The Findings Report is a podcast about human behavior. Each episode offers insights on the intersection of consumer trends, popular culture and psychology. Hosted by Larry Vincent and Molly Schreiber, the show features interviews with leading researchers, tastemakers and business leaders.
When you're making a pitch, your target knows a lot about your tactics. It's called persuasion knowledge. We interview author Paul Smith, and researchers Kent Grayson and Mathew Isaac for tips on how to make it work to your advantage.
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