Brand Marketing Confessions
Want to learn the do's and dont's of marketing? Then listen in for all of my brand marketing confessions. I will share my 20+ years of real world experience working with top global brands. Listen up and I will help you Rise up as a person, brand or company!
All Episodes
The NEW Positioning Era
January 25th, 2021
Welcome to 2021! You have now arrived to a new era where you must adapt and position yourself or your brand in the consumers’ minds. Consumers are in constant sensory and information overload therefore you need to …
The 3 C's- Creativity, Community and Care
December 1st, 2020
If you have been in the marketing world for some time, you may have heard of the terminology of the 4 C's or 4 P's. During this episode, I will be …
Let's Make S.H.I.F.T Happen with Lucretia Clark
August 29th, 2020
Join me in this amazing conversation on how to Make S.H.I.F.T happen. If you want to make stuff happen you won’t want to miss this episode. Lucretia D. Clark is an amazing & captivating creative lifestyle …
So where next in Branding?
August 14th, 2020
We live in an ever changing world and human needs are evolving at a faster rate than ever before. During this episode we will be talking about new …
Happiness never melts with Joey Petelle- CEO and Inventor of Bowlz
July 24th, 2020
Ice cream is a unifier that brings people together to share moments, smiles & happiness. In this episode you will meet Joey, the CEO and Inventor of Bowlz. He will share his amazing journey behind his new brand …
Branding in the NEW NOW
July 10th, 2020
Learn how brands are adapting not in the NEW Normal but in the NEW Now.
Branding through her lenses with Dionne Ellison- CEO of Vuliwear
June 26th, 2020
During this episode I sit down with the CEO of Vuliwear- Dionne Ellison where we discuss branding and how she started her luxury eyewear brand.
Practice Empathy, Forget Sympathy
June 13th, 2020
During this episode we will jump right into the topic of racism and why I really believe part of the problem is an excessive lack of empathy hidden behind sympathetic words, arguments and trends.
NEW World, Same Humans!
May 30th, 2020
Your mind is like a Parachute.. it works when you open your mind to new things like our NEW World that we are living in. During this episode we will discuss how new consumer shifts are changing our world and how brands …
Your BFF- Branding with Fun & FCK!- Special Guest Robin Gelfenbien
May 16th, 2020
In this episode we will be going a level deeper in discussing with special guest Robin Gelfenbien on why a Personal brand is not about you, and how it’s more about the value of what you bring to a community.
Brand Empathy in the Time of Corona
May 9th, 2020
Empathy is a feeling that taps into my identity & it is when a brand connects with me almost like a true friendship. We all know that empathy is the #1 thing that brands, & our world need more of, especially …
The Era of No Touch Retail
May 2nd, 2020
Today we are living in the “No Touch” “Germaphobia” Era. This will change drastically the way that people buy products and how brands interact with consumers.
Vanity metrics define branding
April 25th, 2020
Influencer marketing has changed the way that brands engage online and create content and messaging. In this episode we will review the importance of why brands need to engage more on social media & start to build …
Intro to Brand Marketing Confessions
April 24th, 2020
What to learn how to build brands, connect with people and be an awesome marketer? Click to listen in on my 20+years of brand marketing confessions.
Marketing during a Pandemic Era
April 17th, 2020
Consumers are looking for human brands, especially brands that speak to their shared values and what is currently going on in our world. In this episode we will review the importance of why brands need to continue to …
Welcome Trailer
March 26th, 2020
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