Cover art for podcast Why'd You Push That Button?

Why'd You Push That Button?

49 EpisodesProduced by The VergeWebsite

Why’d you like that celebrity photo on Instagram? Why’d you leave that restaurant review on Yelp? Why’d you text in lowercase, or turn on read receipts, or share your location? The Verge’s Ashley Carman and Kaitlyn Tiffany ask the hard, weird, and occasionally dumb questions about how your tiny tech… read more

46:47

Have you turned off push notifications?

I’m deeming this year the year of the push notification solely because of the disaster that was Hawaii’s accidental ballistic missile alert. On this week’s Why’d You Push That Button, Kaitlyn Tiffany and I look into why people turn push notifications on, especially for news. Are they masochists? What makes us turn them off? I don’t hate push notifications, so much as I wish they were more targeted and accurate. Kaitlyn resolutely hates them, and that’s fine. This episode packs a lot of content and interviews into 40 minutes, so settle in with enough water and snacks to make it through.

We first talk to two women and friends who were in Hawaii when that terrible push was sent — Emily and Meghan. Then we talk to New York Times writer John Herrman about his feelings on pushes, as well as his essay on red dots. Once we get out all our thoughts, we take it to two experts: Eric Bishop, who also works at The New York Times and strategizes its push strategy, and Christopher Dean, CEO of the company Swrve, which specializes in push notification technology. He explains how push technology might get more sophisticated in the near future.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

Educational emoji reaction

Educational

Interesting emoji reaction

Interesting

Funny emoji reaction

Funny

Agree emoji reaction

Agree

Love emoji reaction

Love

Wow emoji reaction

Wow

Listen to Why'd You Push That Button?

RadioPublic

A free podcast app for iPhone and Android

  • User-created playlists and collections
  • Download episodes while on WiFi to listen without using mobile data
  • Stream podcast episodes without waiting for a download
  • Queue episodes to create a personal continuous playlist
RadioPublic on iOS and Android
Or by RSS
RSS feed
https://feeds.megaphone.fm/wyptb

Connect with listeners

Podcasters use the RadioPublic listener relationship platform to build lasting connections with fans

Yes, let's begin connecting
Browser window

Find new listeners

  • A dedicated website for your podcast
  • Web embed players designed to convert visitors to listeners in the RadioPublic apps for iPhone and Android
Clicking mouse cursor

Understand your audience

  • Capture listener activity with affinity scores
  • Measure your promotional campaigns and integrate with Google and Facebook analytics
Graph of increasing value

Engage your fanbase

  • Deliver timely Calls To Action, including email acquistion for your mailing list
  • Share exactly the right moment in an episode via text, email, and social media
Icon of cellphone with money

Make money

  • Tip and transfer funds directly to podcastsers
  • Earn money for qualified plays in the RadioPublic apps with Paid Listens