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Why'd You Push That Button?

49 EpisodesProduced by The VergeWebsite

Why’d you like that celebrity photo on Instagram? Why’d you leave that restaurant review on Yelp? Why’d you text in lowercase, or turn on read receipts, or share your location? The Verge’s Ashley Carman and Kaitlyn Tiffany ask the hard, weird, and occasionally dumb questions about how your tiny tech… read more

56:34

What have you bought on Instagram?

It’s nearly Black Friday, and we’re gearing up with a podcast about shopping, of course. This week on Why’d You Push That Button, Vox’s Kaitlyn Tiffany and The Verge's Ashley Carman discuss Instagram shopping: why do we buy stuff?

They chat with Verge editor-in-chief Nilay Patel about all of the horrible gadgets he’s bought, as well as Vox reporter Rebecca Jennings about how the Instagram algorithm learns what we love and then targets us with it. Then they talk to Choosy, an Instagram-made company that uses software to figure out the hottest clothing trends to beat other brands to market. It’s wild, truly. And finally, they take every question we’ve ever had to Layla Amjadi, a product manager for Instagram Shopping, who explains the shopping product to us and how Instagram is building a “personalized mall” for everyone.

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