Cover art for podcast Brains Byte Back

Brains Byte Back

99 EpisodesProduced by Sam Brake GuiaWebsite

We explore how our brains, psychology, and society are impacted by the ever-evolving technology that surrounds us. If you want to be better prepared for the new information age, have a healthier relationship with technology, and get more out of life using top technology and psychology hacks, this is… read more

41:26

Heuristics: How Our Mental Short Cuts Can Mislead Us

We live busy lives in a hectic world, so to take in every piece of information available in order to make a decision would be a long and laborious task.

That is why our brains use heuristics, a mental shortcut that allows individuals to solve problems and make judgments quickly and efficiently. While these shortcuts allow us to save time, they can often trip us up, causing us to misinterpret information.

In this episode, we are joined by Jillene G. Seiver, a Senior Lecturer of Psychology at Eastern Washington University and active Youtuber, to explore five heuristics that we face in our daily lives.

Seiver breakdown Representativeness (and its relative, the base rate fallacy), availability, framing, anchoring, and the sunk cost fallacy.

You will learn how AI may be impacted by the heuristics used by humans, why Seiver likes to demonstrate the Anchoring bias with her students by asking how long the Mississippi River is, and why a 95% effective rate for condoms tricks our brain into thinking they are more effective than they really are.

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to Brains Byte Back

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://anchor.fm/s/b7f5f84/podcast/rss

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens