B2B Growth: Your Daily B2B Marketing Podcast
A daily podcast for B2B marketers. 3.5 million downloads and over 1,600 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.
#B2BTech 1: How LinkedIn Supports B2B Enterprise Tech Solutions w/ Jason Carriere
Historically, the B2B IT industry has been a little behind the times in terms of networking and brand marketing.
Industry events — like Ingram Micro’s ONE event — have provided great networking opportunities for IT professionals. Even so, there are myriad chances outside of conferences to connect with peers and prospects.
In this episode of B2B Tech Talk, guest host James Carbary founder and CEO of Sweet Fish Media catches up with Jason Carriere, the IT channel sales leader at LinkedIn.
From the Ingram Micro ONE event, the two discuss how IT pros can leverage the power of LinkedIn’s platform to build awareness and convert leads.
Are you able to easily track & analyze the reach of your organic LinkedIn content?
If not, you may want to check out a tool we've been using here at Sweet Fish:
Use the promo code B2BGROWTH for a 25% Discount
Follow us on Twitter @IngramTechSol #B2BTechTalk
Sponsored by Cisco.
Listen to this episode and more like it by subscribing to B2B Tech Talk on Spotify, Apple Podcasts, or Stitcher. Or, tune in on our website.
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