Cover art for podcast Bottled in China: A Wine & Food Podcast

Bottled in China: A Wine & Food Podcast

177 EpisodesProduced by Emilie SteckenbornWebsite

Bottled in China brings you into the world of wine, drink and food through conversations with some of the most happening personalities. Hosted by Emilie Steckenborn, the show is your one spot for all things wine, food, beer and spirits from across the world.

31:04

Decanting the World of Wine with Alex Layton, Decanter’s Head of Marketing

What are top wine trends experts are seeing in 2021? How is Decanter judging natural wine in competition?  How does Decanter China differ from their other media strategy?

Today, we’ll be diving into the world of wine with Alex Layton, Decanter’s Head of Marketing. 

Decanter is the world’s leading wine media brand with a total monthly organic reach in excess of 2.2 million, covering the whole media ecosystem through digital, print & social media in addition to a world-leading global events and awards programme.

This includes:

· Decanter Magazine, founded in 1975 and Europe’s best-selling wine magazine read in over 100 countries

· Its websites Decanter.com – home of Decanter Premium, an online resource providing full access to exclusive scores and tasting notes on more than 1,000 wines every month. Alex provided our listeners with a 25% discount on your Decanter Premium by using the code BIC21 

· DecanterChina.com - a bilingual website dedicated to the ever-growing audience of wine lovers in China

· The Decanter World Wine Awards – the world’s largest wine competition

· And the Decanter Fine Wine Encounters - Europe and China’s premier consumer wine events which now includes a recently-launched virtual events and masterclass programme.

Serving UK and global audiences at scale, Decanter has a data-driven, digital-powered, and strong heritage print magazine that connects their audiences at all stages of their wine purchasing journey.

Find out more: https://www.decanter.com

Bottled in China brings you into the food and drink scene through conversations with the some of the most happening personalities. Hosted by Emilie Steckenborn, the show is your one spot for all things food, beer, wine and spirits from across the world. 

Follow us on Instagram @bottled.in.china 

Podcast available on iTunes, Spotify , online or wherever you listen to your episodes! 

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Are you the creator of this podcast?

Verify your account

and pick the featured episodes for your show.

Listen to Bottled in China: A Wine & Food Podcast

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://feeds.simplecast.com/Gm_ZF7zm

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens