B2B Growth: Your Daily B2B Marketing Podcast
A daily podcast for B2B marketers. 3.5 million downloads and over 1,600 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.
#CEO 7: Books Every Startup CEO Should Read w/ David Cancel
Are you a know-it-all or a learn-it-all? If you chose the latter, you’ll appreciate the top 5 marketing books David Cancel — Founder and CEO of Drift — can’t stop rereading.
In this #CEO episode, David talks about his favorite books along with 4 reading systems he urges entrepreneurs to use. Plus, he goes over:
- His advice to new CEOs in the current economy
- Why it’s a Drift company value to always be learning
- How to learn from other’s painful experiences
Books & resources mentioned:
- drift.com/books/drift-leadership-principles/
- Seeking Wisdom by Peter Bevelin
- The Hard Thing About Hard Things by Ben Horowitz
- Powerful by Patty McCord
- Conversational Marketing by David Cancel & Dave Gerhardt
- From Impossible to Inevitable by Aaron Ross & Jason Lemkin
- Behind the Cloud by Marc Benioff & Carlye Adler
- Ogilvy on Advertising by David Ogilvy
- Influence by Robert B. Cialdini, Ph.D.
- The Books Every Startup CEO Should Read
If you have a question, join the discussion on Instagram @ceoplaybook.co
This #CEO episode is hosted by John Belizaire, CEO at Soluna and Editor of the CEOPLAYBOOK.
You can find this interview, and many more, by subscribing to the #CEO series at the B2B Growth Show on Apple Podcasts, on Spotify, or here.
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