Cover art for podcast Bobby Owsinski's Inner Circle Podcast

Bobby Owsinski's Inner Circle Podcast

301 EpisodesProduced by Bobby OwsinskiWebsite

Interviews with music industry movers and shakers, , tips, and news

42:32

Episode #307 – AI In A&R, Subwoofer Sneakers, And Music Marketer Jay Warsinske

This week's guest is Jay Warsinske has been in music marketing, promotion and artist development for over 40 years.

In that time he's helped launch the music for celebrated artists like U2, NWA, AC/DC, Dr. Dre, Metallica, 2Pac, Guns 'n Roses, Eminem, Madonna, Ramones, VanHalen, The Black Eyed Peas, Lil Wayne, Green Day, Snoop Dogg, Red Hot Chili Peppers, The Police, Ice Cube, Janet Jackson, and many more.

Jay’s company Indie Power works with artists on all levels with distribution, marketing and promotion. He’s also the founder of the Indie Entertainment Summit that happens every year in the NOHO arts district of North Hollywood.

During the interview we spoke about the difference between music promotion now and in the 80s, the ups and downs of playlist promotion, what makes a successful artist, and much more.

On the intro I’ll take a look at how artificial intelligence is become a big part of label A&R, and how subwoofers in your shoes might actually be useful.

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Listen to Bobby Owsinski's Inner Circle Podcast

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://bobbyoinnercircle.com/feed/podcast/

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens