Cover art for podcast Brands, Beats & Bytes

Brands, Beats & Bytes

74 EpisodesProduced by Brand Positioning DoctorsWebsite

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and pe… read more

episodes iconAll Episodes

Part 3 - A Biggest F-Up Remix - Lynn Ledwith, Ed Dandridge, Vasu Jakkal, Julie Cary

August 21st, 2021

28:23

Hey Brand Nerds, this is our biggest F-up remix, lots to learn and enjoy from our four previous guests.

1) Lynn Ledwith (Album 2 Track 26) - Vice President & CMO at ANSYS, Inc.

2) Ed Dandridge (Album 2 Track 7) - SVP …

Album 3 Episode 12 - Sabrina Clarke Duffy, Founder and President of On Point Insight

August 7th, 2021

1:38:49

Album 3 Track 12 – Sabrina Clarke Duffy, Currently Founder and President On Point Insight previously market research and insights exec with Millward Brown, GfK, and Kantar TNS.  Sabrina has worked with a wide range of …

Part 2 - A Biggest F-Up Remix - Seth Goldman, C. David Minifie, Siddharth Taparia, and Marci Grebstein.

August 3rd, 2021

19:04

Hey Brand Nerds, this is our biggest F-up remix, lots to learn and enjoy from our four previous guests.

1) Seth Goldman (Album 1 Track 15) - Chief …

A Biggest F-Up Remix - Carol Kruse, Jason Mayden, Lauren Weinberg, & Wayne Hickey

July 16th, 2021

30:16

Hey Brand Nerds, this is our biggest F-up remix, lots to learn and enjoy from our four previous guests.

1) Carol Kruse (Album 1 Track 9) - Board …

Album 3 Track 11 – Rob Warren, currently Chief Wisdom Dispenser, previously senior marketing exec with Seagram and Diageo

July 10th, 2021

1:36:57

Hey Brand Nerds!  
Back at you with a fantastic guest who happens to be LT’s first boss!  Rob shares so much great wisdom packaged with a great sense of humor and fantastic stories including our Frank Sinatra Chivas …

Album 3 Track 10 – Jonathan Trimble, CEO, And Rising

June 3rd, 2021

1:47:59

Album 3 Track 10 – Jonathan Trimble, CEO And Rising, previously great work with major agencies such as Fallon, DDB, and Omnicom for major clients …

Album 3 Track 9 – Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena

May 15th, 2021

1:21:03

Album 3 Track 9 – Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena, author of “From Ball Girl to CMO” previously marketing exec for Turner Broadcasting and first female ballgirl/team attendant for the …

Album 3 Track 8 - Scott Doniger, VP of Value Marketing at Kyriba

April 30th, 2021

1:38:50

Album 3 Track 8 – Scott Doniger, VP of Value Marketing at Kyriba, previously marketing exec at Sprinklr, Wirestone, BMW, and more.


Hey Brand Nerds!  We have a unique talent who fills up all three parts of our Brands, …

Album 3 Track 7 - James Cuthbert, President at Rock The Bells

April 23rd, 2021

1:13:31

James Cuthbert, President of Rock The Bells (Founded in 2018 by LL Cool J, the company is the preeminent voice for classic and timeless Hip Hop), …

Women's History Month 2021 Remix – Carol Kruse (Album 1 Track 9), Former ESPN CMO, Multiple Board Member, Award Winner, BAWSE

March 19th, 2021

1:06:30

Pause the action in your insanely busy lives and listen to true BAWSE Carol Kruse as she spits gold bar after gold bar of straight knowledge. Here’s …

Album 3 Track 6 - Katie Kern, Agency Partner at Media Frenzy Global

March 12th, 2021

1:43:37

Katie Kern, Agency Partner at Media Frenzy Global (PR agency specializing in digital and traditional PR, social media, marketing communications, and analyst relations). Katie has worked with a wide range of clients …

Album 3 Track 5 - Vince Thompson, Founder and CEO of MELT

March 4th, 2021

1:44:45

Album 3 Track 5 – Vince Thompson, Founder and CEO of MELT, one of the nation's leading sports, culinary, and entertainment marketing agencies focused …

Black History Month 2021 Remix 2 – Celebrating African American Marketing Leaders - Michael Moore (Album 1 Track 11) Former CEO International African American Museum (IAAM)

February 25th, 2021

1:09:57

Black History Month 2021 Remix 2 – Celebrating African American Marketing Leaders  -  In honor of Black History Month, we are republishing interviews we have done with African American Marketing Leaders over the last …

Album 3 Track 4 - BLACK HISTORY MONTH 2021 Ryan Johnson, Founder and CEO of Cxmmunity

February 19th, 2021

1:35:40

Album 3 Track 4 – BLACK HISTORY MONTH 2021 Ryan Johnson, Founder and CEO of Cxmmunity, an organization committed to delivering and supporting Esports and gamers throughout the ecosystem, most prominently with …

Album 3 Track 3 - Jimmy Smith, Partner and Chief Creative Officer at Amusement Park

February 4th, 2021

1:40:25

Album 3 Track 3 – Jimmy Smith, Partner and Chief Creative Officer at Amusement Park previously creative force with major agencies such as Weiden and Kennedy, FCB, BBDO, Burrell, TBWA/ChiatDay for major clients such as …

Album 3 Track 2 - Jeff Hilimire, Founder/CEO at Dragon Army

January 22nd, 2021

1:37:57

Album 3 Track 2 – Jeff Hilimire, Founder/CEO at Dragon Army, a purpose-driven digital engagement company dedicated to “Inspiring Happiness” through …

Album 3 Track 1 - Lisa Solomon, Founder and CEO of Atheneum Collective, Former Senior Executive at NBCUniversal, Microsoft, AOL and more

January 15th, 2021

1:30:37

Album 3 Track 1 – Lisa Solomon, current Founder and CEO of Atheneum Collective, previously senior exec for online and digital ad sales and brand …

Album 2 Track 28 - Steve Horn, CMO at College of Health Care Professions, Former CMO at Coca-Cola Enterprises

November 26th, 2020

1:43:31

Stephen Horn, CMO at College of Health Care Professions, previously CMO at Coca-Cola Enterprises, Worldspace Satellite Radio, Tom Joyner Online …

Album 2 Track 27 – Tony Ponturo, CEO of Ponturo Management Group

November 13th, 2020

1:45:28

Album 2 Track 27 – Tony Ponturo, CEO of Ponturo Management Group, Director of Industry Relations at the NYU Tisch Sports Institute for Sports Management, Media and Business where he is also an Adjunct Professor Broadway …

Album 2 Track 26 – Lynn Ledwith, Vice President & CMO of Ansys, Inc.

November 7th, 2020

1:17:38

Album 2 Track 26 – Lynn Ledwith, CMO of Ansys, Inc. the most renowned and best simulation software company, previously EVP of Global Strategic …

Album 2 Track 25 – Bruce Lefkowitz, Founding Partner at Six Pack Media, formerly EVP of Ad Sales, Fox Network Group, SVP Discovery Ad Sales, VP of Ad Sales at Turner.

September 17th, 2020

1:30:57

Hey Brand Nerds! We have a big dude in the building who has generated huge revenues all with a smile!!. What a fun ride with Lefko who shares many …

Album 2 Track 24 – Wayne Hickey, EVP of Global Tech Practice at Weber Shandwick, previously GM Head of Bay Area at Edelman. Wayne has worked with a litany of tech clients including Adobe, Gearbox Entertainment, HP, IBM, Juniper, Microsoft, PayPal, Riot Games and a lot more.

August 27th, 2020

1:00:08

Hey Brand Nerds! We have our first PR/Comms centric guest in the BB&B virtual house today and with Wayne’s tech and entertainment background, no one better than Wayne to sit and talk with us at our intersection of …

Album 2 Track 21 – Dr. Sydney Seiger, CMO of Vistra Energy, previously VP of Consumer Insights, Advanced Analytics and Business Intelligence La Quinta Suites and Inns and Suites and Consumer Insights Analyst at Reliant Energy

June 25th, 2020

1:31:35

Hey Brand Nerds! We have another very special guest in our virtual house today and yes our first Doctor! Sydney earned undergrad, Masters degrees and then a PhD all at Baylor University with her PhD in Applied Social …

Album 2 Track 20 – Patti Newcomer, VP of Marketing at Intuit, with great business conversation and more importantly a “keepin’ it real” discussion about race

June 18th, 2020

1:20:22

Prior to Intuit, Patti previous roles were SVP/CMO of WorldPay, SVP- Marketing Director at Wachovia, VP Brand Marketing at Capital One and Section …

Album 2 Track 17 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel.

April 28th, 2020

55:11

SPECIAL COVID-19 VIRUS EPISODE

Brands, Beats & Bytes Community, first our hearts go out to all of those who are suffering from this crisis. Thoughts and prayers to all.

Second, this is the last of our series of …

Album 2 Track 14 – Daryl ‘DB’ Butler, Head of Marketing for US Consumer Personal Systems @HP, beats, Brand Jordan, Nike, Boost Mobile, Sprint.

April 17th, 2020

51:50

SPECIAL COVID-19 VIRUS EPISODE

Brands, Beats & Bytes Community, First our hearts go out to all of those who are suffering from this crisis. …

CMO Tenure Question Remix 1 - Album 2 Track 13. We will Re Publish the best responses from our 5 questions. Listen to Marvin Davis (Album 1 Track 5) discuss why the CMO Tenure is so short.

April 9th, 2020

21:46

Off the rip, gotta admit Marvin Davis, or MD2020 as we call him, is our boy. Jeff Shirley (our show producer), and I attended Clark Atlanta …

Album 2 Track 12 – Mali Hunter, COO/Partner of Tree Sound Studios and Retnuh Productions, additionally a Grammy nominated artist, singer, yoga enthusiast and celebrity organic chef.

April 2nd, 2020

1:11:02

PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK IN FRONT OF LIVE STUDIO AUDIENCE AT GEORGIA TECH SCHELLER SCHOOL OF BUSINESS MARTECH CONFERENCE.

Hey Brand Nerds! Gotta begin by wishing everyone good …

Album 2 Track 12 Clean Version – Mali Hunter, COO/Partner of Tree Sound Studios and Retnuh Productions, additionally a Grammy nominated artist, singer, yoga enthusiast and celebrity organic chef.

April 2nd, 2020

1:11:02

PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK IN FRONT OF LIVE STUDIO AUDIENCE AT GEORGIA TECH SCHELLER SCHOOL OF BUSINESS MARTECH CONFERENCE.

Hey Brand Nerds! Gotta begin by wishing everyone good …

Album 2 Track 11 – Gabe Cohen, CMO at Monigle, previously worked in marketing at Interbrand, Concentric and Dell. He earned an MBA from Indiana University Kelley School of Business and undergrad from University of York in the UK.

March 26th, 2020

1:11:39

PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK.

Hey Brand Nerds! We have a fun show today with Gabe who is as he describes a Britzilianamericanadian representing someone who is Brazilian, grew up in the …

Album 2 Track 10 – Ellen Stone, EVP Marketing of NBC Lifestyle Brands, previously EVP of Marketing at Bravo Network, Director of Consumer Marketing at Lifetime and account person for notable Madison Ave. agencies Bozell and J. Walter Thompson. Graduate of Lehigh University.

March 19th, 2020

1:11:00

PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK.

Hey Brand Nerds! We have an entertainment marketing legend in our house today!! What a fun show with Ellen who shares great stories throughout her career …

Album 2 Track 9 – Ken Muench, CMO at Yum Brands, previously Founder of brand consultancy, Collider and prior to that creative and account person at multiple ad agencies including FCB.

March 12th, 2020

1:11:34

Hey Brand Nerds! We have a surfer dude who doubles as a marketing maven!!. What a fun ride with Ken who shares many fun stories throughout his career from writing copy for the California Lottery, to his ill-fated …

Album 2 Track 8 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel.

March 5th, 2020

1:22:19

Album 2 Track 8 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel.

Hey Brand Nerds! We have a Trekkie in the house who has now beamed up as a …

Album 2 Track 6 – Muriel Lotto, Global Head of Brand and Marketing at Western Union, previously marketer and innovator at Unilever, Nestle and more.

February 6th, 2020

52:44

Hey Brand Nerds! Here we have someone who is a global citizen and true global marketing leader. Name mispronunciations notwithstanding, what a fun ride with Muriel! A true innovative marketer who is not shy with great …

Album 2 Track 5 – Siddharth Taparia, SVP Head of Transformation and Partner Marketing at SAP for 12 years having worked his way up within the organization from Director of Business Objects.

January 30th, 2020

56:12

Marketing Manifesto (Work In Progress)

 

  • Starts with the golden rule.  In marketing speak, treat your target audience the way you want to be treated.

Album 2 Track 3 (Live CMO Club Summit Version) - C. David Minifie, Chief Experience Officer at Centene, veteran of both P&G and the US Marine Corps.

January 16th, 2020

28:34

About C. David Minifie


Enthusiastic leader
faithfully committed 
to developing those around me
in order to "make it happen."​

A former US Marine and Naval …

Album 2 Track 2 – Marci Grebstein Trifecta CMO now at Famous Footwear, previous JC Penney and Lowe’s Home Improvement.

January 9th, 2020

1:08:19

About Marci

Senior marketing leader passionate about building world-class brands and teams. Proven experience shaping, launching and marketing products, services and customer programs that consistently deliver …

Album 2 Track 1 – James Brown, Founder/Chief Encouragement Officer at start-up EncourageX, Former Marketing Executive @ Shell & HP. Kraft Foods Alumnus. Who have you encouraged lately?

January 2nd, 2020

1:03:17

About EncourageX

Over the last 15 years, we have searched for a better way to encourage the people we care about in a more personal, authentic, and …

Album 1 Track 20 – James Lopez President of Will Packer Productions producing hit movies such as “Girls Trip”, “Night School”, “What Men Want” and more.

December 26th, 2019

1:08:05

James F. Lopez is President of Will Packer Productions. In the position he is responsible for developing and overseeing production on all film projects through the company’s first look deal with Universal Pictures.

He is …

Album 1 Track 19 - Charlene Li New York Times Best Selling Author and Founder/Senior Fellow at Altimeter

December 19th, 2019

1:00:52

About Charlene
For the past two decades, Charlene Li has been helping people see the future. She’s the New York Times bestselling author of six books, including her newest release, The Disruption Mindset: Why Some …

Album 1 Track 17 – Louis Carr, President of Media Sales at BET Networks, Founder Blueprint Men’s Summit, Serves on multiple Boards, Bad MoFo – Don’t Talk About It. Be About It!

September 19th, 2019

1:18:57

Well, well, well Brand Nerds, we’ve got a hot one in the chamber! Brands, Beats & Bytes is blessed with the historical and inspirational wisdom of my boy and media icon Louis Carr. For those who don’t know, Louis …

Album 1 Track 15 – Seth Goldman, Executive Chairman Beyond Meat, Founder & Tea-EO Honest Tea – Humility.

August 30th, 2019

1:08:18

Wait, what happened to Summer Brand Nerds! Ok, so like, I could write a soliloquy about Seth’s appearance on Brands Beats & Bytes…but I’m not. …

Album 1 Track 14 - Lauren Weinberg, Global Head Of Marketing, Square - Do you know when to turn down the data and turn up your instincts?

August 22nd, 2019

1:11:46

Happy Friday eve Brand Nerds! Are the ladies in in the house? Without a doubt (s/o Frank White and Junior Mafia). Today you’re being blessed with ‘applied’ wisdom. Said another way, Lauren Weinberg, Chief Marketing …

Album 1 Track 10 – Jason Mayden, CEO Super Heroic, former Brand Jordan Sr. Global Design Director, father, husband, entrepreneur, student of the game – Genius… applied!

June 12th, 2019

1:08:37

#marketing #branding #advertising #digitalmarketing #media #socialmedia #brandsbeatsbytes #superheroic #brandjordan #nike #fathersday

Album 1 Track 9 – Carol Kruse, Former ESPN CMO, Multiple Board Member, Award Winner, BAWSE - Your brand is your experience is your brand is your experience!

June 6th, 2019

1:06:30

#marketing #branding #advertising #digitalmarketing #media #socialmedia #brandsbeatsbytes #espn #gerogebodenheimer #nike #tigerwoods #mustang …

Album 1 Track 8 – Goldie Taylor, Media, Tech and Marketing Maven - Authentic marketing is an obligation!

May 30th, 2019

1:02:41

Brands, Beats & Bytes is honored to welcome its first lady in the building (yep, we know some of y’all have been thinking what’s up with all the dudes). No worries, there are many more industry leaders on deck who …

Album 1 Track 7 – Mark Lazarus, Chairman, NBCUniversal Broadcast, Cable, Sports and News - Is the marketing function in your organization the proverbial fall guy?

May 23rd, 2019

53:12

Chasing a bigger audience while disrespecting your core audience comes at hefty price. Laz, as we call him, eloquently breaks down this classic marketing conundrum and mistake. He learned an invaluable lesson in this …

Album 1 Track 6 – Rob Stone, Founder, CO-CEO @cornerstoneagency, Co-Founder @thefadar - If you’re not risking your job every week, what are you doing?

May 15th, 2019

1:06:29

Quick question: What do Puff, Steve Jobs, Brahms, Clive Davis, Run DMC, Funkmaster Flex, Biggie, Jim Valvano (RIP), Pharrell, KRS-One, and Guinness …

Album 1 Track 5 - Marvin Davis, CMO - Are you a F’d up client?

May 9th, 2019

1:16:27

Off the rip, gotta admit Marvin Davis, or MD2020 as we call him, is our boy. Jeff Shirley (our show producer), and I attended Clark Atlanta …

Album 1 Track 4 - Daryl ‘DB’ Butler Head Marketing US Consumer... @HP - 'culture never sleeps.'

May 4th, 2019

1:07:05

Daryl ‘DB’ Butler, Head of Marketing for US Consumer Personal Systems @HP, beats, Brand Jordan, Nike, Boost Mobile, Sprint.

Is your brand tone deaf and you don’t even realize it (Prada and Gucci are you listening)? Is …

Album 1 Track 3 - Seth Greenberg, CMO - Know your gifts. Master your craft. Kick some ass!

April 26th, 2019

1:19:08

Seth Greenberg, Left Brain/Right Brain Marketing ‘Badass’ and proud Clippers fan formerly at Alteryx, LifeLock, Intuit, eHobbies.

‘Sit down comedian’ Seth Greenberg turned his passion of being a self-proclaimed radio …

Album 1 Track 2 - Scott Hargrove, CMO @CPK - Maniacally focus on core customers or pay dearly!

April 26th, 2019

59:31

Scott Hargrove, EVP and CMO @ California Pizza Kitchen, formerly at Snap, World Surf League, Coca-Cola

Many highly accomplished, smart marketers …

Album 1 Track 1 - Geoff Cottrill, SVP @Coke - Does your customer have seat at the table?

April 18th, 2019

44:26

Geoff Cottrill, SVP Strategic Marketing @ The Coca-Cola Company
Wanna know how Converse became the number two brand on social media. Geoff Cottrill …

Loading ...

Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to Brands, Beats & Bytes

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://feeds.transistor.fm/brands-beats-bytes

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens