Cover art for podcast Affiliate Underground

Affiliate Underground

91 EpisodesProduced by Derek GehlWebsite

Affiliate Underground is a podcast to help affiliates improve their business practices, increase revenues, and campaign profits. Get your questions answered, and hear some of the rarely-spoken about truths from inside the affiliate marketing industry.

episodes iconAll Episodes

Stop Losing Clicks to Your Affiliate Links!

June 28th, 2022

29:04

A lot of affiliate marketers do a great job generating traffic but fail miserably when it comes to getting consumers to click their affiliate link. This means that affiliates are missing out on affiliate commissions! …

Leverage Celebrity Endorsements to Boost Your Affiliate Sales

June 14th, 2022

29:08

Celebrity endorsements can be incredibly compelling to help provide 3rd party validation and social proof. There's a big difference between a legal, legitimate endorsement and a photoshopped image of a celebrity doctor …

How Affiliate Marketers Can Manage a Tough Economy

June 7th, 2022

26:52

Things in 2022 have gotten interesting. COVID-19 is less of a discussion, and people are traveling a lot more. Inflation and gas prices are high. Companies are starting to lay off employees. Ecommerce sales are down. …

Stop Losing Affiliate Commissions: 4 Keys to Great Review Sites

May 24th, 2022

29:53

Stop giving your sales to other affiliates! Digital marketers have been using review sites to generate sales as long as affiliate marketing has been in existence. In this episode, Derek and Galel discuss several key …

Explode Your Affiliate Marketing Income and Reduce Stress With Outsourcing

May 10th, 2022

33:18

Did you know that there are a few essential areas of your affiliate marketing business that you should NEVER outsource? In this week's episode, Derek …

4 Strategies for Affiliate Marketers to Handle Volatility

April 26th, 2022

28:13

Change is happening all the time. In the affiliate marketing world, changes come about even faster. When Google makes algorithm changes, SEO …

How Affiliates Should Leverage AI to Generate Content and Commissions

April 19th, 2022

35:44

Affiliate marketers are at a MASSIVE disadvantage if they're not utilizing artificial intelligence, also known as AI, to assist them with content generation. AI cannot completely replace a copywriter... YET. However, AI …

How Affiliates Can Improve Conversions with Stellar Ad Creatives

April 5th, 2022

31:53

In this week's episode, Derek and Galel provide some insider info for affiliate marketers when it comes to using ad creatives for campaigns. Many affiliates will simply use the ad creatives given to them by their …

Expired Domains - Your Shortcut To SEO Domination

March 29th, 2022

40:34

When building a website to generate traffic through SEO, it's important to establish authority. One of the best ways to establish a site's authority is with an expired domain that already has years of history and …

How To Ethically Spy On Affiliate Competition

March 22nd, 2022

36:28

Have you ever asked an affiliate manager: "What are top affiliates doing to make sales?" In this week's episode, Derek & Galel discuss this question and show you how to properly research what other affiliates are …

Improve Your "User Experience" = Increased Affiliate Commissions

March 15th, 2022

28:52

A poor user experience will affect your search engine rankings and conversion rate. What is user experience? User experience is helping people find what they're looking for, giving them what they want. There are a lot …

AW Dubai Recap: Huge International Opportunities

March 8th, 2022

35:46

This week Derek and Galel get settled back after a trip across the globe to the beautiful city of Dubai for the latest Affiliate World conference. In …

Productivity Hacks For Affiliate Marketers

February 17th, 2022

41:10

Today marks the official launch of the Affiliate Underground Podcast! Learn about Affiliate Underground, and about the exciting changes happening …

Affiliate Landing Page Optimization Strategies Revealed

February 8th, 2022

40:28

This week, Derek and Galel discuss current events in their countries, then take a deep dive into essential elements of landing pages. In order to effectively convert buyers as an affiliate, you have to have a great …

Negative SEO

January 25th, 2022

32:44

This week Derek and Galel discuss the harsh reality of Negative SEO. Regardless of what Google says in public, it's a real problem that some affiliates have to deal with. In this episode, you'll learn how to do your …

How to Accelerate Your Success as a New Affiliate

January 18th, 2022

34:08

This episode is catered to those with less experience in affiliate marketing, but even industry veterans will gain value out of this week's conversation. Derek and Galel discuss some specific steps that affiliates can …

Hot Offers at the Beginning of a New Year

January 10th, 2022

30:46

Happy New Year, and welcome to 2022! In this episode, Derek and Galel will equip you with a few ideas to help you seize upon the enormous opportunities that exist at the beginning of every calendar year.

Get the year …

Preparing for January

December 7th, 2021

30:50

As the new year approaches, men and women evaluate their lives and often decide to make new lifestyle choices in January. These choices often involve …

Creating Killer Content That Sells

November 30th, 2021

36:49

Derek and Galel have discussed copywriting at length on the podcast, but in this episode, they take a deeper look at what type of content will help affiliates convert traffic to sales. Learn what to avoid at all costs …

Our Favorite Business Books

November 16th, 2021

39:36

Derek and Galel discuss the most influential books in their careers as entrepreneurs and internet marketers. In this episode, you’ll learn about the …

ASW 21 Recap: Industry Changes for Good

November 4th, 2021

39:21

Derek and Galel meet in person for the first time ages to record a recap on Affiliate Summit West held November 2-4 in Las Vegas, Nevada! Learn about what topics were being discussed, as well as many of the changes that …

Offer or Traffic: Which is More Important?

October 19th, 2021

43:39

Is it more important for an affiliate to choose the right offer or for them to choose the right traffic source? Derek and Galel tackle this question in this episode of The Affiliate Report Podcast. Learn what makes …

How Affiliates Should Use Their Time

October 13th, 2021

46:29

When getting your affiliate marketing business started, there are certain activities that affiliates should work on. As they build momentum, those …

Maximize Affiliate Conferences

September 28th, 2021

42:17

As the affiliate world begins to prepare for more in-person conferences, it's time for affiliates to evaluate how to best take advantage of these events. There's a ton of networking opportunities available that …

Prepping for the End of the Year

September 21st, 2021

46:56

What should affiliates be doing right NOW to prep for the end of the year? There are a number of verticals that perform exceptionally well towards …

Improve Your Headlines by 87% in 30 Minutes

August 31st, 2021

41:57

One of the most common errors we see while working with affiliates are headlines that are downright awful. In fact, if you have a bad headline, a …

The Best Niche in Affiliate Marketing

August 24th, 2021

39:20

What's the best niche in affiliate marketing to make massive amounts of money? In this episode, Derek and Galel will answer the question! They also …

How to Develop a Content Strategy That Works

August 4th, 2021

40:02

Most affiliates miss the opportunity to generate good-converting traffic because they have a faulty content strategy. 

Content matters. Whether …

The Affiliate Dream of Passive Income

July 13th, 2021

43:44

Why did you get into affiliate marketing? Is it because you wanted to generate income to replace a full-time career, or because you'd like to retire …

Free Traffic Sources for Affiliates

July 6th, 2021

41:58

One of the most commonly asked questions we hear from affiliates is, "what great traffic sources can I access for free?" In this episode, Derek and Galel break down "free" traffic sources and the reality that affiliates …

Selling on Webinars & Live Streams

June 22nd, 2021

43:24

One of the best ways to connect with an audience of prospective buyers is via webinar or live stream.

Hear from Derek and Galel to see how they are …

Hot Niches for Q3 of 2021

June 15th, 2021

27:58

The third quarter of 2021 is rapidly approaching. As different parts of the world open up, huge opportunities exist for affiliates. There are at least five major niches that Derek & Galel discuss that affiliates can …

Your Hourly Rate of Pay

June 9th, 2021

53:14

How productive are you on a daily basis? A mistake a lot of online entrepreneurs make is that they spend time doing things that are low-to-no value for their business. In this episode, Derek and Galel discuss how to …

How to Build a Following Online

June 1st, 2021

45:05

Digital marketers know that one of the keys to generating big income online is to get a lot of eyes on your offers. One of the easiest ways to do this is by creating an audience of fans. However, if you want to build a …

Why Affiliates Fail to Succeed

May 18th, 2021

48:05

In this week’s episode of The Affiliate Report Podcast, Derek and Galel discuss some of the reasons why affiliates fail to succeed. 

If you’ve been …

Creating Consistency in Affiliate Income

May 4th, 2021

34:03

Affiliate marketing can be feast or famine, but it doesn’t have to be. Derek and Galel go over several key things that affiliates need to keep in mind when they are choosing the right offers, strategizing their …

Affiliate Marketing on Social Media

April 20th, 2021

36:17

How do you effectively promote offers utilizing social media? Is it as simple as posting your affiliate link onto your Facebook feed and calling it a day?

Sorry to disappoint some of you, but there's a little bit more …

Using Social Proof Effectively

April 14th, 2021

42:23

Social proof is one of the most psychologically compelling tools that a marketer can use to drive sales. It’s one of the best ways for a prospect to …

Hot Niches for the 2nd Quarter of 2021

April 8th, 2021

50:23

In this week’s episode of The Affiliate Report Podcast, Derek & Galel discuss what niches are gonna be hot in the 2nd quarter of 2021, as well as what areas to be concentrating on for your business! 

There are a ton …

Ask the Right Questions

April 1st, 2021

44:58

This week, Derek & Galel discuss the questions they receive from affiliates asking “how do I increase traffic to my offer?”

The fact is, affiliates who ask this are asking the wrong question! 

Listen in on this …

The Right and Wrong Way to Use Metrics to Make Decisions

March 23rd, 2021

45:48

If words like "metrics, KPIs, statistics, data" make your eyes glaze over and give you stress, fear not. If you love numbers and data, you will also enjoy this week's episode! Derek & Galel discuss how to use …

What's Your Unique Selling Proposition?

March 17th, 2021

44:19

The great Dan Kennedy and other marketing geniuses emphasized the importance of having a USP, or a Unique Selling Proposition. This isn't about competing on price. In fact, your USP can help you sell higher priced …

3 Ways to Grow Your Business

March 9th, 2021

43:19

This is an information-PACKED episode! Derek & Galel discuss a number of important topics for marketers related to productivity in the office, an …

Selling to Cold Traffic

March 2nd, 2021

37:45

It takes skill to focus a paid traffic or SEO campaign on a specific, targeted demographic. Creating a successful campaign to sell to cold traffic is …

Safely Leverage Your Main Traffic Source

February 24th, 2021

34:41

When a traffic source is kicking butt, is that the time to experiment with another source? In this week’s episode, Derek and Galel discuss how to take advantage of a traffic source that’s performing incredibly well, as …

If You Had to Start Over

February 16th, 2021

43:56

This week, Derek and Galel discuss some specific action steps that a digital entrepreneur could take if they found themselves having to start all …

Marketing to Men: The Inside Scoop

February 3rd, 2021

39:29

If you have a product or service that you're selling to men, you need to listen to the tips that Derek and Galel pass along in this episode. Want to …

What are the Qualities of Top Affiliates?

January 27th, 2021

32:49

There is a huge difference between affiliates who are just starting out and those pulling in big revenue numbers. Do you want to be one of the best? …

Using Video Sales Letters (VSLs)

January 20th, 2021

32:24

Video sales letters, also known as VSLs are commonly used to introduce cold traffic to an offer. In this episode, Derek and Galel discuss how …

Predictions for 2021

January 13th, 2021

59:08

As people celebrate the end of a tough 2020 and enter 2021 with some new hope, Derek and Galel discuss what they foresee for the upcoming year. Learn about task management, influencer marketing, and what key areas of …

Goal Setting for 2021

December 15th, 2020

50:39

This week, Derek and Galel discuss what affiliate marketers should be looking at in 2021. They'll show listeners their goal-setting strategies for …

Affiliate Marketing in December: What Works?

December 8th, 2020

38:11

In this episode, Derek and Galel discuss how affiliates can take advantage of this time of year to maximize revenue. December can be an interesting month for affiliate marketers. Besides Google's December 2020 core …

Hot Affiliate Niches for 2021

December 1st, 2020

55:32

2020 is FINALLY coming to an end. While many people would like to put this year behind them, it's been a year of many great lessons for affiliate …

Elevate Credibility by Becoming an Authority

November 18th, 2020

53:25

Gaining trust is one of the challenges of an online marketer. There are some essential items many affiliates neglect when promoting offers that can help elevate your credibility, which helps propel you from random …

Black Friday: How Affiliates Can Prepare

November 11th, 2020

38:36

The biggest shopping days of the year are Black Friday and Cyber Monday. Just because brick-and-mortar retailers and eCommerce brands are taking part …

How to Increase Your Focus

October 28th, 2020

34:20

We have a lot competing for our attention each day. Top entrepreneurs have to know how to get a lot done every day. On top of that, conditions like ADHD can add in another layer of complexity. This week, Derek and Galel …

Using Lead Magnets to Increase Revenue

October 21st, 2020

1:01:14

This is an action-packed episode where Derek and Galel discuss the current political & economic landscape related to COVID-19, the presidential …

SEO: Why Site Speed Matters

October 7th, 2020

32:36

In this week's episode of The Affiliate Report, Derek & Galel discuss a couple of big elements of SEO that are often overlooked, mainly having to …

Selling Information Products

October 1st, 2020

35:27

Many veteran Internet marketers got started with information products, and co-host Derek Gehl is one of the pioneers of that industry. In this episode, Derek and Galel discuss how affiliates can leverage info marketing …

Content Marketing for Affiliates

September 23rd, 2020

33:10

Learn how to generate content that allows you to sell and generate more organic traffic, even if you don't have a team. This week, Derek & Galel show you what type of content can help you generate more traffic and …

Time Management for Busy People

September 9th, 2020

42:09

Are you running around like crazy knocking out a bunch of tasks but feel like you haven't made progress? Maybe you're trying hard to get projects finished while you have a number of distractions vying for your …

Before You Buy Traffic

September 2nd, 2020

28:28

This week's episode features our updated format, featuring a Tool of the Week, Affiliate News, and a discussion on this week's topic. It's vital for …

Selling to Consumers in 2020

August 26th, 2020

35:58

Consumers in 2020 are intelligent shoppers. With millions of websites vying for competition, how do you capture their attention and gain trust? In this week’s episode, Derek & Galel discuss how to speak to consumers …

Overcome the Fear of Failure

August 4th, 2020

26:24

Do you like to fail? Nobody does. However, the fear of failure can cause online entrepreneurs to slow their growth. In this episode of The Affiliate Report, Derek and Galel discuss how affiliate marketers can overcome …

Marketing with Review Sites

July 21st, 2020

24:43

Review sites can provide a great opportunity to promote affiliate offers, but only if they're done correctly. Derek and Galel share their insights on what type of reviews actually perform well, and several on-page …

July 2020: Update on the Economy

July 10th, 2020

26:24

2020 has been an interesting year for all of us. In this episode, Derek and Galel discuss the current state of the global economy, Coronavirus, and how it may affect affiliate marketers around the world.

Niche Marketing

June 12th, 2020

32:09

You may have heard some marketers say that "it's better to be an inch wide and a mile deep, than to go a mile wide and an inch deep." In this week's episode of The Affiliate Report, Derek and Galel discuss niche …

Improve Productivity While Working From Home

June 6th, 2020

29:55

There are a lot of distractions that can take us away from work. We've seen how tough it can be for some people who have to deal with a new environment, balancing work and home life. Derek and Galel discuss their habits …

Updates on COVID-19 and SEO

May 28th, 2020

31:36

We have an update for you this week on COVID-19 and the Google Core algorithm shakeup. If you're curious about what economic changes are still on the horizon, and what Derek and Galel are seeing on the inside of an …

Evaluating Conversion Rates

May 15th, 2020

19:27

Conversions are everything in affiliate marketing. Offers require testing, but how many clicks is an actual test? In this episode of The Affiliate Report Podcast, hear from Derek and Galel on what mistakes they see …

Handling a Google Algo Update

May 8th, 2020

23:43

If you’ve done SEO, you know the feeling. You wake up, check your stats and refresh… Traffic has dropped dramatically. Something must be wrong with …

How to Choose an Offer

April 22nd, 2020

20:44

For beginning affiliate marketers, many assume that choosing an offer is just about looking at commission rates and EPCs. There are many problems with choosing an offer based only on commissions. Based on what they see …

What to Do During the Quarantine

April 14th, 2020

22:10

It's a tough time for the world right now. With everything that's happening during our time of social distancing, it can be difficult to keep your …

Successful PPC Affiliate Marketing

March 31st, 2020

24:48

Pay Per Click with Google Adwords and Bing can be incredibly profitable for affiliate marketers who do it the right way. There are tremendous opportunities for affiliates who can target buyer inquiries into sales for …

Coronavirus & Affiliate Marketing

March 17th, 2020

20:13

We're living in an uncertain, strange, and sometimes scary time. A global pandemic is bringing life as we know it to a halt... But even though things are uncertain, there's a TON of opportunity as affiliate marketers. …

Questions to Ask Your Affiliate Manager

March 6th, 2020

21:24

Every affiliate network has them, but few affiliate marketers know how to use them properly: Your Affiliate Manager. Asking your affiliate manager the right questions can be the difference between making profit or …

Build an Email List in 20 Minutes

March 4th, 2020

25:12

One of the hidden gold mines that many affiliates leave untapped is visitor data. In this episode, you’ll learn how to build an email list in as …

Why Some Affiliates “Fail to Launch”

February 25th, 2020

20:12

Do you suffer from Shiny Object Syndrome or Paralysis By Analysis? If so, you're not alone. Many people drawn to affiliate marketing get stuck in a …

Successful Outsourcing

February 18th, 2020

25:52

Thanks to 21st century technology, it's possible to outsource pretty much almost any service. It's easy to make mistakes, though. In this episode, …

Successful Joint Ventures

February 11th, 2020

30:09

Affiliates who are willing to be creative can benefit greatly from running JVs with others. Learn some examples of JVs that make sense, and how to structure the deals to be a win-win for both sides. In this episode, …

Affiliate Summit West 2020 Wrap-Up

February 4th, 2020

31:23

What were some key takeaways from ASW 2020 in Las Vegas? Derek and Galel met off the convention floor to discuss their thoughts on what they saw. What new offers are saturated? Where is there a lot of opportunity? Which …

Should Affiliates Be On YouTube?

January 22nd, 2020

33:33

YouTube is the 2nd largest search engine on the Internet. How can video help affiliates who want to rank better in Google? Are there special tools …

Improve Your Sales Copy

January 14th, 2020

36:10

Your sales copy can be the difference between a $1.00 and a $10.00 EPC. Learn the copywriting mistakes that affiliates often make, and see if you’re doing the same. Derek and Galel also discuss specific things you …

How to Diagnose Poor Affiliate Results

January 7th, 2020

21:11

We’ve seen it many times. An affiliate might test some ad spend, sees no conversions, then thinks, “this offer is bad,” or “the affiliate network is trying to screw me over!” What are the real reasons that your …

Peak Performance: Being Your Best

January 1st, 2020

29:32

A topic that Derek and Galel are passionate about is peak performance. How do some people consistently hit their income goals, while others are still scrambling? Why are some individuals mega-performers while others …

“Email is Dead.”

December 24th, 2019

34:38

This week, Derek and Galel discuss one of the “old school” methods of digital marketing that can bring in an incredibly high ROI - if done correctly. …

Expanding Beyond the US and Canada

December 10th, 2019

27:25

North America has been a constant driver for affiliate marketing commissions, but as ecommerce has expanded globally, so have opportunities for affiliates. Learn about emerging markets that are exploding with …

Building an Affiliate Marketing Business

December 10th, 2019

26:35

How should someone build an affiliate marketing business so that it’s something that’s sustainable regardless of an algorithm change or account ban? …

Affiliate Marketing Landscape - Whats Ahead for 2020

December 10th, 2019

24:55

As we head into 2020, what markets are going to provide great opportunities for affiliate marketers? Derek and Galel discuss how to take advantage of hot trends, but also point out the evergreen markets that always …

Why Affiliate Networks are Shutting Their Doors

December 10th, 2019

26:18

In 2019, we saw major affiliate networks shut their doors. This has understandably shaken the industry. Some questions addressed in this episode (and …

What’s Working Today?

December 10th, 2019

23:02

Co-hosts Derek Gehl and Galel Fajardo introduce The Affiliate Report Podcast, explaining why they wanted to bring this podcast to the affiliate marketing community, and discuss what promotion methods they see currently …

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