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Bulletproof Radio

815 EpisodesProduced by Dave AspreyWebsite

Welcome to being Bulletproof, the State of High Performance where you take control and improve your biochemistry, your body, and your mind so they work in unison, helping you execute at levels far beyond what you’d expect, without burning out, getting sick, or just acting like a stressed-out a-hole.… read more

28:04

Neuromarketing and the Science of Getting What You Want. Dr. Robert Cialdini : 507

Today's guest is Dr. Robert Cialdini. This guy has spent his entire career researching the science of influence. Earning him an international reputation as an expert in the field of persuasion, compliance and negotiation.

Dr. Cialdini says, "The best persuaders are the best through pre-suasion, the process of arranging for recipients to be receptive to a message before the encounter it."

In this episode of Bulletproof Radio we're going to talk about how that process works and also how Dr. Cialdini became known as the “Godfather of influence.

Enjoy the show!

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