B2B Growth: Your Daily B2B Marketing Podcast
A daily podcast for B2B marketers. 3.5 million downloads and over 1,600 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.
1114: 3 Social Media Lessons from ESPN that Every B2B Marketer Can Use w/ Tyler Dimich
In this episode we talk to Tyler Dimich, Senior Social Media Manager at ESPN.
Tyler shares 3 strategies that inform their approach to all social channels at ESPN:
1) Meet followers where they are
2) Use storytelling
3) Humanize the brand
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