with WordRevolution suggests not just starting with "why" - start with who. Who are you serving? Craft content …
October 3rd, 2017
Perhaps a book, blog, or published article will help your business, but you have no desire to be a writer. Consider ghostwriters as an alternative. …
Heart and Soul
September 26th, 2017
Many of us think we are good to great marketers, then wonder why our sales suggest otherwise. It could be that we have fallen into the trappings of …
Defining Your Purpose (What's Your Gift)
September 19th, 2017
Jon's guest, marketing and customer relationship expert Keri Vandongen, takes "starting with why" a step further and discusses how to determine your unique gift - your irresistible value, or "IV Line" as she calls it. …
September 12th, 2017
If you are technologically savvy or have grown up with social media, it's easy to forget that not everyone knows how to use it, particularly senior …
Tips For Your Business Or Startup
September 5th, 2017
Jon Umstead and his team have been diligently working on Plan Canvas, an online community and software-based on his book, Business is ART. Camden Pierce sat into not only talk about it but to dive into some basic tips …
Key to Business Success
August 29th, 2017
Everyone wishes they could take a magic pill or win the lottery, but for the vast majority of us, that just isn't going to happen. So what is the key …
Hopeful to Hired
August 22nd, 2017
How do college students go from being hopeful to being hired into that dream job? Jon and his guest, Adam Dince, discuss the topic and Adam's book …
Simplify and Reduce Your Offer
August 15th, 2017
Struggling to focus on your business? You might be trying to be too many things to too many people. It might be time to simplify and reduce your offer - focus on what makes clients say "Wow!". Jon and his guest, Carlos …
August 8th, 2017
What is budgetology and what is a budgetologist? Jon's guest Phylecia Jones is on hand to explain both, and why it's important, particularly to the …
August 1st, 2017
To be the best entrepreneur or business leader you can be, you have to start with a belief in yourself - the authentic you. Jon's guest, business coach Virginia Phillips, discusses entrepreneurial excellence on this …
July 25th, 2017
As military veterans transition to civilian life, it creates an opportunity to capitalize on the investment already made in these service men and women, while creating an economic development opportunity for the …
Digital Product Development
July 18th, 2017
Whether an established, larger business or just starting out, you may have a need to develop digital products - either to enable your business or as the product you sell. Tim Metzner, a founder with Differential sits in …
Access to Capital
July 11th, 2017
There often comes a time that small businesses need access to capital, be it to get things started, launch a new product, expand capacity, or to just keep the lights on during a down cycle. Jon and his guest, Micah …
Optimal Living 360
July 4th, 2017
To optimize your life, you have to take a 360 approach - look all around at every aspect. When you take care of your personal life, your business will reap the rewards. Dr. Sanjay Jain offers great advice on this topic.
June 27th, 2017
Jon and his daughter Abby review a problem-solving method called "Design Thinking." Each stage is defined for you in this episode and they discuss …
Collaborating from Another Room
June 20th, 2017
Do you work remotely or have a remote team? Jon discusses his experience and a vision for one area he plans to offer solutions as he is interviewed …
Startup Opportunities in the Healthcare Industries
June 13th, 2017
Think you have a great business idea for the healthcare industry? There's never been a better time to create your startup. They offer great advice, not just for healthcare startups, but for all entrepreneurs.
A Platform for Entrepreneur Kids
June 6th, 2017
Why is it important for children to learn entrepreneurial skills and what possible lessons can we carry? Find out as Jon sits down with Mollie …
Dan Lyons - Disrupted
May 30th, 2017
Best selling author Dan Lyons is Jon's guest on BIA #45. TrueChat's own Camden Pierce even joined in, discussing Dan's experience as a writer on HBO's "Silicon Valley", his book entitled "Disrupted (My Misadventure in …
May 23rd, 2017
Work/life balance? Forget about it. Instead, focus on bringing professional and personal life together not only for yourself but for others as well. Jon and his guest, business coach, and best-selling author Tom Rubens …
When is it Time for Investors?
May 16th, 2017
Do you have a business or business idea that has you thinking, "If I only had a cash infusion, I could really make something out of this."? Then …
May 9th, 2017
It's about equal opportunity, not equal outcome. We talked about economic development and its importance with Steve Odland who works with CED and No Labels in Washington D.C.
The Significance of Young Entrepreneurs
May 2nd, 2017
Why is it so important to get young people involved in entrepreneurship? There are many great reasons. Jon and his guest, Isaac Knapp, President of …
Five Ways to Add New Life to Your Business
April 25th, 2017
I’m constantly looking for new customers. My employees keep leaving. I’m cutting costs but still not more profitable. I'm pooped! Jon and Camden discuss 5 ways to add new life in to your business.
Building a Better Connected Business Community
April 18th, 2017
This episode is for anyone starting up or running a business, but we focused on technology companies or businesses reliant on technological …
Turning Passion into Business
April 11th, 2017
Do you have a hobby or passion that you think would make a great business? Are you an amateur blogger or content provider hoping to turn it in to a …
Making $#!@ Look Good
April 4th, 2017
Your business' image has to be right for you as well as effective. Not just anyone can do it. Jon's guests, business partners and the husband and …
March 28th, 2017
Does your business or organization have a Knowledge Management strategy? If you said, "What's that," then the answer is probably, "No." TrueChat's own Justin Weller and Business is ART host, Jon Umstead, talk about what …
Starting a Startup: The TrueChat Way
March 21st, 2017
Jon hasn't had the great privilege of having any TrueChat'ers on for a while, so why not have the two co-founders on one episode. Cam and Justin get into startups with Jon and all the things you need to do to succeed …
March 14th, 2017
You wouldn't want to go to trial without an attorney. Likewise, when you have a large loss insurance claim for your business (or home), you shouldn't …
March 7th, 2017
In every business there comes a point that it's just time for the owner(s) to get out. Even before that time comes, they need a good exit strategy. Jon and his guest, Kate Vriner of Sunbelt Business Advisors, offer some …
February 28th, 2017
Once in awhile opportunities come along for management or employees of a business to buyout the owners. Jon and his guest, Jeff Adair of Adair Coaching, discuss some of the do's and don't of a management buyout …
February 21st, 2017
The title says it all. Well not really, but in this re-run of Business is ART Jon and company try out some craft beers and talk about the trend of craft beer becoming more mainstream and the marketing of those beers.
Medical Massage and Improved Productivity
February 14th, 2017
People may get the wrong idea when you say you are stepping out for a massage. Medical massage therapy is not the stuff of exotic dreams, and can dramatically improve productivity while decreasing absenteeism at work. …
Networking That Works
February 7th, 2017
There is networking and there is networking that works for you and your business. Jon and his guests, Kelley Reno Culley of the Reno Insurance Agency …
The Non-Profit Challenge
January 31st, 2017
We often forget that non-profit organizations are businesses too. They have all of the same challenges as a for-profit, like revenue and sales, expenses, hiring the right people, etc. Some have the added challenge of …
What Is the Social Impact of the Spiritual Entrepreneur?
January 24th, 2017
Corporate Social Responsibility and Social Entrepreneurship have been growing, hot topics for the last few years. Now comes "Spiritual Entrepreneurship" - the bringing together of business life and the "interior life."
The Best Candidate You Never Met
January 17th, 2017
There is a lot of undiscovered talent coming out of colleges and universities across the country. How do you know you are finding them? How do you …
Resolving Conflicts Peacefully, Not With a Punch
January 10th, 2017
How do you peacefully resolve conflicts? Jon's guest, business owner Christina Walters of Night Dispatch, discusses her off-duty role as Director of …
January 3rd, 2017
Are you a Debbie Downer? Know someone who is? Jon and his guest Camishe Nunley of Healing Your Hidden Hurts discuss Debbie and all of her toxic personality friends on this episode of Business is ART.
Business Is Stewardship
December 29th, 2016
Good business isn't just about making money. On this segment of Business is ART, Jon and his guest, Brent Foley of Triad Architects, discuss how …
Success On Your Own Terms
December 20th, 2016
In this episode of Business is ART, Jon and his guest, executive and author James Rosseau Sr., discuss the topic and the 6 promises James defines in his book Success On Your Own Terms.
This is Not Your Dorm Room Ramen
December 6th, 2016
Ever dream of opening your own restaurant? How about opening multiple locations of your business, whether it's a restaurant or other - perhaps even …
You Don't Know What You Don't Know
November 29th, 2016
When you are starting up or running a business, you have tons of questions and needs. Business owners and entrepreneurs are often unaware of the vast amount of information and support that is readily available, often …
Buying a Business
November 22nd, 2016
Many people dream of starting their own business, but sometimes a better path to becoming an entrepreneur is to acquire an existing business. There can be many advantages but a key is to understand your cash flow needs …
Does Content Marketing Matter?
November 16th, 2016
Does your business have a content marketing strategy? If so, is it effective? In this episode of Business is ART, Jon and his guest, Lisa Lickert of EMI Network, discuss the topic and provide you with some good advice …
Send Gamers, Guns and Money
November 8th, 2016
When starting and expanding a business there is a need for funding and there are multiple paths for getting it. Crowdfunding is one path that is …
Should I Stay or Should I Go?
November 1st, 2016
When it's time to leave the business, who takes over and what does it look like. Jon and his guest, Michael Smith, a CPA with Goldshot, Lamb and …
If the Walls Could Talk
October 25th, 2016
If your walls could talk, what would they say? In fact they can talk and what they say needs to align to your business strategy. Jon and his guest, …
The One Year Anniversary of Business is ART
October 18th, 2016
TrueChat would like to start off by thanking Jon for doing this wonderful show for 1 year! Cam and Jon talk about where the podcast and Business is …
Customers as Advocates
October 12th, 2016
In this episode of Business is ART, Jon uses Jeffrey Gitomer's book "Customer Satisfaction is Worthless - Customer Loyalty is Priceless" to point out …
Optimal Living 360
October 4th, 2016
To optimize your life, you have to take a 360 approach - look all around at every aspect. When you take care of your personal life, your business will reap the rewards. Jon's guest, Dr. Sanjay Jain, best selling author …
Happiness Gurus Make Me Mad
September 28th, 2016
You see them on Twitter, Facebook and all of the other social media sites all the time - flying in their private jets, sailing in their yachts, walking down the gorgeous tropical beach. The happiness gurus. All too …
BIA #44 - Service as a Differentiator
September 13th, 2016
Why do customers seek out your business? Service can be the key differentiator particularly if you are in an industry that is already saturated with …